有关美国大选的英文文章.docx

《有关美国大选的英文文章.docx》由会员分享，可在线阅读，更多相关《有关美国大选的英文文章.docx（16页珍藏版）》请在淘文阁 - 分享文档赚钱的网站上搜索。

1、有关美国大选的英文文章有关美国大选的英文文章每次美国大选,国内舆论界总要就美国大选是不是金钱政治争论一番。这个问题之所以引入关注在于争论双方都把它看作是评判美国政治制度好坏的一个重要标准,进而是衡量整个西方式民主体制优劣的试金石。学习啦我共享有关美国大选的英文文章，希望能够帮助大家!有关美国大选的英文文章：美海豹突击队成员伊拉克遇袭身亡印第安纳州初选特朗普与克林顿优势不减Firstup,aU.S.militarycasualtyinthefightagainsttheISISterroristgroup.InnorthernIraqyesterday,aU.S.NavySEALwaskille

2、dduringwhatwasdescribedasacoordinatedassaultby100ISISfighters.ThisisthethirdAmericandeathincombatsincetheU.S.senttroopsbackinIraqin2021.Atthattime,PresidentsaidthatAmericanforceswouldnotbereturningincombatinIraq.ButlastOctober,DefenseSecretaryAshCartersaidthereareAmericantroopsincombateveryday,thoug

3、htheiroverallroleistotrainandsupportlocalforcesintheirfightagainstISIS.SecretaryCartersaidyesterdaythatthedeathoftheNavySEALshowsthat,quote,itsaseriousfightthatwehavetowageinIraq.AspokesmanfromthePentagonaddedthattheU.S.-ledcoalitionfightingISISwillhonorthesacrificebydefeatingtheterrorist.Goingintoy

4、esterdaysprimaryelectionsoftheU.S.stateofIndiana,formerU.S.SecretaryofStateHillaryClintonwasleadingVermontSenatorBernieSandersinthequestfortheDemocraticnomination.Clintonhad1,666pledgeddelegatesand513superdelegates.Sandershad1,359pledgeddelegatesand41superdelegates.Toclinchthenomination,aDemocratnee

5、ds2,383totaldelegates.BusinessmanDonaldTrumpwasleadingTexasSenatorTedCruzandOhioGovernorJohnKasichinthequestfortheRepublicannomination.Trumphad1,002delegates,Cruzhad572,andKasichhad156.Toclinchthenomination,aRepublicanneeds1,237totaldelegates.Bothofthecandidatesinsecondplacearehopingforcontestedconv

6、entionsthissummertogivethemashotatthenomination.ButasyoullseeinthisreportthatTomForemandidbeforeyesterdaysprimaries,theirwindowmaybeclosing.TakealookatthelatestdelegatecounthereandyoucanseehowDonaldTrumpisclosinginonthewinningnumber.Heonlyneeds235moredelegatestoclinchthedeal.ButTedCruzisveryeffectiv

7、elywinningtheshadowprimary,thisefforttomakesurethatmoreoftheactualpeoplefillingthedelegaterollsarehisloyalists.HediditagaininArizonaandMissouriandinVirginiathispastweekend.有关美国大选的英文文章：特朗普同克鲁兹骂战升级为获提名不择手段MortgageholderswithANZbankarelikelytobefeelingshortchangedthismorning,afterthebankdecidedtoholdon

8、toabigchunkoftheRBAsratecut.Alloftheotherbigbankshavepassedonyesterdaysquarterofpercentcut,butANZbankhasonlypassedonpoint-19percent.TheUnitedNationsspecialenvoyforSyria-isinMoscow-tryingtorestoreafailingceasefire,asheavyfightingcontinuesinAleppo.Morethan250peoplearereportedtohavebeenkilledinthecityi

9、nrecentdays.RussiasaysaprocesstoendthehostilitieswillbeextendedtoAleppoverysoon.AwarofwordshasbrokenoutintheU-SbetweenDonaldTrump,andhisrivalfortherepublicanpresidentialcandidacyTedCruz.MrtrumpsuggestedMrcruzsfatherwaslinkedtothemanwhokilledJohnfKennedy.MrcruzrespondedbywarningvotersnottoelectMrtrum

