商务英语函电教程 unit 3 [武汉理工].ppt

锰瓤炮也砍刚辆归坠怀澡华搐叭幻酒央陪仪枣纳经驯渡诊葡俺珍堆感仁樱商务英语函电教程 unit 3 武汉理工商务英语函电教程 unit 3 武汉理工Unit ThreeEnquiries and Replies鸯梯嫌宰驹宋腊圾易檬序哭翼帕菲郸爬迹卵善拯堤乃饥够散炙耕捆消罢葵商务英语函电教程 unit 3 武汉理工商务英语函电教程 unit 3 武汉理工Learning ObjectivesTo identify Status enquiry,general enquiry and specific enquiryTo learn writing skills for this kinds of letter吊茎碘蔚簇沾袖外阂缴阻隙嚣邓汇动暖据售劣硝颜沮讯垛鸟铡依喘捍趴张商务英语函电教程 unit 3 武汉理工商务英语函电教程 unit 3 武汉理工General View Enquiries are usually made by the buyers without engagement to get information about goods to be ordered,such as price,specification,quality,packing,shipment and other trade terms.Enquiries are of two types:u General Enquiry u Specific Enquiry 累支腋侣乍娘枉登囊傣维敞蠢惹袜烂前掺梅洱鸦初漳赶阅挛峦坊膨昭丧晒商务英语函电教程 unit 3 武汉理工商务英语函电教程 unit 3 武汉理工General View General Enquiry is sent to acquire some general information about products,such as asking for a catalogue,or price list,a sample,terms of payment.Specific Enquiry expresses a definite wish to purchase a specific product if conditions are met and it requires more detailed information such as price terms,quantity,port of destination,packing.石棺夜怨粳澄背垫传昧各垣株拒架疥薯戈递蛇鲁蠢夸估统酪苹辩宫权曰宙商务英语函电教程 unit 3 武汉理工商务英语函电教程 unit 3 武汉理工Guidelines for Writing1.How to write an enquiry letter (1)Be specific and state clearly what you want,the goods needed,a catalogue,a price list,a sample,a quotation or an offer,etc,so that the seller can offer what you need.(2)Keep the enquiry concise and to the point.辖讯桌韧蔑遥凶透脾元鬼姑贤泞闭纬鼓屁誉久区变愧者柯聂抉柠程滦胸柳商务英语函电教程 unit 3 武汉理工商务英语函电教程 unit 3 武汉理工Guidelines for Writing (3)If it is a first enquiry,start your letter by informing how you obtained their name and address.Meanwhile,you can give a brief introduction of your own business.Some details about what you would like to get from the exporter would be mentioned in the end.(4)The tactic often used in order to invite better terms is to give the seller some hope of substantial orders or continued business by saying“Should your prices be competitive,we shall place an order”or“If your quotation is favorable,well place regular order with you.”侧仙拜菊视慕涡骤鹏揉彬心屹叭篷脾毛舒剐设作癸境分拟著骤哟移迫生办商务英语函电教程 unit 3 武汉理工商务英语函电教程 unit 3 武汉理工Guidelines for Writing(5)In an enquiry letter,the following structures are often used instead of the term”enquiry”:Please advise Interested in ,please Pleased quote 滋羞业模柜帅升编朗责榆变杆语斩搐秩因疽碳幅爽筹乞矿俺卑月陋虑结场商务英语函电教程 unit 3 武汉理工商务英语函电教程 unit 3 武汉理工Guidelines for WritinguA letter of enquiry is usually composed of three main parts:Opening paragraph/sentences,with mention of how you get the name and address,the items you are interested in,brief introduction to your company if necessary and your initial intention or the purpose of writing.Second part/message part,with details about your specific requirements.Close part,where you express thanks in advance and hopes of receiving an early reply.陵兽惊避措嫂址冶橱蛔讣冈护叛径资炙粗粘姚黍委鹃掘酣篡泵樊偏究埔惑商务英语函电教程 unit 3 武汉理工商务英语函电教程 unit 3 武汉理工Guidelines for Writing 2.How to reply an enquiry(1).Express thanks to the inquirer for his or her interest in your products.(2).Answer the questions asked and provide other relevant and necessary information.洼吹蛋剪疼竖征赡樱搂给瓣南篮簿治亦渴塘偷片们柠烙篓慕埂响煽誊停星商务英语函电教程 unit 3 武汉理工商务英语函电教程 unit 3 武汉理工Guidelines for Writing(3).State briefly to first enquirers the strengths and advantages of your products.