模板国外顶尖商学院MBA案例分析英文模板.pptx

1IntroductionThis file PowerPoint Timesaver contains a large number of preformatted dummy slides that are ready to be copied and pasted onto your own presentation for further processing,therebydramatically reducing lay-outing and formatting timeensuring consistency of lay-out throughout your presentationThe structure of the slides is conform:Headings:20 points Bold VerdanaSub-headings 16 points VerdanaBullet slides according to template(automatic),jump-in with Tab,jump-back with Shift-TabText 14,12 or 10 points VerdanaFootnotes 8 points Verdana*Excludingspecialcharts(Bubble,Merrimekko,Skyline,Brickyardetc.);theseareavailabletolicensedpractitionersthroughtheStratBridgeStrategicSurveyortool第1页/共110页2Generic Blocks,Circles and Arrows-Copy/Paste the Objects Below or Use the Paint Brush on the Formatting Toolbar to Copy Colors onto Other Objects11StandardDarkBlueRGBCode:51-102-153StandardLightBlueRGBCode:222-211-182GreenRGBCode:153-204-000Preferred Colors1第2页/共110页3All charts in this document comply to this global PowerPoint paletteR=9G=29B=93R=156G=209B=0R=221G=210B=181PrimarycoloursHighlightcolorsusingstandardPowerPointpalette(charts&diagrams)TobeusedasanaccentorhighlightcoloronlyTobeusedasabackgroundcolorbehindchartsandgraphsonlyThecolorpalettehasbeenadjustedinPowerPointtoallowforbetteronscreenprojectionR=161G=61B=58R=89G=110B=110R=102G=51B=104R=145G=125B=74R=151G=115B=174R=220G=130B=64R=87G=125B=61R=84G=156B=181第3页/共110页4Agenda1.Structured text2.Graphs3.Pictures4.Service Line Charts第4页/共110页5Text Blocks-Unrelated List.第5页/共110页6Text Blocks-Causes and Effects.Subtitlecomeshere第6页/共110页7Text Blocks-Matrix.Subtitlecomeshere第7页/共110页8Text Blocks-Cause and Effect.Subtitlecomeshere第8页/共110页9Text Blocks-Sequence of Causes and Effects.Subtitlecomeshere第9页/共110页10Text-Sequential Vertical.Subtitlecomeshere第10页/共110页11Text-Making Points.Subtitlecomeshere第11页/共110页12Text-Bullits.Subtitlecomeshere第12页/共110页13Text Blocks-Influencing.Subtitlecomeshere第13页/共110页14Text Blocks-Leading to.Subtitlecomeshere第14页/共110页15Text-Enveloping Elements.Subtitlecomeshere第15页/共110页16Text Blocks-Elements Leading To.Subtitlecomeshere第16页/共110页17Text Blocks-Resulting From.Subtitlecomeshere第17页/共110页18Text-Interrelations.Subtitlecomeshere第18页/共110页19Multiple Boxes.第19页/共110页20Org Chart.Subtitlecomeshere第20页/共110页21Logic Tree-One Level Plus Text.Subtitlecomeshere第21页/共110页22Logic Tree-Two Levels.Subtitlecomeshere第22页/共110页23Logic Tree-Vertical.Subtitlecomeshere第23页/共110页24Driver Tree-Arrows Showing Trend.Subtitlecomeshere第24页/共110页25Driver Tree-Arrows Showing Base Trends.Subtitlecomeshere第25页/共110页26Driver Tree-Moons Showing Base Trends.strongweakSubtitlecomeshere第26页/共110页27Driver Tree-Text with General Trends.Subtitlecomeshere第27页/共110页28Driver Tree-Expanded Text.