10、pcallinghimapathologicalliar.TheOlympicflamehasbegunitsjourneythroughmorethan300townsandcitiesinBrazil.Thetorchwillbecarriedby12-thousandbearers,andculminateintheopeningoftheOlympicgamesinRioinaugust.Someofthebiggest-andoldest-legendsinrockhistorywillcometogetherinOctoberforwhatsbeingdubbedasaone-of

11、fMegaFestival.PaulMccartney,therollingstonesandBobDylanhavebeenconfirmedforthedeserttripfestivalline-upinCalifornia.Thewho,RogerWaters,andNeilYoungarealsoonthebill,witheachartistexpectedtoplayafullset.有关美国大选的英文文章：各方媒体是怎样包装的的总统大选?JUDYWOODRUFF:Nowweturntopoliticsandourserieslookingathowthiselectiondif

12、fersfromyearspast.Tonight,wefocusonthechangeinadvertising,howcandidatesarecommunicatingwithvoters,bothinpaidandfreemedia.Theresnothingquitelikethecandidatesmeetingdirectlywithvoters,butpaidpoliticaladsonTVlongagobecamethewaytoreachmorepeoplethanthecandidatesthemselvesevercouldinperson.ThefirmKantarM

13、ediaCMAGkeepstrackofads,anditreportstotalspendingonspotsforandaboutthecandidateshastopped$380millionsofarthiselectionseason.Thatfigureincludesnotjustspendingonadsbythecandidates,butalsothatbyoutsidesupportivegroups,so-calledsuperPACs.Ironically,twocandidateswhodroppedout,RepublicansJebBushandMarcoRu

14、bio,accountforaboutone-thirdofthisseasonstotal,whileDemocratsBernieSandersandHillaryClintonhavebenefitedfrom$100millioninadspendingtogether.DONALDTRUMP(R),RepublicanPresidentialCandidate:Ispentpeanuts,andImbyfarnumberone.JUDYWOODRUFF:Butthemosttellingnumbermaybe$17million.ThatsallthatDonaldTrumphass

15、pentashessatastridethefront-runnerpositionintheGOP.Instead,Trumphasreliedmainlyonwhatscalledfreemedia:newscoverageandsocialmedialikeTwitter.AllofthecandidatesuseTwitter,butTrumphasmadestrategicuseoftweetstogethismessageout.Hehasmorethansevenmillionfollowers.HillaryClintonhasnearlysixmillion.Theresal

16、sotheextensiveexposurecandidatesaregettingfromnewscoverage,prime-timeTVdebates,andnationallytelevisedtownhalls.Thisevening,forinstance,TedCruzandJohnKasichwillappearintownhallsinNewYork,andClintonandSandersdebateinBrooklyn.Formoreonhowpaidandfreemediaareshapingthepresidentialrace,werejoinednowbyEliz

17、abethWilner,theseniorvicepresidentforpoliticaladvertisingatKantarMedia.AndKenGoldstein,hespoliticalscienceprofessorattheUniversityofSanFrancisco.AndwewelcomebothofyoutotheNewsHour.KENGOLDSTEIN,UniversityofSanFrancisco:Thankyou.ELIZABETHWILNER,KantarMedia:Thankyou.JUDYWOODRUFF:So,tolistentothosenumbe

18、rsthatwejustheard,ElizabethWilner,youwouldthinkthatpaidadvertisinghasnothadtheimpactinthiselectioncyclethatithasinthepast.Howdoyouseeit?ELIZABETHWILNER:Well,DonaldTrumphaschangedthedynamic.Historically,paidadvertisingandtheabilityofcandidatestoraiseenormoussumsofmoney,thathashelpedtodistinguishthefr

19、ont-runner,right,whohasthemostmoneytospendonTV.Inthiscase,thecandidatewhohasspenttheleastamountofmoneyonTVandputtheleasteffortintohisTVadvertisingisthefront-runnerontheRepublicanside.JUDYWOODRUFF:Howdoyouseeit,Ken?KENGOLDSTEIN:Well,asElizabethpointedout,usually,theruleinpoliticsisfollowthemoney.Buti

20、fyoufollowedthemoneyhere,youwouldgettoRighttoRisethatspent$75milliononbehalfofJebBush,andwhoisnotintheraceanymore,orConservativeSolutionsProject,whospent$50milliononbehalfofMarcoRubio.So,overall,itsuggestsitmaynotbehavinganimpact,butwhatwedidseeinWisconsinwasafocusedadvertisingeffort.JUDYWOODRUFF:Th