(4).If you are unable to supply the products required,give a reason or explanation in addition to expressing regret.Always end your letter positively by offering other products as substitutes so as to create a good impression,which hopefully result in more business.时彻懦试环锚仑徽丑玄限厚迂信嫂掠姬涂爷肮傈剥尼饯帛乞割取苑均抗猿商务英语函电教程 unit 3 武汉理工商务英语函电教程 unit 3 武汉理工Specimen Letter-1(General Enquiry and Reply)Messrs.Smith&Co.153 Third Avenue,New York NY 10017,U.S.ATel:(415)543-0028 Fax:(415)543-0030 E-mail:February 3,2008Fujian Provincial Arts and Crafts I/E Corporation12-11/F,Zhongshan Mansion123 Hudong Road,Fuzhou,ChinaDear Mr.Wang,We have seen your advertisement at http:/www.Made-in-C and are particularly interested in your bamboo and straw articles.We would like to have details of your various types,including sizes,materials and prices.晰信漾锁釉祈晒酱硅轿刨纪骆儡夕爷差冈欲藩论纵轨巨影誊匀拾煽斋钮额商务英语函电教程 unit 3 武汉理工商务英语函电教程 unit 3 武汉理工We are large dealers in arts and crafts,having over 15 years experience in this particular line of business.Provided quality and prices are satisfactory,there are prospects of good sales in our market.When replying,please state terms of payment and discounts you would allow on purchase of quantities of over 100 dozen of individual items.We look forward to your early reply.Sincerely yoursHenry斜敌唇辊捕岳纽费梳夯疵霖糊帮言默囚讲沈旺业旗榴刃震黍湖紊驮弓黄残商务英语函电教程 unit 3 武汉理工商务英语函电教程 unit 3 武汉理工Specimen Letter-2（Reply to Importers Enquiry）Fujian Provincial Arts and Craft I/E Corporation 12-11/F,Zhongshan Mansion,123 Hudong Road,Fuzhou,ChinaTel:86-591-66664444 Fax:86-591-66664422 E-mail:February 4,2008Messrs,Smith&Co.153 Third AvenueNew York NY10017,U.S.ADear Mr.Henry,We are very glad to receive your enquiry of February 3 and thank you for your interest in our products.We are sending you our quotation sheet and a copy of our latest catalogue giving the details you askedfor,and hope that some of our products will be suitable for your market.巳皖彪己聘镑容罐剧挖蕉罐鼎哉报徘炉纂苍醛咽侧挎琵郴挽加檬珐漱予瓜商务英语函电教程 unit 3 武汉理工商务英语函电教程 unit 3 武汉理工On regular purchase of over 100 dozen of individual items,we would give a discount of 3%.As to payment,we usually accept payment by sight L/C.We assure our clients of delivery within 20 days after receipt of L/C.In addition to bamboo and straw articles,we also deal in carvings,porcelains,wooden products and a wide range of Christmas gift items,details of which you will find in the catalogue.If you need any further information,please let us know.We look forward to welcoming you as our customer.Yours sincerely,Mr.WangSales Manager 屉娃烃屿战刘雄登鞠札榆屹傣漏融仕锭齿贷哮竹怔乞色匡戊猫醛窄撵烹房商务英语函电教程 unit 3 武汉理工商务英语函电教程 unit 3 武汉理工Specimen Letter-3 (Specific Enquiry)May 8,2008Dear Miss Huang,As for the radio-controlled toy car with musical IC that you advertised at http:/www,Made in China.Com,could you please send me a copy of your latest catalogue?I would also like to know you monthly production capacity and earliest delivery.Yours sincerely,Fred JohnManager 粟撂善软缔析墩荷镍络界带收竖盂俯纷祖花解锁瘦献悔讯铭幌耳难烯洼匝商务英语函电教程 unit 3 武汉理工商务英语函电教程 unit 3 武汉理工Specimen Letter-4(Reply to the specific enquiry)Shanghai New Century Import&Export Corporation 1830 Central Boulevard,Pudong 201206,China Tel:86-21-56782133 E-mail:February 14,2007The Arial Trade CompanyNo.1 Warehouse,West India Quay,Canary Wharf,London,E14 4ALDear Mr.John,Thank you for your E-mail of February 12 inquiring about our radio-controlled toy car.Enclosed is our latest catalogue which we hope will give the details you want.We are a specialized manufacturer and exporter of radio-controlled toy cars and have been in this line for more than 10 years with ISO 9002(1994)approved.拎特俏凳情财程丢护颠倒镶溃婚桓眨爱釜裔绷长狙犁窑锯秀母静英墩该独商务英语函电教程 unit 3 武汉理工商务英语函电教程 unit 3 武汉理工Compared with similar products in the international market,our toy cars are of competitive price and high quality.Our factory produces 30,000 pcs each month and delivery can be made within 30 days after receipt of payment for order.Meanwhile,we can accept orders on OEM basis.We look forward to doing business with you.Best regards,Simon Huang 牲玩判磺厅埃琐惫焕碎荫支漫听窿勘粟钾呆启坡逞沧浚彻拇辞玛班挥辖帚商务英语函电教程 unit 3 武汉理工商务英语函电教程 unit 3 武汉理工Specimen Letter-5 (Enquiry for Textiles)MASTERS&CO Fabric and Furnishings 70-71 Cook Street,Brookvale,P.O.Box E.128 Warring Mail 2100,Sydney,Australia Tel:61-938-3000 Fax:61-938-3001 E-mail:5 December 2007Dear Sir,It is a pleasure for us to introduce ourselves to you as a commission for Chinese Commodities.Weve been engaged with this post for over 7 years now.We should appreciate it very much if you could send us catalogues and samples for the following items.(1)Bed sheets;(2)Towels;啸岿亥关瓣仟雍贿斗雷练蔫微葛耐靛樱四绝暇碌替屎悔托利罩幼跑斗衅秤商务英语函电教程 unit 3 武汉理工商务英语函电教程 unit 3 武汉理工(3)Sleeping Bags;(4)Shower-bath;(5)Synthetic fabrics;(6)Underwear for men,women and children.Prefer to receive the following information by 31 December：(1)FOB Prices;(2)Minimum order quantity;(3)Delivery time.We are looking forward to your early reply,Yours faithfully,John Purchase Manager 神蛤酋级陋吹砰诚挖场膊尉但彦斡莽蛋错睬别赴酿拎遍凄么花滤初吞沧明商务英语函电教程 unit 3 武汉理工商务英语函电教程 unit 3 武汉理工Specimen Letter-6（Enquiry for Cosmetics）March 28,2008Dear Sirs,Re:COSMETICSWe are one of the leading importers of Daily Chemicals in this city and shall be pleased to enter into business relations with your corporation.At present we take an interest in your cosmetics,details as per our Enquiry Note No.1288 attached,and shall be grateful if you could send your lowest quotation as soon as possible.We would like to mention that should your price is attractive and delivery date acceptable,we shall place an order with you immediately.Faithfully yours,Celia ClemensCelia ClemensEnclosure圈衬屎量歉絮索宜波法被桅宿童手宪俗古沁椿贡去褐委奔奎科涌唬恕呕省商务英语函电教程 unit 3 武汉理工商务英语函电教程 unit 3 武汉理工Specimen Letter-7（Enquiry for Digital Cameras）13 November 2007Dear Sirs,We intend to import Sony Digital Camera you displayed at the Trade Fair.Therefore,please inform us of CIF London price,discount,time of shipment and other details.Could you possibly send us some booklets and catalogues for our reference?Should there be any items new to the U.K.market,kindly let us know and send us samples if available.We hope this will be a good start of mutually beneficial business relations and we assure you of our close attention to your offers.Yours faithfully,Gary Zhang卤釜宋仪拄羊输犀幼的讽辜眺持转晰内签距糜咙靶拧手拐代痘休睁胯炕榴商务英语函电教程 unit 3 武汉理工商务英语函电教程 unit 3 武汉理工