M4U1Project-知识点.ppt

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1、 1. Unlike a single advertisement, an ad campaign is a planned programme of advertisementsusing various kinds of ads to reach a certain audience.现在分词短语作定语现在分词短语作定语Which uses various kinds of ads to reach a certain audience.相当于定语从句相当于定语从句:reach a particular audience to be seen or be heard by sb.被看到/听

2、到 Through television and radio we are able to reach a wider audience. 2. It is important to figure out exactly what you want to tell the audience and what you trying to get them to do. figure out 弄清楚，弄懂；计算出It took them a long time to figure out how to start the equipment.我弄不明白他为什么缺席。I cant figure ou

3、t why he is absent. 孩子们没有花很多时间就算出了正确的答案。It didnt take the children long to figure out the correct answer. figuren. 数字；人物；体型；图表；雕像the latest ales/trade/unemployment figuresHis salary is in six figures.A leading/political figureShe always has a good figure. v. 是重要部分；是的部分；认定，认为（某事将发生或属实）；计算3. determine

4、 vt 确定；决定确定；决定 determine sth确定确定/决定某事决定某事 determine to do sth 决定做某事（表决定做某事（表动作动作） be determined to do sth （表（表状态状态） determine sb to do 使使 某人决定做某事某人决定做某事 determine that 决心决心句型转换：句型转换：They determined on an early start.They_.determined to start earlyThe teachers encouraging words _.老师的话语使他下定决心努力学习。老师的话

5、语使他下定决心努力学习。She _ follow his advice.她决意不听他的劝告。她决意不听他的劝告。His lecture _me to give up drinking and smoking.A. decided B. determined C. made D. attracted determined him to study hardwas determined not toB4 appeal vi 有吸引力；呼吁有吸引力；呼吁 n有吸引力；呼吁有吸引力；呼吁 appealing adj 有吸引力的有吸引力的 appeal ( to sb) for sth 为某事为某事(向

6、某人向某人)呼吁呼吁 appeal to sb to do sth 恳请恳请/呼吁某人干某事呼吁某人干某事 make an appeal for 恳求恳求 This programme _kids. 这个节目小孩子很喜欢这个节目小孩子很喜欢appeals toShe _ her former husband _ her child.她恳请前夫把她的孩子还回来。她恳请前夫把她的孩子还回来。The police _ _ on the crime.警方呼吁公众提供有关这宗犯罪活动的信息。警方呼吁公众提供有关这宗犯罪活动的信息。- How did you like his performance?-

7、To be honest , his singing didnt _ to me much.A. appeal B. belong C. refer D. occurappeals toto returnappeals to the public for informationA5. Working in the factory, he learned a lot from the workers.Having read the letter, she got very excited.（完成（完成式）式）Not having met him, I cant tell you what he

8、is like. =having never been thereWorking hard, you will succeed. vScolded by the teacher， the girl began to cry. 现在分词做状语现在分词做状语Be careful crossing the street.Dont mention this talking to him.On arriving in London, he managed to get in touch with her.6. personally adv.个别地；就本人而言；本人，亲自I must give it to

9、 him personally. 我必须亲自给他。Personally I think its a waste of time. 就我个人而言，我认为这是浪费时间。He was personally responsible for all that people suffered under his rule. 他个人对在他统治下受苦难的人民有全部的责任。关注，担忧；与.有关在我看来8. get across 使使传达传达; 使理解使理解He sometimes had trouble_in English.有时他不知道如何用英语去表达他的想法。有时他不知道如何用英语去表达他的想法。My me

10、aning didnt _, so I explained it a second time. get across B. get around C. get over D. get through(in)getting his meaning acrossA通过；到达；做完；接通电话；度过，熬过克服；恢复9. discouragevt.阻止，劝阻；使泄气，使灰心His mother discouraged him from being an actor. discouragement n /u/灰心，泄气;阻止，劝阻； /c/ 使人泄气的事物，挫折discouraged adj. 泄气的，沮

11、丧的discouraging adj. 令人泄气的，使人沮丧的encourage sb to do sth 鼓励某人做某事discourage sb into doing sth 劝阻某人不做某事We were discouraged at the news.10. convinceconvince sb to do sth 劝说某人做某事 He convinced me to go with him. I am trying to _ （说服他看医生）.convince sb. of sth.使某人相信/确信He convinced me of his truthfulness to me.

12、 他使我相信他对我是忠心耿耿的。We couldnt _. 我们无法使他明白他的错。 convince sb that 从句从句-使某人确信He convinced me that he was right.他使我确信他是对的。vt.说服，劝说; 使相信，使确信convince him of his mistakeconvince him to see a doctor11.urge vt 敦促，力劝敦促，力劝 n 强烈的欲望，冲动强烈的欲望，冲动 urge sb to do sth 敦促某人做某事敦促某人做某事 urge that sb (should) do sth have an urg

13、e to do sth 有做某事的冲动有做某事的冲动The UN has _ the peace treaty.联合国已经敦促他们尊重这项和平条例。联合国已经敦促他们尊重这项和平条例。We _that the policy _ in time.我们强烈要求及时执行这项政策我们强烈要求及时执行这项政策The report urged that all children _ swim. should teach B. be taught C. would teach D. would be taughturge them to respecturgebe carried outBtri:ti 由环境造成的(主要指事故等方面的外部原因)，die from an earthquake (a traffic accident, a lightning, a stroke, etc) 环境影响到体内，即两方面共有的原因，均可。 die of 12. die from 若死因存在于人体自身的原因 die of illness (heart trouble, cancer, a fever, etc) 结束结束