21、eWisconsinprimaryacoupleweeksago.KENGOLDSTEIN:TheWisconsinprimaryacoupleweeksago.Afocusedadvertisingeffort,alongwithsomeotherthings,stillcanmovenumbers.JUDYWOODRUFF:Butwhenyoulookatthat,ElizabethWilner,andyoulookatthemoneythatwasspentearlierbyevenbythecandidateswhoarenolongerintherace,whatdidyoulear

22、nfromthatthisyear?ELIZABETHWILNER:Well,welearnedthatvotersarelookingforsomethingthattheyclearlydidntseeinthearrayofcandidateswhowereoutthereearlyspendingmoneyonTV.TherewereanumberofcandidatesspendingalotofmoneyinIowa.Noneofthemyouknow,theyalldroppedoutearlyon.Thecandidateswhowerespendingmostmoneywou

23、nduphavingtodropoutinFebruaryorMarch.Whatwesawwasvoterslookingforsomethingthattheyjustwerentgettingfromtheusualslate.JUDYWOODRUFF:Andisit,KenGoldstein,thatthemessageswerentworking?Imean,Imnotaskingyoutoanalyzewhatvoterssawineveryoneofthesespots,butwastheresomethingquantitativequalitativelydifferentt

24、hisyearaboutwhatthesecandidatesweresayingintheirads?KENGOLDSTEIN:IthinkwereallguiltyandImprobablythemostguiltyoffallingintothetrapofcountingthebombs,lookingatthetargeting,howmuchhowmanyads,howmuchmoneywasspent.Andweforgetthemessagematters.Andso,yes,howmuchmoneyyouspendmatters,howmanyadsyouairmatters

25、.Ifyoutargetitsmart,thatmatters.But,attheendoftheday,ifthemessageisntcompelling,theeffectofthatadisstillgoingtobezero.AndIthinkthatswhatwesawinlotoftheseearlyprimaries,where,asElizabethsaid,themessage,evenifbrilliantlytargetedandlotsofmoneybehindit,waseithernotcraftedcorrectlyorthatsjustnotwhatthevo

26、terswantedtobuy.JUDYWOODRUFF:Itdoeslooklike,ElizabethWilner,thatsomeoftheatleastontheDemocraticside,someofthespotsthatHillaryClintonandBernieSanderswereusingearlier,theyrestillusing.ELIZABETHWILNER:Yes,theyarerepeatingsomeofthesamespotsoverandoveragainastheygofromstatetostate.Clearly,theyhavesomefav

27、oritesthattheyfeelareparticularlyeffective.TheadnarratedbyMorganFreemanforHillaryClintongetsplayedoverandoveragain.AndonBernieSandersbehalf,theAmericaadalsogetsplayedoverandoveragain.JUDYWOODRUFF:Howdotheymeasurewhatiseffective?ELIZABETHWILNER:Iassumetheyarefocus-grouping.AndIassumetheyarepoll-testi

28、ngandtryingtodeterminewhichadswork.InSanderscase,theAmericaadgotalotofsocialmediapickup,sotheydeterminedthatthatwasaneffectivead.JUDYWOODRUFF:KenGoldstein,weofcoursealsomentionedweretalkingabouthowmuchDonaldTrumphasusedso-calledfreemedia.Isthereawaytoquantifythevalueofthat?Imean,whenyouthinkaboutthe

29、townhallmeetingsthatthesecandidateshavedone,thedebates,isthereawaytolookatthevalueofthatvs.thevalueofpaidadvertising?KENGOLDSTEIN:Verydifficult.Weclearlyknowitsmorethanthe$18millionthathesactuallyspent.Butitscallingintonewsshowsandcallingintolocalnewsshowsandnationalnewsshowsandcablenewsshows.So,its

30、absolutelyinthehundredsofmillionsofdollars,because,listen,oneofthemainreasonswhyyouusepaidadvertisingis,ifyoufolksinthemediaarenttalkingaboutit,youhavetogetanadtogetthetogeneratesomemediaconversation.Well,DonaldTrumpdoesntseemtoneedthattogenerateconversationandtogeneratepeopletalkingabouthimandhisid

