咨询管理战略组织项目麦肯锡工具评估 SHA-C118943-200199-02-15-C-A1.PDF

《咨询管理战略组织项目麦肯锡工具评估 SHA-C118943-200199-02-15-C-A1.PDF》由会员分享，可在线阅读，更多相关《咨询管理战略组织项目麦肯锡工具评估 SHA-C118943-200199-02-15-C-A1.PDF（48页珍藏版）》请在淘文阁 - 分享文档赚钱的网站上搜索。

1、1SHA-C118943-200199-02-15-C-F-x.PPT 20018132SHA-C118943-200199-02-15-C-F-x.PPTThis document was created for the exclusive use of our clients. It is not complete unless supported by the underlying detailed analyses and oral presentation. It must notbe passed on to third parties except with the explic

2、it prior consent of Roland Berger (Shanghai) International Management Consultants Ltd.3A.4B.5201034128C.51020 30 49 I: 873SHA-C118943-200199-02-15-C-F-x.PPT 20001 WTO200155: jian_ () 4SHA-C118943-200199-02-15-C-F-x.PPTA. 5SHA-C118943-200199-02-15-C-F-x.PPT12 2010200320054520105 66789106SHA-C118943-2

3、00199-02-15-C-F-x.PPT50%2005, 2010341251234520051002010200127SHA-C118943-200199-02-15-C-F-x.PPT5678910201070%8SHA-C118943-200199-02-15-C-F-x.PPTB. 5201034 129SHA-C118943-200199-02-15-C-F-x.PPT50%2005, 20103412512345200510020102001210SHA-C118943-200199-02-15-C-F-x.PPTGDP, 199020006.1%6.2%6.8%7.3%7.8%

4、8.8%10.5%5.2%5.2%: 2001, OECD1.4%1.7%3.4%11SHA-C118943-200199-02-15-C-F-x.PPTWTOGDP +1% / +34%2005 vs. 1999+500+1.3%.+1.7% 2005 vs. 2000+4.6% / -2.1%GDP+1.15%: , 12SHA-C118943-200199-02-15-C-F-x.PPT135WTOWTO (3.7%11%22.1%): 13SHA-C118943-200199-02-15-C-F-x.PPT/() - - : 14SHA-C118943-200199-02-15-C-F

5、-x.PPT 5(1/2) 80%100% - 80%: 20%525%510%6015%5/: 15SHA-C118943-200199-02-15-C-F-x.PPT 5(2/2)1)5() 1)40% 300030001.5250%:200310056“”: 16SHA-C118943-200199-02-15-C-F-x.PPT“WTO!” “WTO” “WTO” 17SHA-C118943-200199-02-15-C-F-x.PPT50%2005, 20103412512345200510020102001218SHA-C118943-200199-02-15-C-F-x.PPT1

6、0.19.18.1199419992004-1% 12.114.615.3199419992004+1% 1.92.02.5199419992004+5% 0.190.20.21199419992004+1% 4.24.14.61994 1999 2004+2% 1.52.33.3199419992004+6% 3.12.84.5199419992004+9% ()34.537.040.7199419992004+2% 0.250.571.08199419992004+12% : S&P DRI 200019SHA-C118943-200199-02-15-C-F-x.PPT20059% 17

7、012925032338747550857061220059222018325819941995199619971998199920002005E2010E4204524455075265906341,0002,000+7% /+9% /+15% /: 2001, 1)1) 20SHA-C118943-200199-02-15-C-F-x.PPT()22%19%10%14%18%52%51%54%15%8%8%7%6%8%8%200020052010: , 6341,0002,0006.9%6.9%16.0%16.0%8.5%8.5%7.6%7.6%8.5%8.5%8.7%8.7%12.0%1

8、2.0%16.4%16.4%21.0%21.0%9.8%9.8%9% /9% /15% /15% /( 2.5l)2.02.5l)1.62.0l)()1.01.6l)( 1.0l) 21SHA-C118943-200199-02-15-C-F-x.PPT050100150200250300350400+ 3 + 2.0A6+ Premacy 2000 EM+ + + + GL / + DC+ Pride 2000+ Vitz+ Platz+ l()0.60.81.01.21.41.61.82.02.53.02001: +: A622SHA-C118943-200199-02-15-C-F-x.