第28页/共110页29Range of possible outcomesUncertainties.Range of Outcomes.Subtitlecomeshere第29页/共110页30Standard Table-bulleted cellsSubtitlecomeshereColumn headingColumn headingColumn headingColumn headingEntertextEntertextEntertextEntertextEntertextEntertextEntertextEntertextEntertextEntertextEntertextEntertextEntertextEntertextEntertextEntertextEntertextEntertextEntertextEntertextEntertextEntertextEntertextEntertext第30页/共110页31Standard Table LayoutSubtitlecomeshereColumn headingColumn headingColumn headingColumn heading第31页/共110页32Agenda1.Structured text2.Graphs3.Pictures4.Service Line Charts第32页/共110页33Bar Chart-StackedSource:.UnitsCharttitle comes here第33页/共110页34Bar Chart-Two StackedSource:.UnitsCharttitle comes hereUnitsCharttitle comes here第34页/共110页35Bar Chart-Three StackedSource:.UnitsCharttitle comes hereUnitsCharttitle comes hereUnitsCharttitle comes here第35页/共110页36Bar Chart-Four ParallelSource:.UnitsCharttitle comes hereUnitsCharttitle comes hereUnitsCharttitle comes hereUnitsCharttitle comes here第36页/共110页37Bar Chart-PairedSource:.UnitsCharttitle comes here第37页/共110页38Bar Chart-Two PairedSource:.UnitsCharttitle comes hereUnitsCharttitle comes here第38页/共110页39Column Chart-StackedSource:.UnitsCharttitle comes here第39页/共110页40Column Chart-Two StackedSource:.UnitsCharttitle comes hereUnitsCharttitle comes here第40页/共110页41Column Chart-PairedSource:.UnitsCharttitle comes here第41页/共110页42Column Chart-Two PairedSource:.UnitsCharttitle comes hereUnitsCharttitle comes here第42页/共110页43Column Chart-MultipleCountryUnitsCountryCountryCountryCountryCharttitle comes here第43页/共110页44Pie ChartSource:.Charttitle comes here第44页/共110页45Radar ChartCharttitle comes here第45页/共110页46Line ChartSource:.UnitsUnitsStraightLineDottedLineGreenLineCharttitle comes here第46页/共110页47Line Chart-TwoSource:.UnitsUnitsStraightLineDottedLineGreenLineCharttitle comes hereUnitsUnitsStraightLineDottedLineGreenLineCharttitle comes here第47页/共110页48Waterfall ChartUnitsSource:.Charttitle comes here第48页/共110页49Wave ChartEase of ImplementationBenefitsWave 1Wave 2Wave 3Source:.HighHighLowLowInitiativeInitiativeInitiativeInitiativeInitiativeInitiativeCharttitle comes here第49页/共110页50Driver Tree Chart/Dupont Chart.XSource:.-/-/-Subtitlecomeshere第50页/共110页51Agenda1.Structured text2.Graphs3.Pictures4.Service Line Charts第51页/共110页52MoonsstrongweakSubtitlecomeshere第52页/共110页53Traffic LightsNegativeNeutralPositiveSubtitlecomeshere第53页/共110页54ArrowsPositiveNeutralNegativeSubtitlecomeshere第54页/共110页55DonutsCompany A00 01 02 03Company B00 01 02 03Company C00 01 02 03Company D00 01 02 03Criterium.Criterium.Criterium.Criterium.Criterium.Criterium.Criterium.strongweakSubtitlecomeshere第55页/共110页56TimelineWeeknumberStartsonMilestoneMilestoneMilestoneMilestoneSubtitlecomeshere第56页/共110页57Value Chains-Loose Arrows.Subtitlecomeshere第57页/共110页58Value Chains-Touching ArrowsSubtitlecomeshere第58页/共110页59Interrelated Stages.Subtitlecomeshere第59页/共110页60Movements.Subtitlecomeshere第60页/共110页61Circle-Overlapping Arrows.VirtuousViciousSubtitlecomeshere第61页/共110页62Circle-Integrated Arrows .VirtuousViciousSubtitlecomeshere第62页/共110页63Closed Loop.Subtitlecomeshere第63页/共110页64Process Ending in a Closed LoopSubtitlecomeshere第64页/共110页65Wheel of FortuneSubtitlecomeshere第65页/共110页66Puzzle-Four Pieces Fitting TogetherSubtitlecomeshere第66页/共110页67Puzzle-Five Pieces Fitting TogetherSubtitlecomeshere第67页/共110页68Puzzle-Pieces Not Fitting TogetherSubtitlecomeshere第68页/共110页69Puzzle-Pieces Might Fit TogetherSubtitlecomeshere第69页/共110页70QuotesSubtitlecomeshere第70页/共110页71Circles of