电子商务导论英文版2版PPT、教师手册、试题库turban_iec3_tif__7.pdf

1 Introduction to Electronic Commerce,3e(Turban)Chapter 10 Electronic Commerce Payment Systems 10.1 True/False 1)The barriers to selling pay-per-page or chapter plans online are technical,not financial.Answer:FALSE Diff:2 Page Ref:384 2)Purchases under$5 are called micropayments.Answer:TRUE Diff:1 Page Ref:384 3)The disintermediation of cash and credit cards has been successful in the online world.Answer:FALSE Diff:2 Page Ref:384 4)Evidence suggests that consumers are willing to use their credit cards for micropayments.Answer:TRUE Diff:2 Page Ref:384 5)To date,companies such as A and Random House have been very successful with their pay-per-page and chapter plans for selling books.Answer:FALSE Diff:2 Page Ref:385 6)The overwhelming majority of B2C purchases are paid for by credit card.Answer:TRUE Diff:1 Page Ref:385 7)E-payment methods that require the payer to install specialized security software are likely to succeed.Answer:FALSE Diff:2 Page Ref:386 8)The success of an e-payment method depends on its interoperability with existing enterprise systems and applications.Answer:TRUE Diff:2 Page Ref:386 9)Currently,the percent of recurring bills paid electronically hovers around 75 percent.Answer:FALSE Diff:2 Page Ref:386 2 10)To succeed,special e-payment methods,such as e-cash,have to maintain anonymity.Answer:TRUE Diff:2 Page Ref:387 11)E-payment methods that address the lower or higher end of the price continuum are unlikely to be widely accepted because of cost and security issues.Answer:FALSE Diff:2 Page Ref:387 12)Credit cards and charge cards are e-payment instruments that allow the holder to make purchases up to a fixed limit and charge interest each month on unpaid balances.Answer:FALSE Diff:2 Page Ref:387 13)With a debit card,the money for a purchased item comes directly out of the holders checking account with the actual transfer of funds from the holders account to the merchants taking place within one to two days.Answer:TRUE Diff:2 Page Ref:387 14)In the settlement process,the system determines whether a buyers card is active and whether the cardholder has sufficient funds available for the purchase.Answer:FALSE Diff:2 Page Ref:388 15)Identification and settlement are the two major phases of card payment processing.Answer:FALSE Diff:2 Page Ref:388 16)In the authorization process,money is transferred from the buyers to the merchants account.Answer:FALSE Diff:2 Page Ref:388 17)For a given type of payment card and processing system,the processes and participants are essentially the same for off-line(card present)and online(card not present)purchases.Answer:TRUE Diff:2 Page Ref:388 18)CyberSource is a payment processing service that provides connectivity among merchants,customers,and financial networks that enables authorization and payments.Answer:TRUE Diff:2 Page Ref:388 19)In the online world,merchants are not held liable for fraudulent transactions.Answer:FALSE Diff:2 Page Ref:389 3 20)Recent surveys by CyberSource indicate that fraudulent card transactions are a growing problem for online merchants.Answer:TRUE Diff:1 Page Ref:389 21)According to a recent CyberSource survey,larger firms are more susceptible to fraud than smaller firms.Answer:FALSE Diff:2 Page Ref:390 22)One problem with the Address Verification System(AVS)for fraud prevention is the number of false positives,meaning that the merchant rejects a valid order.Answer:TRUE Diff:2 Page Ref:390 23)One impact of anti-fraud tools is that merchants are rejecting a significant number of both valid and invalid orders due to suspicion of fraud.Answer:TRUE Diff:2 Page Ref:391 24)Smart cards are more secure than credit cards and can be extended with other payment services.Answer:TRUE Diff:2 Page Ref:393 25)Regardless of the vendors point of view,there is substantial evidence,at least in the offline world,that consumers are not willing to use their credit or debit cards for micropayments under$5 to minimize security risks.Answer:FALSE Diff:3 Page Ref:398 4 10.2 Multiple Choice 1)Systems that aggregate online purchases are A)closed-loop systems.B)open-loop systems.C)payment consolidation systems.D)micropayment aggregation systems.Answer:A Diff:2 Page Ref:384 2)Factors that determine whether a particular method of e-payment achieves critical mass include each of the following except A)hardware and software independence.B)full traceability of the buyers.C)degree of security of the transfer.D)interoperability with other enterprise systems and applications.Answer:B Diff:2 Page Ref:386 3)Which of the following spurred the use of debit cards by eliminating the requirement for merchants to issue receipts for debit purchases of$15 or less?A)Federal Deposit Insurance Act B)Bank Service Company Act C)U.S.Electronic Funds Transfer Act D)Bank Protection Act Answer:C Diff:3 Page Ref:386 4)Each of the following is true regarding trends for B2C merchants except:A)It is hard to run an online business without supporting credit card payments.B)It is increasingly important to support payments by debit cards.C)Merchants interested in international markets should support a variety of e-payment mechanisms.D)Merchants who offer multiple payment types have higher shopping cart abandonment rates and lower order conversion.Answer:D Diff:2 Page Ref:386 5)Factors influencing whether a particular e-payment method achieves critical mass include A)independence.B)interoperability and portability.C)security.D)all of the above.Answer:D Diff:2 Page Ref:386 5 6)Each of the following is a true statement regarding e-payment methods except A)to succeed,special payment methods,such as e-cash,must be well-known.B)e-payment methods that require the payer to install specialized components are less likely to succeed.C)if the risk for the payer is higher than the risk for the payee,then the payer is not likely to accept the method.D)for B2C e-payments,credit cards are the standard due to their ease of use.Answer:A Diff:3 Page Ref:386-387 7)Each of the following is a payment card type except A)debit card.B)video card.C)credit card.D)charge card.Answer:B Diff:1 Page Ref:387 8)Which of the following provides the holder with credit to make purchases up to a limit fixed by the card issuer?A)charge card B)credit card C)debit card D)rebate card Answer:B Diff:1 Page Ref:387 9)The type of payment card where the money for a purchased item comes directly out of the holders checking account is a A)credit card.B)charge card.C)debit card.D)rebate card.Answer:C Diff:1 Page Ref:387 10)The process of determining whether a card is active and whether the customer has sufficient funds for the purchase is called A)settlement.B)approval.C)authorization.D)procurement.Answer:C Diff:1 Page Ref:388 6 11)During the processing of card payments,which of the following involves the transfer of money from the buyers to the merchants account?A)acquisition B)acceptance C)authorization D)settlement Answer:D Diff:1 Page Ref:388 12)Each of the following is a basic configuration for processing online payments except A)own the payment software.B)require the issuing bank to provide the software and the point of sale system.C)use a point of sale system operated by an acquirer.D)use a point of sale system operated by a payment provider.Answer:B Diff:1 Page Ref:388 13)Which of the following is the basic configuration for processing online payments where the merchant system deals only with order information?A)own the payment software B)use a point of sale system operated by a payment service provider C)use a point of sale system operated by an acquirer D)require the payee to utilize specialized software Answer:C Diff:1 Page Ref:388 14)_ offer Internet Merchant Accounts,which are special accounts for credit card authorization and payment processing.A)Acquiring banks B)Issuing banks C)Credit card associations D)Payment processing services Answer:A Diff:2 Page Ref:388 15)Costs associated with fraudulent transactions include A)additional fees and penalties imposed by card associations for accepting fraudulent transactions.B)the cost of manually reviewing orders.C)the revenue that is lost from rejecting orders that are valid.D)all of the above.Answer:D Diff:1 Page Ref:388 7 16)In a 2008 survey,CyberSource documented each of the following except:A)The total dollars lost to fraud increased substantially,from$1.9 billion in 2003 to$4.0 billion in 2008.B)The fraud rate for international orders is 3.5 times less than the fraud rate for domestic orders.C)In 2008,the median value of fraudulent orders was$200,which was 67 percent higher than the average value of valid orders.D)From 2006-2007,the amount spent on manual review of orders increased over 30 percent,or by about$100 million.Answer:B Diff:3 Page Ref:389-390 17)The steps merchants have taken to combat fraud include each of the following except:A)In 2008,merchants used more tools than in the past to combat fraud.B)In 2008,the median number of tools used by merchants was 4.7,compared with 3 in 2003.C)Of the.2 percent of online revenue allocated to combating fraud in 2008,most of the money was spent on third-party tools and services.D)Fraud screens and automated decision models were among the key tools used to combat fraud.Answer:C Diff:3 Page Ref:390 18)Key tools used in combating fraud include A)address verification.B)manual review.C)card verification number.D)all of the above.Answer:D Diff:1 Page Ref:390 19)A tool that detects fraud by comparing the address entered on a Web page with the address information on file with the cardholders issuing bank best describes A)address verification system.B)card verification system.C)billing verification system.D)point of sale system.Answer:A Diff:2 Page Ref:390 20)A file containing customer status and customer information that is used when processing transactions to identify known problem customers is a A)negative list.B)problem child list.C)cancellation list.D)rejection list.Answer:A Diff:2 Page Ref:391 21)A smart card containing a small gold plate on the face that when inserted in a smart card reader 8 makes contact and passes data to and from the embedded microchip is a A)plate card.B)contact card.C)proximity card.D)dedicated card.Answer:B Diff:2 Page Ref:392 22)The type of contact card that is erasable and modifiable is A)EPROM.B)BIOS.C)EEPROM.D)RAM.Answer:C Diff:2 Page Ref:392 23)Which of the following is an open application operating system for smart cards?A)Linux.B)SMARTS.C)Windows Vista.D)MULTOS.Answer:D Diff:2 Page Ref:392 24)A _ has two separate chips embedded in the card,contact and contactless,which eliminates the need to carry multiple cards to support the various smart card readers and applications.A)dual-interface smart card B)multi-debit card C)hybrid smart card D)RFID card Answer:C Diff:2 Page Ref:392 25)The European Commission initiative where all EU banks agreed to use the same basic bank card standard,enabling the use of credit and debit cards throughout the EU is A)SEPA.B)CUPA.C)EECA.D)EUCP.Answer:A Diff:3 Page Ref:393 9 26)Stored-value cards that are issued by a specific merchant or merchant group and that can only be used to make purchases from that merchant or merchant group are called A)open-loop cards.B)closed-loop cards.C)merchant-specific cards.D)designated cards.Answer:B Diff:3 Page Ref:396 27)The micropayment model where payments from a single consumer are batched together and processed only after a certain time period has expired or a certain monetary threshold is reached describes A)aggregation.B)stored value.C)subscriptions.D)direct payment.Answer:A Diff:2 Page Ref:398-399 28)The micropayment model where up-front payments are made to a debit account,and then purchases are deducted as they are made is A)aggregation.B)stored value.C)subscriptions.D)direct payment.Answer:B Diff:2 Page Ref:399 29)An advantage of e-checks is that they A)involve simple processing systems.B)operate outside the traditional banking industry.C)contain much more information then traditional paper checks.D)fit current business practices,and so require little process reengineering.Answer:D Diff:2 Page Ref:400 30)The nationwide batch-oriented electronic funds transfer system that provides for the interbank clearing of electronic payments for participating financial institutions is the A)Automated Clearing House Network.B)Federal Reserve System.C)E-bill Presentment and Payment Network.D)Receiving Depository Financial Institution.Answer:A Diff:2 Page Ref:402 10 10.3 Fill in the Blank 1)Purchases under$5 are _.Answer:micropayments Diff:2 Page Ref:384 2)The _ eliminated the requirement for merchants to issue receipts for debit purchases of$15 or less.Answer:U.S.Electronic Funds Transfer Act Diff:3 Page Ref:386 3)When a credit card is used for payment,the merchant pays a _ of up to 3 percent of the items purchase price.Answer:transaction fee Diff:2 Page Ref:387 4)A number of international,federal,and state _ govern all payment methods.Answer:regulations Diff:1 Page Ref:387 5)_ are electronic cards that contain information that can be used for payment purposes.Answer:Payment cards Diff:2 Page Ref:387 6)A _ is a type of payment card that provides the holder with credit to make purchases up to a limit fixed by the card issuer.Answer:credit card Diff:1 Page Ref:387 7)A _ is a type of payment card where the balance is supposed to be paid in full upon receipt of the monthly statement.Answer:charge card Diff:2 Page Ref:387 8)With a _,the money for a purchased item comes directly out of the holders checking account.Answer:debit card Diff:1 Page Ref:387 9)In a card payment system,_ determines whether a buyers card is active and whether the customer has sufficient funds.Answer:authorization Diff:2 Page Ref:388 10)_ and _ are the two major phases of processing card payments.Answer:Authorization,settlement Diff:2 Page Ref:388 11 11)In the processing of card payments,_ involves the transfer of money from the buyers to the merchants account.Answer:settlement Diff:2 Page Ref:388 12)_ is a third-party service connecting a merchants EC system to the appropriate acquiring bank or financial institution.Answer:Payment service provider Diff:2 Page Ref:388 13)Most merchants use the fraud detection method known as _.This method compares the address entered on a Web page with the address information on file with the cardholders issuing bank.Answer:Address Verification System Diff:2 Page Ref:390 14)_ detects fraud by comparing the verification number printed on the signature strip on the back of the card with the information on file with the cardholders issuing bank.Answer:Card verification number Diff:2 Page Ref:390 15)A _ is an electronic card containing an embedded microchip that enables predefined operations or the addition,deletion,or manipulation of information on the card.Answer:smart card Diff:2 Page Ref:391 16)The _ activates and reads the contents of the chip on a smart card,usually passing the information on to a host system.Answer:smart card reader Diff:1 Page Ref:392 17