9、PPT1): 2001, 31%26%24%25%38%31%26%24%25%9%15%23%28%17%18%18%22%30%35%34%0%10%20%30%40%1996199719981999200024%17%13%38%8%49%46%39%46%38%36%45%45%40%15%0%10%20%30%40%50%60%199619971998199920002000()1): 200050%23SHA-C118943-200199-02-15-C-F-x.PPT1), 10% 1?: 2001, 8%55%29%20%10%1235: 1506%11%24%37%63%80

10、% : 1200 1): 200124SHA-C118943-200199-02-15-C-F-x.PPT1010% (1/2)200012310102005E2010E1231236.639.8114.76639811,4702000: 5.4%2005E: 8%2010E: 12%1010%1902505001,4002000:3040%2005E:50%2010E:70%6341,0002,0002000:2005E:2010E: 2001, E25SHA-C118943-200199-02-15-C-F-x.PPT1010%(2/2): 7%/.: 2000E: = 51 2005E:

11、 = 53 2010E: = 56 18253510012%8%5.4%2000E2005E2010E: 2001, 26SHA-C118943-200199-02-15-C-F-x.PPT (1/2)5 “” 80,0001.3L: , 27SHA-C118943-200199-02-15-C-F-x.PPT(2/2): , 28SHA-C118943-200199-02-15-C-F-x.PPT: ()29SHA-C118943-200199-02-15-C-F-x.PPT50%2005, 20103412512345200510020102001230SHA-C118943-200199

12、-02-15-C-F-x.PPT (1/2): , 1990 (150,000) (30,000)- 1983(150,000) 1984(100,000) 1985 (300,000) 1997 (100,000) 1998(30,000) 1992 ZX (120,000) 1993 (80,000) 1985(300,000) 2001 (50,000) (60,000)31SHA-C118943-200199-02-15-C-F-x.PPT(2/2): , 2000 (50,000)- 1996 (7,000) 1996 (60,000) 1998 (10,000) 1985 (50,

13、000)SPA 1995 (60,000) 1993 (60,000) 1994 (2,100)32SHA-C118943-200199-02-15-C-F-x.PPT2000(%)() A6 () Vitz/Yaris Premacy (minivan)/ Palio35 - (SVW) (SVW) (SVW) (FAW) (FAW) (FAW) (CMC) (SGM) (SGM) (TAIC) (FAH) ( MC)300600150300120803010000150-10010060605020030ca. 1,44025030090170545330300082-5705013006

14、7883%50% -60%57%-45%66%100%30%-55%-5%7%-8%-65%-50%-40(03)100(02) - -50(05)50(02)-20(01) -30(02)-20(04)50(02)-40-+400 50%, 5 40: ,33SHA-C118943-200199-02-15-C-F-x.PPT2005170018402000150013001100100089082075063469014401500173017701790184018401840184018400500100015002000250020002001E2002E2003E2004E2005

15、E2006E2007E2008E2009E2010E2001-20055%2006-201010% ()%4244414448505563738496: 34SHA-C118943-200199-02-15-C-F-x.PPT (1/2): , GLS1002004008001,6003,200100150200250199319941995199619971998(2001)8000+17%780002000 = 120,0002003 50%) 3412: 44SHA-C118943-200199-02-15-C-F-x.PPT1996199912211814111713451210201

16、31824138972616: CNAIC, 50,00020,00050,00010,00020,0005,00010,0002,0005,0001,0002,0005001,00010050010017.8%82.2%()1996199945SHA-C118943-200199-02-15-C-F-x.PPT100%,0%75%,25%50%,50%25%,75%0%,100%1)III20101): : 46SHA-C118943-200199-02-15-C-F-x.PPT()()20052005 20102010()(VCD/DVD)()(IT): 47SHA-C118943-200199-02-15-C-F-x.PPT()()20052005 2010 2010()() 3412()()() (, 3 Com): 48SHA-C118943-200199-02-15-C-F-x.PPT: