整合剑桥商务英语module5.ppt
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1、Module 5,Reading: - Art at work,Listening: - An interview with an art consultant,Listening: - Some opinions on art,Speaking - A meeting about artwork,5.1 The work place,1,2,3,4,Reading: Art at work,Read about a company that deals with art in the workplace. Complete the information with answers A, B,
2、 C or D. International Art Consultant (1) _ in 1979, International Art Consultants has been sourcing and commissioning art (2) _ for over 25 years. We work (3)_ clients in the corporate, hotel, healthcare and urban regeneration (4)_. Our clients (5)_ from multinational companies with 1 million art b
3、udgets to organizations renting art for just 10 a week. A (6)_ of fourteen, we are small enough to care and large enough to cope. 1. A. Founded B. Set C. Since D. Last 2. A. international B. worldwide C. all D. around 3. A. as B. in C. under D. with 4. A. divisions B. industries C. sectors D. sectio
4、ns 5. A. range B. report C. buy D. supply 6. A. department B. building C. unit D. team,We offer a (7)_ combination of commercial experience, specialist art knowledge and high quality service and support. Whatever the size of the project our (8)_ is for all our clients to be 100% satisfied with the e
5、nd result. Over 75% of our work comes from (9)_ business or referrals. We work alongside professional artists who create art of the highest artistic and technical quality, and (10)_ our staff have different areas of specialist art knowledge and expertise. We hope that you will (11)_ an appointment t
6、o visit us, look round the galleries, use the visual reference databases, and discuss your particular art (12)_ with us. 7. A. original B. mix C. brand D, unique 8. A. scope B. aim C. outcome D. line 9. A. new B. rental C. reply D. repeat 10. A. few B. all C. more D. any 11. A. make B. do C. have D.
7、 attend 12. A. insure B. objectives C. requirements D. paintings,Draw up selection of possible art works. _,Installation. _,Select or commission artworks. _,Art consultant makes initial visit. _,Present possible choices to client. _,Listening 1: An interview with an art consultant,1. There are five
8、main stages for an art consultant in charge of supplying artworks. The following stages are in the wrong order. Work in pairs and number the stages 1 to 5. Listen to the first part of an interview with an art consultant and check your answers.,3,5,4,1,2,2. Listen to the second part of the interview.
9、 Does the consultant normally recommend traditional or modern artworks for companies? Why?,Overall, the speaker seems to be suggesting that modern artworks are a better choice to show you are a modern company and planning for the future. Traditional artworks say that a company is old or lacks new id
10、eas.,1) If you are interested in having art in your workplace, the best thing to do is to A. ask an art consultant to visit the premises. B. look at where you want to put the paintings and decide how many you need for the size of the building. C. decide what type of art you like. 2) The art is usual
11、ly chosen A. by the specialist B. by the client C. with both sides in agreement 3) With a specially commissioned work of art, its best that you let A. the consultant tell the artist what you want. B. the artist know what you want. C. the artist make most of the decisions. 4) The consultant believes
12、that choosing art for the workplace is about A. everyone agreeing on what they like. B. having something nice to look at. C. letting people know what kind of company you are. 5) Why do most companies choose contemporary or modern art? A. Because people dont like traditional art. B. Because people do
13、nt know if its good or bad. C. Because it sends out a certain message about the company. 6) What does the interviewer think is a good idea? A. To rent the art. B. To buy the art. C. To regularly change the art.,3. Listen again to both parts of the interview. Choose the best answer (A, B or C) for qu
14、estions 1-6.,Listening script (first part),I=interviewer AC=Art consultant I: Id like to begin by asking you to imagine that Ive been asked to find some art for my companys office. Where would I start? AC: Well, the first stage in selecting art is normally for one of our art consultants to visit you
15、 on site to assess the location, the size of the area and the style of the building and so on. I: How much difference does it make where I actually put the paintings? AC: A great deal. Art needs to be placed taking into account the function of a space. Different types of art are appropriate for diff
16、erent areas. Once we have an idea about what kind of work it is you do and how the space is used, then be begin to find artworks and present a selection of art for your business and building. We can do this on-site or you can visit our galleries. The whole thing is a two-way collaborative process. I
17、: So you already have the painting?,AC: Yes, or we can ask an artist to create works for your specific space. In this case, the client has some input but its important to remember when choosing workplace art that art is not your brand. If you ask the artist to emphasizes your company image in some w
18、ay, youll just end up with bad art. Either way, you have an art consultant who oversees and project manages the production of any commissioned artwork and makes sure its completed and installed on time and within budget. And that also includes fitting appropriate lighting and any other maintenance a
19、nd fitting.,Listening script (second part),I=Interviewer AC=Art consultant I: One thing I dont understand is how a company ever decides what to choose. I mean, art is such a personal thing. How does anyone ever agree? AC: Well, thats true. I think its important that you dont set up committees or any
20、thing. If you have a workforce of 300 and you ask everyone, youll get 300 different answers. No, you need to keep it small. Just one or two people. But choosing art for your offices isnt necessarily about choosing what the individual likes. The real benefits for a business are that the artwork gives
21、 a positive image to clients. I: So whats a typical type of art? AC: Its over varied but in general I suggest something strong and bold. If its just light colors that no one can really see, its pointless. You need art which shows your clients you have good taste and that you are successful. I: I oft
22、en go into buildings and look at modern art and thin, What is that? It isnt of anything. No people. Nothing. Why do so many companies choose it?,AC: There are a number of reasons, other than the fact that the managing director might like it. You dont want art that will offend anyone. So a painting o
23、f a man and woman with on clothes on is a bad idea. Similarly, a landscape or a painting of the countryside is the sort of thing you have in your living room at home and doesnt look very corporate. Also the art needs to say what kind of company you are. Most companies want to give clients the messag
24、e that says were modern and were planning for the future. A classical painting says were old and traditional. A painting by a young modern painter gives a more positive image. And remember, it doesnt have to be a painting. A sculpture in the reception area can be very effective, for example. I: Fina
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