新世纪大学英语教学材料第二版综合教学教程2unit4.ppt

,Unit 4 Being Creative,Get Started,Listen and Respond,Optional Classroom Activities,Enhance Your Language Awareness,Read and Explore,Do you see yourself as a creative person? Please illustrate your point. Who do you think is the most creative person the world has ever seen? What do you know about him or her? Why do you think being creative is important for a person or a nation? Are there any creative activities in your college or university? Give some examples.,Sit in groups of threes or fours and discuss the following questions.,Study the following quotes about being creative and see if you accept the ideas expressed in the quotes.,Every child is an artist. The problem is how to remain an artist once he grows up. Pablo Picasso,Click Picture,Interpretation: When we are young, we are naturally creative because we dont know much about conventions and rules and our imagination knows no bounds. But as we grow up and know more about the world, we tend to feel restricted by conventions and rules and must live with them in order to survive and thrive. Gradually we become less creative or not creative at all because rules and logical thinking tend to limit our creativity.,An essential aspect of creativity is not being afraid to fail. Edwin Herbert Land,Click Picture,Interpretation: Being creative is not about finding the right way to do something in the shortest possible time. It is about having the courage to try many different ways before finding the right way.,Click Picture,The world is but a canvas to the imagination. Henry David Thoreau,Interpretation: Human beings, with their imagination, shape the world around them. So in a sense, the world becomes what human imagination wants it to be.,Imagination is the beginning of creation. You imagine what you desire, you will what you imagine and at last you create what you will. George Bernard Shaw,Interpretation: To create things, you first need an imagination. If you need something new, you must picture it in your minds eye first, and then, when you want it badly enough, you will move on to create it.,Click Picture,Watch the following video clip “How to be Creative” and then do the tasks that follow :,video,click here,video,Please decide whether each of the following statements is true (T) or false (F) based on the information in the video clip.,( ) The video is to summarize why some people are creative. ( ) There is no right or wrong about being creative. ( ) Creativity can only be related to artistic activities. ( ) We need to set aside some time and do things which can ignite our creativity. ( ) Other creative people can inspire us to be unrestricted. ( ) By copying other creative people, we can be creative in our routine life too. ( ) We can find so many new things out there and start thinking of creative ideas.,Video-1,T,T,T,T,T,F,F,click here,Video-2,2. Do you agree with the speaker that we can cultivate our creativity in all kinds of activities? Can you give some examples to illustrate your opinion? ( Open. ),click here,creativity n. U apprec the ability to produce new and original ideas and things; imagination and inventiveness褒创造力；创造性 essence n. (of) the central or most important quality of a thing 常与of连用本质，实质 uncreative a. not creative 缺乏创造性的,Listen and Respond Word Bank,L when not, creative types immediately recharge their batteries”? What are they?,Paras.2-3,Comprehension,Q3,What does convergent thinking involve?,Comprehension,Paras.4-6,Q4,What does divergent thinking involve?,Q6,Do you think divergent thinking is an inborn trait?,Comprehension,Paras.4-6,Q1,In what way science is similar to art?,Comprehension,Paras.7-8,Q3,Is it necessary to take risks if you want to be creative? Why?,Comprehension,Paras.9-10,Q1,Why are passion and objectivity equally important to creative work?,Q2,Why do inventors have “a low threshold of pain”?,Comprehension,Paras.11-12,Comprehension,Paras.13-14,Para.15,Comprehension,Activity 1: Work in groups of threes or fours and tell your group members your understanding of the following story and the inspiration you get from it. (Open.) According to an ancient story, King Gordius of Phrygia (弗利吉亚王国的戈德斯国王) tied an intricate knot, and he announced that whoever could untie the “Gordian Knot” would become King of Asia. All who tried failed to solve this strangely complicated puzzle. Then Alexander the Great (亚历山大大帝) had a turn. After several unsuccessful attempts to find a starting point, he became angry. Finally, he said, “Ill just make up my own knot-untying rules.” He pulled out his sword and cut the knot in half. He then became King of Asia.,Optional,Optional,Activity 2: Creativity is of vital importance in advertising. It helps to set ones products apart from any others. Now read the following advertisement for a kind of insect spray (杀虫剂) which boasts that no insect will be left alive. And answer the following questions. (Open.) What message can you