乔布斯--英语presentation-演示文稿培训讲学.ppt

乔布斯乔布斯-英语英语presentation-presentation-演示文稿演示文稿The story of Apple and Steve JobsYoung Steven JobsEducationCareerHealth ConditionContentsContentsPartICreated By Xushihao(徐仕豪徐仕豪）Born in 1955 in Green Bay,WisconsinAdopted by Paul and Clara Jobs to live in Santa Clara,CaliforniaGraduated high school in Cupertino,CaliforniaYoung Steven JobsYoung Jobs and his sisterEducationSkipped(跳级)5th grade Took his first electronics class in high schoolAfter school,attended lectures at the Hewlett-Packard(惠普)company where he met Steve Wonzniak during workEducationGraduated high school in 1972Enrolled in Reed College in OregonDropped out after one semesterSlept on his friends dorm room floor and dropped in on classes of interestJobs in collegeBack toAppleCreate NextLeavedAppleApples GrowthCreateAppleNowJobscareerAfter spending time in India in 1974,Jobs returned to AmericaHe visited with Woz the homebrew computer club,but was not content with just the creation of electronics.Career -The Beginnings of AppleCareer -The Beginnings of AppleJobs convinced Woz to help him create a personal computer,the Apple IJobs,with marketing help from a friend,had the vision of creating a computer company that would make and sell pcs.After showing the Apple I to in town computer stores,Jobs was able to sell 25.After selling his Volkswagon mini-bus,and asking Woz to sell his scientific calculator,the two raised enough money to create Apple Computers.Career -Apple-AppleJobs and Woz sold the making over$776,000 from sales In 1977,the two released the Apple II,a single board computer with onboard ROM and a color video interface(接口).Career -Apples GrowthFrom 1977 to 1983,Apple continued to grow exponentially(以指数方式地以指数方式地 ).).In 1981,IBM finally entered the personal computer market,and in just two years began to outsell(卖的比卖的比多多)Apple.After the failure of the Apple III and Lisa,Jobs needed a new computer that could compete with the IBM PC.In 1985,Bill Gates convinced Jobs to license the graphical user interface in the Macintosh to create Windows,which could run on IBM PCsJobs and Bill GatesCareer -MacintoshIn 1984,Apple released the Macintosh,the first personal computer with a graphical user interface.It had 128K of memory,and was expandable.Along with the mouse,the Macintosh was the most revolutionary computer made up to that point.LeaveLeave AppleAppleCareer -leaving Appleleaving Apple As sales of the Macintosh took off,CEO John Sculley(约翰史考利)thought that Jobs was hurting Apples success,and gradually forced Jobs to leave.闭门思过中的乔布斯 注：在1983年，乔布斯把百事可乐的CEO约翰史考利挖到苹果当CEO。1985年，乔布斯被史考利和董事会扫地出门 NeXT And PixarNeXT And Pixar Apple did very poorly in the early and mid 90s,brought on by poor leadership and stagnating computer design.NeXTs a great success with it beautiful designThe late Mac OX operating system is based on NeXTBack To AppleBack To AppleHeavy Debt，Under DeficitLack of innovationNo core businessSevere competition:MS,HP$1Where should Apple head for?What will the new Apple CEO do?Reform In AppleReform In AppleManagement Structure RebuildingCutting The Unneccessary BusinessInnovation And Design OriedtalConcern On The User ExperienceNewNew BeginningBeginning OfOf AppleApple2001,Apple launched iPod 2001,Apple launched iPod A New Time For MusicA New Time For MusicTens of million iPod sold all around the woldItunes store become the largest online music storeLead a new way of music industryRe-DefineRe-Define TheThe PhonePhone2007,Apple launched iPhone 2010,more than 50,000,000 iPhone was soldApp Store is the largest Online App marketLeading people to a time with simple-smart communication and entertaimentLivingLiving WithoutWithout PCPC2010,Apple launched iPad,with large touch screeen and powerful processorHas a trend to replace the PCLeading a Pad-TimeA new chanllege of competitorsCareer -now-nowJobs continues to innovate(革新)the computer industry,spearheading projects like the iPod,iTunes and its Music Store,and high end computerUnder Jobs watch,Apple has entered a new phase of growth and profitability,fueled by his imagination and quest for perfectioniPad2 imaciphone ipodipad1TheThe PresentPresent AppleAppleBecome the second largest company of the WorldThe largest Cellphone ProviderThe highest net fit incomeThe most innovative companyRunning the Online content storeHealth conditionIn mid-2004,Jobs announced to his employees that he had been diagnosed with a cancerous tumor in his pancreas.2011Jobs famous words1.Innovation distinguishes between a leader and a follower.领袖和跟风者的区别就在于创新领袖和跟风者的区别就在于创新 2.Be a yardstick of quality.Some people arent used to an environment where excellence is expected.成为卓越的代名词，很多人并不能适合需要杰出素质的环境。成为卓越的代名词，很多人并不能适合需要杰出素质的环境。3.I would trade all of my technology for an afternoon with Socrates.我愿意把我所有的科技去换取和苏格拉底相处的一个下午我愿意把我所有的科技去换取和苏格拉底相处的一个下午 4.Stay Hungry.Stay Foolish 常保饥渴求知，常存虚怀若愚常保饥渴求知，常存虚怀若愚 结束结束