2022年商务英语(BEC)高级第二辑真题阅读练习(3).docx
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1、2022年商务英语(BEC)高级第二辑真题阅读练习(3)商务英语考试是由英国剑桥大学考试委员会负责命题,阅卷,颁发证书,其题型的灵活性和实用性不言而喻;而商务英语高级(BEC高级)的难度也不容忽视,所以为了帮助大家有效的备战商务英语高级考试,这里我们网站整理了历年的阅读真题,并且附有答案解析,希望可以帮助大家!Inthelastfewyears,managersthroughoutindustryhaveseenmorechangesthanmanyofthemcouldhaveexpectedtoseeintheirentireworkingliveshavingtocommunicatei
2、nformationwhichoftenleadstofeelingsofinsecurityhasbecomeakeyactivity.Frombeingregardedasrelativelyunimportantinmanycompanies,managementemployeecommunicationhasbecomeacentralcorporateneed.ConcordiaInternationalprovidesagoodexampleofacompanythathasadjustedwelltothechangingneedsforcommunication.since19
3、95,Concordiahasbeenturnedinside-outandupside-down,toensurethatitisamarketing–led,customer-responsivebusiness,onethatlooksoutwardsatcustomersandcompetitors,ratherthaninwardsatitsownprocessesandthewaythingsweredoneinthepast.Inthelasteightyears,Concordiahasreduceditsworkforcebymorethan80.000peopl
4、e-or35%-onavoluntarybasis,withfurtherdownsizinganticipated.Frombeinganengineeringcompany,Concordiaisnowremakingitselfasaservicecompany.Theroleofemployeecommunicationinsuchacontextistobuildpeople’sself-confidence,topersuadethemthat,althoughitisinevitablethatthechangeswillgoahead,theyalsobringwi
5、ththemnewopportunitiesforemployees.However,thisisnotaneasytask.Peopletendtobeskepticaloftheseclaimsandtofeelthattheyarelosingtouchwiththecompanytheyhaveworkedforovermanyyears.Thisisunderstandable,sincemanyoftheoldcertaintiesarebeingsweptaway,includingthecoreactivitiesofthecompanytheyworkfor.Aboveall
6、,theyhavehadtofaceuptothefactthattheynolongerhaveajobforlife.Researchindicatesthatpeoplerespondtothispredicamentinavarietyofways.Thebulkofemployeesfallintotwomaincategoriesintermsoftheirresponsetothenewsituation:ontheonehandtherearethepragmatistsandontheotherthehighlyanxioustheformerseetheirjobasame
7、anstoanendandhavearelativelyshort-termperspective,withstrongloyaltytotheirlocalterm,ratherthanthecompanyasawhole.Thesecondcategory,usuallythemajority,mayrespondtothreatenedchangeswithafeelingofhavingbeenletdown,andevenfeelangeratthecompanyforwhattheyseeaschangingthetermsoftheiremployment.Theemployee
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