get from the advertisement? Do you think the advertisement is innovative? Why or why not? Would you buy the insect spray? Why or why not?,Optional,Activity 3: Now suppose you are a door-to-door salesperson who is to persuade the old lady in the following picture to buy a tube of Colgate toothpaste. How would you do it? Work with your group members to come up with a plan.,说实话,连点成线,从大学退学,作为旁听生,毫无头绪,一切最终会好起来,跟着好奇心和直觉走,偏离常道,推出最好的产品,吵了起来,站在（某人）那边,（某人）渐渐明白,形势的变化,电脑制作的动画电影,失去信心,被诊断出患有癌症,做一个扫描,将一根针插进,被教条束缚,湮没（某人）内心的声音,一代人的权威著作之一,出版了几期（书刊）,停刊,开始新的旅程,有机组合、辨证统一,精力充沛,充电,通过反复试验掌握,密切相关,趋同思维,求异思维,从一个角度转换到另一个角度,判断一个想法是好是坏,根深蒂固的现实感,呆在人群中,独坐一旁,站在 “巨人的肩膀上”,冒险,不顾，不管,缺乏冒险精神,凡事四平八稳,缺乏可信度,对痛苦的容忍很低,居于学科前沿,在这一方面,提出一种理论,用尽，枯竭,在自己擅长的领域工作,消失,追求完美,Study the following sentences that appear in this unit and reflect on the use of the passive voice of the verb in each sentence.,Grammar,Grammar,1) She felt strongly that I should be adopted by college graduates. (Para. 4, Text A) 2) Im pretty sure none of this would have happened if I hadnt been fired from Apple. (Para. 14, Text A) 3) About a year ago, I was diagnosed with cancer. (Para. 16, Text A) 4) Dont be trapped by dogma, which is living with the results of other peoples thinking. (Para. 18, Text A) 5) Here are some traits that are often found in creative people. These traits are integrated with each other in a dialectical manner. (Para. 2, Text B),被动语态的使用要点和难点,Grammar,Grammar,Grammar,Now, please do the tasks on Page 126 in your textbook.,writing,Complete the following writing task on your own after class. You should write at least 120 words. Based on Text A and what youve discussed in “Voicing Your Views,” write a short essay entitled “A Creative Person” in accordance with the following outline: a. A creative person I know b. The traits that can be found in him / her,writing,Sample Writing,My physics professor is a very creative person. His research project for his doctoral dissertation dealt with a very complicated physics problem at a time when many others thought it was impossible to solve it. But he creatively introduced a new concept and finally resolved the theoretical and experimental contradiction. He possesses many unique traits. He is very energetic and hard-working. He chairs the Physics Department and teaches many hours a week. Meanwhile, he is in charge of the universitys technology research.,writing,Sample Writing,Obviously he is an efficient worker. My professor can be eccentric, once he shocked the whole class by saying “Good physics, everyone” instead of “Good morning, everyone.” But above all, my professor has a sincere interest and a strong passion in his research field. No wonder he is highly respected by both his colleagues and his students. （139 words）,Thank You!,Key to Get Started (1),Possible answers: Yes, I think I am a creative person. To begin with, I can very often come up with unusual solutions to problems that may baffle most of my classmates. I think I am blessed with the ability to see connections between two seemingly very different things. Besides, Im never satisfied with just following the well-trodden paths. Im always eager to try new things and have new experiences. I wish I could say yes, but Im afraid Im not very creative. I like to “follow the herd” and it seldom occurs to me to challenge available answers or explanations. In fact, I feel very comfortable when there are clear instructions for me to follow when doing things. And if I am asked to do anything creative such as composing a poem or doing a painting, I truly have no idea where to start. Im not satisfied with my “follow the herd” mentality, but I dont know how to get rid of it.,A possible answer is as follows: In my opinion, Thomas Edison is the most creative person the world has ever seen and one of the greatest inventors of all time. He obtained 1,093 patents in the United States alone and laid the groundwork for many technological innovations of the 20th century. His major inventions include the phonograph, an early movie camera and the first practical long-lasting light bulb.,Key to Get Started (2),A possible answer: I think being creative is important for a person or a nation because creativity is the essence of life and nature and the whole world is in the process of creation. If a person is not creative enough, he or she cannot solve problems or make any progress, and consequently he or she can hardly survive in this competitive world of ours. The same is true of a nation. If a nation is not creative, it cannot develop and may soon weaken.,Key to Get Started (3),A possible answer is as follows: Yes, there are many creative activities in our university. For example, we have initiated a project on campus, called the Innovation Project, which aims to encourage students to be creative in the course of their learning and research. Im involved in a mini-project on energy saving. We group members meet regularly to exchange information and ideas. It is required that each of us should come up with some inventive ideas about energy saving. We pool our ideas and will present our energy-saving plans to the departments concerned. The Innovation Project in our university has been going on smoothly and some of the resulting inventions have won national awards.,Key to Get Started (4),About Pablo Picasso (1881-1973): Spanish artist regarded as one of the greatest and most original artists of the 20th century. He helped to develop cubism (立体主义) and other styles of abstract art. His many famous paintings include Les Demoiselles Davignon (亚威农少女) and Guernica (格尔尼卡), a criticism of war and fascism.,Authors of the Quotes (1),About Edwin Herbert Land (1909-1991): a US scientist who invented polaroid which is used on sunglasses and car windows. He also invented the Polaroid camera, which uses a special film to produce photographs as soon as they have been taken.,Authors of Quotes (2),About Henry David Thoreau (1817-1862): US writer and philosopher best known for his book Walden, or Life in the Woods, (沃尔登或林中生活) in which he describes his simple life in the countryside, and for Civil Disobedience (论公民的不服从), an essay on refusing to obey unfair laws, which influenced Gandhi and Martin Luther King.,Authors of Quotes (3),About George Bernard Shaw (1856-1950): Irish writer famous especially for his clever plays which criticize society and the moral values of the time. His best known works include the historical plays Caesar and Cleopatra (凯撒和克娄巴特拉) and Saint Joan (圣女贞德), and the comedy Pygmalion (卖花女), which was later turned into the popular musical show My Fair Lady (窈窕淑女). He was a leading socialist and wrote about socialism.,Authors of Quotes (4),How to Be Creative If you dont see yourself as a creative person but would like to, maybe all you need is a spark of inspiration. This video tutorial suggests several ways you might try to kindle that spark. How to be creative? There is no right or wrong when it comes to being creative. Creativity is all about being unique and being true to yourself and doing something that really moves you. Theres no right or wrong. You could be right. You could be walking; you could be riding a bike; you could even be singing or playing a tune. You could be doing anything. But how to actually tap in and be creative yourself? First things first. You need to actually make some room for your creativity. Set aside some time to sit down and look at your daily schedule so youve got some time to actually do something thats creative,Script for Watching and Discussion (1),Script for Watching and Discussion (1),and means something to you. And then, you can. The idea of being creative is to come up with lots of different ideas. So, what you could do? You could do some word association games. You could actually make some mood boards. Find out what it is that actually moves you. And if youre still unsure about how to actually be creative, open a book randomly and look at the first thing that jumps out to you. From then, get a blank piece of paper and write down what it is, the first thing that came to you, and then see if you can make up a story. See if you can make up a song. Do something that actually ignites your creativity. The idea is not to restrict yourself. If youre still unsure, look at what other creative people are doing, people that inspire you. Look at what theyre doing and see what makes them tick, and then perhaps, not so much copy them, but replicate some of what,Script for Watching and Discussion (2),Script for Watching and Discussion (2),theyre doing and move it a step forward but have fun. You know, ideas come to you when you least expect them to, so perhaps make a change to your routine. If you usually get the bus to work, get on the train. See what new things you can see out there and then make some notes and start thinking of sort of creative ideas to actually enhance yourself. Just enjoy being creative. Theres no right or wrong answer about being creative, but theres so much going on out there, from looking on the internet to going for a walk in the park. So, just do what you want to do and have fun with the process.,Script for Watching and Discussion (3),Script for Watching and Discussion (3),Creativity Is the Essence of Life and Nature Creativity is the essence of life and nature. The world itself is in a constant act of creation, so we human beings should ask ourselves Why, in such a creative world, do some people sometimes appear to be stupid, dull, and uncreative? Are people really dull? Or are we all, in fact, creative? To answer this, lets look at a baby. The whole essence of a baby is creative it is creative in learning to walk, talk, sing, and play. Just imagine, a child can create a world of its own imagination and play with it for hours. A scientist who creates a theory is just like that ,Script for Listen and Respond (1),Script for Listen and Respond (1),it is a pl