InfluenceSubtitlecomeshere第71页/共110页72Eggs.Subtitlecomeshere第72页/共110页73Circles-Interrelated.Subtitlecomeshere第73页/共110页74Circles-OverlappingSubtitlecomeshere第74页/共110页75Expansion.Subtitlecomeshere第75页/共110页76CubeSubtitlecomeshere第76页/共110页77Maps-NetherlandsSubtitlecomeshere第77页/共110页78Maps-Western Europe,The World ungroup to select countries Subtitlecomeshere第78页/共110页79Life Cycle-GenericUnits soldTime since launchProductAProductBProductCProductDSubtitlecomeshere第79页/共110页80Life Cycle-CountriesEmergingMatureDevelopmentStageNetherlandsSwedenU.K.FranceItalyGermanySubtitlecomeshere第80页/共110页81Cost CurveCost/unitCumulative Volume.Subtitlecomeshere第81页/共110页82Downward and upward slopes123Time321TimeSubtitlecomeshere第82页/共110页83RecognitionFor TeachingRecognitionOf Research第83页/共110页84FunnelsSubtitlecomeshere第84页/共110页85Building blocksSubtitlecomeshere第85页/共110页86Spectrum.LowHighSubtitlecomeshere第86页/共110页87BalanceSubtitlecomeshere第87页/共110页88Cross.Subtitlecomeshere第88页/共110页89Pyramid.Subtitlecomeshere第89页/共110页90Historyxxxxx2005Subtitlecomeshere第90页/共110页91Trackers-Place in Top Right Corner of SlideSubtitlecomeshere第91页/共110页92Agenda1.Structured text2.Graphs3.Pictures4.Service Line Charts第92页/共110页93Generic Strategy Development Framework-EnglishBusinessDefinitionBusinessConstraintsBusinessImperativesExternalAnalysisInternalAnalysisKeyInsightsFutureIndustryScenariosFutureIndustryScenariosStrategic Options AnalysisStrategy ImplementationImplementActionPlansMonitorActionPlansActie-plannenStrategicOptionsRiskandRewardStrategicDirectionReassesstheBusinessImperativesWorkshops and AnalysesBusiness Plan WritingCrea-tivitySubtitlecomeshere第93页/共110页94Generic Strategy Development Framework-DutchMissieenVisieRand-voorwaar-denUitgangs-puntenExterneAnalyseInterneAnalyseInzichtFutureIndustryScenariosScenariosStrategische keuzeImplementatiePlannenMeet-puntenActie-plannenStrategi-scheoptiesRende-mentenrisicosStrategieHeroverweegdeuitgangspuntenWorkshops en analysesUitwerking plannenCreati-viteitSubtitlecomeshere第94页/共110页95Strategy Development-The FishChosenStrategyProjects&ResourcesMonitoringFinancialPositionStrategicPositionCapitalMarketEconomicProfitabilityGrowthCommercialMarketMarketAttractivenessCompetitivePositionInsightCSFs&KPIsStrategicIssuesScope&ContextCreativityScenarios&OptionsSubtitlecomeshere第95页/共110页96Strategy Development-The LoopCAPITAL MARKETMANAGED PERFORMANCEStrategy ExecutionStrategy FormulationDynamic StrategyCOMMERCIAL MARKETSTRUCTURE&RESOURCESStrategic PositionStrategicPositionCompetitivePositionMarketAttractivenessScope&ContextStrategicIssuesInsightValue CreationFinancialPositionGrowthEconomicProfitabilityCriticalSuccessFactors&KeyPerformanceIndicatorsPerformanceMonitoring&IncentiveCompensationOrganizationalArchitectureProjects&ResourcesChosen StrategyScenarios&OptionsCreativitySubtitlecomeshere第96页/共110页97Backward Strategic Planning FrameworkTIMEGOALActionsdrivenbystrategyWherearewenow?Mission:Whyareweinbusiness?Values:Whatareourenduringprinciplesandbeliefs?Vision:Wheredowewanttobein2010?Strategy:Howdowegetthere?Subtitlecomeshere第97页/共110页98Incremental versus Dynamic Strategic Planning FrameworkVersusIncremental Planning ProcessDynamic Strategic Planning ProcessIncrementalismOne reason why companies