31、eas.JUDYWOODRUFF:Allhehastodoistweet.ELIZABETHWILNER:Allhehastodoistweetonce.Heprobablygetsmorevalueoutofonetweetthanmanyofthecandidateshavegottenoutofanadthiscycle.JUDYWOODRUFF:AndwelookedatIthinkhesdonemorethan35,000or36,000tweets,andmaybemostoftheminthiscycle.Howdoyouseethedifference,though,betwe

32、enpaidandfree?Canyouquantifythevalueoffreemediavs.newscoverageandsocialmediavs.paidads?ELIZABETHWILNER:Well,itsreallydifficult,asKensaid,toquantifythevalueofit.Whenyouredoingpaidmedia,atleastyourecontrollingthemessagethatiscomingout.Soifyouwantallofyourspotstobepositive,theywillallbepositive.Ifyouwa

33、nttospendsomeofyourmoneyonnegativeattacks,youcandothat.Withearnedmediaorfreemedia,itsamix.Itiswhatyouget.AndTrumpcoastedonsomefairlypositivemediaforalongtime.Morerecently,andinWisconsin,hewashavingtodealwithmorenegativemedia.Andinthelastfewweeks,thecoverageofhimhasbeenmoremixedandmorenegative.Whatsi

34、nterestingis,hehasntfeltaneedtospendanymoreonTVbecauseofthat,buthemaydowntheroadneedtostartdoingthat.JUDYWOODRUFF:WhatKENGOLDSTEIN:Imsorry.JUDYWOODRUFF:Goahead,Ken,yes.KENGOLDSTEIN:FocusingonmyoldhomestateofWisconsin,Ithinkthatsanexampleofwhenitworks.Soitsnotjustpaidmedia.Itsnotjustearnedmedia.But,i

35、nWisconsin,whatyouhadwasfreemedia,whichwasconservativetalkradio,anti-Trump.Ontopofthat,youhadpaidadvertising.Andontopofthat,youhadcandidatesandtheirsurrogatesfocused.So,whenadvertisingworks,itsoftennotasilverbullet,butitswhenyouhavethatechochamberofmessages.JUDYWOODRUFF:So,whatdoyousay,KenGoldstein,

36、topeoplewhosay,well,itlookslikepaidadvertisingdoesntworkanymore?Whatdoyousay?KENGOLDSTEIN:Itdependswhatyoumeanbymatter,right?Listen,theresbigfundamentalfactorsthatareobviouslymovingthiselectionthataregoingtomovethegeneralelection.Butifthisracegetsintofieldgoalrangeor1or2or3percentagepoints,thenfocus

37、edtelevisionadvertisingcanmatteratthemargin.Ifthisendsupbeinga10percentor15percentagepointrace,no,itsnotgoingtomatter.But,interestingly,folksmightbeworriedabout,oh,theresnotgoingtobeanyadvertisingsinthepresidentialrace,becausemaybeitisgoingtobelesscompetitivethanwethink.Butwhatisgoingtohappenis,youa

38、regoingtohavemoreHouseracescompetitiveandmoreSenateracesarecompetitive,andthatmoneyisgoingtohavetogosomewhere.Anditsgoingtogoontheairinthoselocalraces.JUDYWOODRUFF:Yes.Andwehavetoremember,itsnotjustthepresidential.But,ElizabethWilner,finally,ifsomebodysaystoyou,paidadvertisingishistory,whatdoyousay?

39、ELIZABETHWILNER:Oh,well,Icantlaughrightnow,butIwouldlaugh.ELIZABETHWILNER:Itsalwayseffectiveatthemargins,asKenhassaid.Andinacloserace,itreallydoesmakeadifferenceifitsdonewell.JUDYWOODRUFF:BecausepeoplewhodontseeTwitteranddontseethenewsmediaaregoingtobeseeingothertelevisionandradiowherethesepaidspots

40、willbe.ELIZABETHWILNER:Thatsright.Andtherewillbeanumberagoodportionofpeopleinacloseraceattheendofthedaywhoarenotonlinelookingforinformation,whoarenotfollowingtweets,whoarenotnecessarilywatchingthenews,buttheymightbewatchingabaseballgameorahockeygame,andtheywillseeanad,andthatmighthelpchangetheirmindormakeuptheirmind.JUDYWOODRUFF:Thatswhatmakesitallsohardtopredict.ELIZABETHWILNER:Yes.JUDYWOODRUFF:ElizabethWilner,KenGoldstein,wethankyou.KENGOLDSTEIN:Thankyou.ELIZABETHWILNER:Thanks.