财经英语整套课件完整版PPT教学教程最全电子讲义教案（最新）.ppt

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1、Unit 1 Economics,“十二五”职业教育国家级规划教材 经全国职业教育教材审定委员会审定,大连理工大学出版社,点击职业英语 职业英语模块财经英语,Contents,Contents,Career Tips,How to Pass a Job Interview,Part II,Part II Reading Exercises Part II Listening,Real-life Practice,Invitation Oral Practice,Part III,Part III Reading Exercises Part III Listening,Lead-in,I. W

2、ork in pairs. Look at the following logos of famous world economic organizations. Discuss them with your partner, and identify their names.,5.,APEC,WTO,World Bank,IMF,OECD,European Union,1. APEC stands for _.,2. It was established in _.,3. APEC has _ formal members until 2014.,II. Fill in the blanks

3、 with the help of your smart phones.,Asia-Pacific Economic Cooperation,1989,21,Lead-in,Part II Reading,Economics,经济学是一门确定商品和服务的生产、分配和消费因素的社会科学。“经济学”一词来自两个古希腊词语，即“家”和“常规”。其早期的名字为“政治经济学”。但19 世纪末期的经济学家把“经济学”作为“经济科学”的一个简称，将其定位为政治科学和其他社会科学以外的独立学科。,翻译,Economics is a social science concerned with the facto

4、rs that determine the production, distribution, and consumption of goods and services. The term “economics” comes originally from two ancient Greek words, which mean “house” and “custom”. “Political economy” is the earlier name for this word, but economists in the late 19th century suggested “econom

5、ics” as a shorter term for “economic science” to establish itself as a separate discipline outside of political science and other social sciences.,Part II Reading,Economics,如今经济学被定义为决策研究。它解释了人们在市场内是如何相互作用来帮助人们获取 他们想要的东西或实现某些目标的。经济学是人类相互作用的驱动力，它基本上解释了人们 和政府特定的行为方式。,翻译,Nowadays, economics has been def

6、ined as the study of decision-making. It explains how human interaction within markets helps people get what they want or accomplish certain goals. Basically, economics is a driving force of human interaction, which explains people and governments behavior in particular ways.,Part II Reading,Economi

7、cs,因此经济学可以描述一个国家经济的各个方面，如一个国家如何利用资源，工人有多长的工作时间和休闲时间，投资于行业或金融产品的收益，税收对人口的影响，以及企业成功或失败的原因。经济学知识将使我们能够分析和评估政治家的政策和决策价值，有助于我们更好地认识当前和未来的社会问题。,翻译,Therefore, economics can describe all aspects of a countrys economy, such as how a country uses its resources, how much time workers devote to work and leisure

8、, the outcome of investing in industries or financial products, the effect of taxes on a population, and why businesses succeed or fail. Knowledge of economics will allow us to analyze and assess the values of policies and decisions made by politicians, and it will help us to become more aware of th

9、e current and future problems of our society.,Part II Reading,Economics,经济学主要关注经济主体的行为和相互作用以及经济运作方式。基于此，初级教科书通常把微观经济学和宏观经济学区分开来。微观经济学研究经济中基本要素的行为，包括个人代理和市场、要素间的相互作用及其后果。个人代理可以包括例如家庭、公司、买方和卖方。,Economics focuses mainly on the behavior and interactions of economic agents and how economies work. Consist

10、ent with this focus, primary textbooks often distinguish between microeconomics and macroeconomics. Microeconomics studies the behavior of basic elements in economy, including individual agents and markets, their interactions, and the outcomes of interactions. Individual agents may include, for exam

11、ple, households, firms, buyers, and sellers.,Part II Reading,Economics,宏观经济学分析整个经济（意味着总体）的生产、消费、储蓄和投资以及影响经济的问题， 包括资源丧失（劳动力、资本和土地）、通货膨胀、经济增长和解决这些问题的公共政策（如货 币、财政等政策）。,翻译,Macroeconomics analyzes the entire economy (meaning gross），production, consumption, savings, and investment and issues affecting it,

12、 including unemployment of resources (labor, capital, and land), inflation, economic growth, and the public policies that address these issues (monetary, fiscal, and other policies).,Part II Reading,Economics,经济学中其他的大致区别包括描述“是什么”的实证经济学和说明“应该是什么”的规范经济学，以及经济理论与应用经济学、理性与行为经济学、主流经济学和非主流经济学的种种区别。,Other b

