商务函电笔记整理(共4页).doc
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1、精选优质文档-倾情为你奉上商务函电笔记整理(仅供参考)第一章 函电1.7C原则:completeness完整性, concreteness具体,clearness/clarity清晰,conciseness简明,courtesy礼貌,consideration, correctness.2.美式日期:Month-day-year 英式日期:Day-month-year3. 12个信函要件:letterhead, reference number, date, inside address, salutation, subject heading/caption, body of the let
2、ter, complimentary close, signature, enclose(Encl./Enc.), carbon copy(c.c.), postscript4.称呼语结尾谦语Dear Sirs/MadamYours faithfullyDear sir or Madam/GentlemenYours trulyDear Mr. HenryYours sincerely/lovingly/affectionately5.信函格式(详见P9-P13)缩行式Indented Style:封内地址和其需要分行的地方的后一行都比前一行缩进,正文每一段开始一行都缩进。平头式Block S
3、tyle:打字机打上去的每一行字包括日期、封内地址、事由和结尾礼词都从左边空白边缘打起。改良平头式Modified Block Style:除了日期、结尾礼词、签名位于中间靠右,其他部分每行开头都与左边空白边缘看齐。混合式Semiblock Style with Indented Paragraphs: 日期、结尾礼词、签名中间靠右,封内地址平头,正文每一段开始行缩进。6.信封写法缩进式:收信人地址从三分之一处向右写,寄信人地址位于左上角,邮票贴在右上角平头式:收信人地址从二分之一往右写,寄信人地址位于左上角,邮票贴在右上角7.常用句式p22-p24第二章 建交函1.如何得到客户信息Websi
4、te, exhibition and trade fair, trade directory, banks, advertisements, market survey, chambers of commerce商业行会, trade delegation and group, commercial counsellors office商务参赞处2.信函建交步骤The source of informationthe purpose of writing the letter little advertising your companyyour hope of cooperation and
5、 early reply3.建立贸易关系考虑因素Business policy and customary practice, political and economic stability, diplomatic relations with your country, culture and interests of potential buyers, geographic conditions, natural environment(climate)4.相关要点Many thanks for your letter/ favor/communication/correspondenc
6、e of March 5,2016 regarding/concerning/referring to Inform/notify/advise sb of/thatTake the liberty of 冒昧地Contact/approach/get in touch withItem=article=productScope=sphere=range=frame在某处 in ones place/area/district/region=at ones end=on ones side有意购买,有兴趣 be in the market for=have/take interest in=b
7、e of interest to属于我们的经营范围内 fall/lie/be within the scope/sphere/range/frame of our business activityCome under the scope of our trade activity合时宜的 in line 不合时宜的 out of line按照Be in line/agreement/conformity/compliance/keeping withEnclosed please find=please find enclosed= we are enclosing here with坚持
8、adhere to Exchange of needed goods互通有无By/through joint/mutual/collective efforts 共同努力To be only/but/all/ready too pleased/glad to do 十分乐于做某事Handle/trade/specialize in 主营There is nothing available/suppliable/exportable/obtainable at presentWith a view to/in the hope of/hoping that鉴于,目的是Be indebted/ob
9、liged/appreciated/grateful to sb for sth 感激某人做某事Owe to 把归功于For your examination/study/information/reference/perusal/consideration供参考Be in a position to 能够做.第三章 询价函1.内容Name of commodity, discount, quality, quantity, packing method, time of shipment, specification, terms of payment, price2.相关要点Fair/re
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