stagnateTIMEGOALWherewearenow?ActionstakeninresponsetocircumstancesWherecanwebenextyear?FocusOne reason why companies growTIMEGOALActionsdrivenbystrategyWherearewenow?Visionofwhereweneedtobefiveyearsfromnow第98页/共110页99Strategic Disciplines.Subtitlecomeshere第99页/共110页100Activity Map-Generic.AdvantagedNeutralDisadvantaged.Subtitlecomeshere第100页/共110页101Activity Map-Very DetailedGeographicmarketsDistributionchannelCustomerEnduseIndustrySystemdesign/ApplicationengineeringInstallationServiceCustomisedStandardSub-systemsFood packagingCanningBottlingSystemSalesforceOEMDirectIndependentAgentMNCRegionalNationalN.AmericaL.AmericaW.EuropeE.EuropeMiddleEast&AfricaAsiaJapanAustralasiaLiquidHybridDryProcessedPumpsValvesHomogenisersTubularheatexchangersFood ProcessingEvaporatorsTanksOtherOhmicheatersFreezers&RefrigeratorsPlateheatexchangersSeparatorsAirtreatmentAutomationWrappingDryersCartoningSystemsSubcontractormanagement3rdpartymaintenanceUpgrades/modificationsContractTime/materialOwnmaintenanceConveyersystemsAsepticprocessingsystemsBlowmouldingequipmentFiltrationequipmentThermal&energytechnologyControlsystemsSealingLabellingGlobalStandardDairyBrewingSoftdrinksJuicesCheeseIceCreamBakedSnacks/ConfectioneryCerealsSoups/saucesBabyFoodOil/fats/margarinesProjectmanagementFillinglinesNewbusinessstrengthsInstalledbasestrengthsCanningBottlingPumpsValvesHomogenisersTubularheatexchangersEvaporatorsTanksOhmicheatersPlateheatexchangersSeparatorsWrappingDryersCartoningSealingLabellingFillinglinesConveniencefoodCustomerDIYSparepartsFreezers&RefrigeratorsAutomationConveyersystemsAsepticprocessingsystemsBlowmouldingequipmentFiltrationequipmentControlsystemsStrongpositionAverageWeakpositionNoposition第101页/共110页102Activity Map-Competitor Overview.AdvantagedNeutral.DisadvantagedSubtitlecomeshere第102页/共110页103Activity Map-Synergy Analysis.AdvantagedDisadvantagedNMAAverage.BSubtitlecomeshere第103页/共110页104Activity Map-Synergy SummaryABNewCo+=AdvantagedDisadvantagedNMAverage.Subtitlecomeshere第104页/共110页105Activity Map-Ranges of Activities Across Value Chain.Stage.Stage.Stage.Stage.Stage.Stage.Subtitlecomeshere第105页/共110页106Activity Map-Competitive GroupsActivityCompetitive Group(sample companies).CompetitiveadvantageActivityActivityActivityActivityActivityCompetitive Group(sample companies).ActivityActivityActivityActivityActivityCompetitive Group(sample companies).CompetitiveadvantageActivityActivityActivityActivityActivityCompetitive Group(sample companies).ActivityActivityActivityActivitySubtitlecomeshere第106页/共110页107Portfolio MatrixCompetitive Position(ReturnscomparedtoIndustryAverage)Market Attractiveness(IndustryAverageReturnsaboveCostofCapital)ROCECoCROCECoCROCE=CoChighlowlowhighCharttitle comes here第107页/共110页108Five ForcesCompetitorsCustomersSuppliersSubstitutesNew EntrantsStrongModerateWeakSubtitlecomeshere第108页/共110页109Document Control-For Internal Use OnlyVersionDate of ReleaseWriterApprover(s)(if relevant)Comments on Major Changes from Previous Release126-1-2005RandyJagtVincentOomesFontsandcolorsinnewglobaltemplate230-1-2005RandyJagtVincentOomesChangeofcolorsDocument TitleTimesaver2005Document OwnerRandyJagtApprover(s)VincentOomes,BertVries第109页/共110页110感谢您的观看。第110页/共110页