双十一PPT英文版终极版.ppt
PrefaceThe day of double11，a large diamond was taked by 20million Clerk:What can I do for you?Consumer:I want to buy a ring.Clerk:There are three kinds of price,$10,000,$1,00,000,$1,000,000,Which one do you want?Consumer:$1,000,000?So cheap,Ill get it!PS:(声音为淘宝交易时的提示声)According to double11to see the成员：陈玉潘成员：陈玉潘 蔡文静蔡文静 王涟淳王涟淳 周亚周亚online shoping BackgroundTmall(called taobao at that time)began to hold the commodity promotion(商品促销)on november 11,2009.At first，the reason is that making people remember taobao and trying to appeal consumers to consume through the commodity promotion.But now“Doubll 11”has become the e-commerce(电子商务)Festival,even influences offline stores(线下商城).End before dawn of 2013-11-12，alipay has made 35.019 billion turnover(成交额)and 170 million bills in all.This years turnover 2009年 5200万2010年9.36亿2011年33.6亿From the data of growing year by year,and the quickly of development of shopping online,whats more,showing the netizen strong purchasing power.2012年191亿2013年350.19亿 News Video:“Double-11”Festival in China online retailers gear up for shopping spreeRetailer:零售商Gear up:促进，增加：狂欢Retailer:零售商Gear up:促进，增加：狂欢 A network vocabulary about online shopping“Choping the hand family（剁手族）is that someone who is a white-collar worker is addicted to the online shopping.They feel very regretful after buying a lot of things through the Internet and promise they wont do it again.”The example of onine shopping on november 111、Liuyan,lives in Urumchi,spending much time on online shopping.She bought many goods through the Internet,such as dresses,articles of everyday use.starting from the day of 11th,she has experienced the difficulty of shoping online.However,there are two favorite goods which she likes best havent been bought.2、Shenjing,a white-collar worker(白领)is also an online shopping expert.Influenced by other people，she often pay much attention on the items(物品)through the Internet.This year,even if the double 11 didnt come,she has alreay plan to buy a overcoat and a dress.But refused by her relatives.At the early morning on november 11,she controled herself successfully.However,when she went to the office,she failed and brought the overcoat ultimatly.Weibo newsW:Its double 11 today,do you want buy something?C:I want to buy a lot of things.But I need a rational(理性的)consideration.W:Come on,why are you so hesitant,I have bought a lot of things.After double 11.W:I have run out of all my money!What did you buy?C:Nothing,I m so rational Consumers charateristics1、hightly educated2、Rationalized3、Fashion consumption4、Willing to face sales personnel directly5、consumers taste has become more and more high 6、the incresed number of womenThe reason of crazy shoping1、fear of loss(怕吃亏)2、follow the trend3、fall into temptation(诱惑)4、reduce pressureRational netizens how to avoid the attraction of double111、avoid expressage fastigium(快递高峰期)2、the goods doesnt cheap much than before,its just a methods for promotion3、draw lessons from the past The expert views on unreasonable consumptionhave the correct valuesDiscernment (辨别力)The evaluation of the foreign mediaAshamedNew recordThe bigest shopping dayLogistics is busyManifest the power of consumption Our groups suggestion1、Think about the things whether you really need;2、Dont be blind by the price3、Communicate with the sensible people4、Have a firm beliefInterview recording重庆师范大学重庆工商大学服装设计师 Whats your opinion on double 11?四川外国语大学Reporter:Now we are interviewing the foreign students of CTBU on the double 11.Hello,where are you from?Foreigner：Im from the USA.C：What do you think of the double 11,you buy something？W：Yea,its amazing and can save much money.I have bought a overcoat and a bag which cost me 250 yuan.C：Thank you.Thanks for your attention!Thanks for your attention!DO you buy something today?