13、road distinctions within economics include those between positive economics, describing “what is”, and normative economics, stating “what ought to be”; between economic theory and applied economics; between rational and behavioral economics; and between mainstream economics and heterodox economics.,

14、Part II Reading,Economics,除了涉及经济体中传统的生产、分配和消费外，经济分析也可应用于社会各方面如商业、金融、保健和政府。经济分析也可能适用于犯罪、教育、家庭、法律、政治、宗教、社会制度、战争、科学和环境等不同主题。,Besides the traditional concern in production, distribution, and consumption in an economy, economic analysis may be applied throughout society, as in business, finance, health c

15、are, and government. Economic analysis may also be applied to such diverse subjects as crime, education, the family, law, politics, religion, social institutions, war, science, and the environment.,Part II Reading,Economics,例如，教育需要付出时间、精力和费用，以及过去的收入和经验。然而这些付出将会减少教育可能带给参与主体或经济的未来利益。在21 世纪到来之际，经济学在社会科

16、学中不断扩大的领域被称为经济帝国主义。经济学的最终目标是改善人们的日常生活条件。,Education, for example, requires time, effort, and expenses, plus the past income and experience, yet these losses can be weighted against future benefits education may bring to the agent or the economy. At the turn of the 21st century, the expanding field of

17、 economics in the social sciences has been described as economic imperialism. The final goal of economics is to improve the living conditions of people in their everyday life.,Part II Reading,Notes Nowadays, economics has been defined as the study of decision-making. 【译文】如今经济学被定义为决策研究。 【分析】 define,

18、动词，本文中意思是“被定义为” 例如： Its hard to define exactly what has changed. 很难解释清楚到底发生了什么变化。,回文章,Part II Reading,Notes It explains how human interaction within markets helps people get what they want or accomplish certain goals. 【译文】它解释了在市场内人们的互动是如何帮助大家得到想要的东西或实现某些目标的。 【分析】it作为主语在这里指的上句中提到的“economics”。how引导的宾语

19、从句做explain 的宾语； get what they want to 中what 引导的名词性从句做get的宾语。,回文章,Part II Reading,Notes .it will help us to become more aware of the current and future problems of our society. 【译文】.有助于我们更好地认识当前和未来的社会问题。 【分析】 “becomebe aware of sbsth”意思是“认识到、意识到 如： Are you aware of time? 你知道是什么时候了吗？ It happened witho

20、ut my being aware of it. 事情在我不知不觉中发生了。,回文章,Part II Reading,Notes Economic analyses may also be applied to such diverse subjects as crime, education, the family, law, politics, religion, social institutions, war, science, and the environment. 【译文】经济分析也可能适用于犯罪、教育、家庭、法律、政治、宗教、社会制度、战争、科学和环境等不同主题。 【分析】 a

21、pply to，本文中意思是“应用、运用” 例如: We are trying to apply book knowledge to real work. 我们正努力把书本知识运用于实际工作中。 These remarks apply to every town in this country. 这些话适用于这个国家的每一座城镇。,回文章,Part II Reading,Exercises,I. Task 1 Match the words on the left with their meanings on the right. Column A Column B （ E ）1. consu

22、mption A. commodities that are tangible, usually movable （ ） 2. goods B. a final product or end result （ ）3. outcome C. to put (money) to use, by purchase or expenditure （ ）4. inflation D. a persistent, substantial rise in the general level of prices related to an increase in the volume of money and

23、 resulting in the loss of value of currency （ ）5. invest E. the using up of goods and services having an exchangeable value,C,A,B,D,Part II Reading,Task 2 Complete the following sentences with the phrases in the box. Change the form if necessary.,consistent with at the turn of become aware of weight

24、 against,1. The article seems to be _ _ the present policy. 2. They are responsible for the delivery of services _ the corporate mission (公司任务), strategy (战略) and business plans. 3. When Tony _ _ the companys financial difficulties, he decided to clear out. 4. _ _ the century comes the knowledge eco

25、nomy era (时代). The new technological revolution (革命) is changing the traditional production style of this chemical (化学) industry.,weighted against,consistent with,became aware of,At the turn of,Part II Reading,Task 3 Decide whether the following statements are true (T) or false (F) according to the

26、text. 1. Economics is a social science concerned with the factors that determine the production and distribution. ( ) 2. Nowadays, economics explains how human interaction within markets helps people get what they want or accomplish certain goals. ( ) 3. Economics can describe all aspects of a count

27、rys economy, such as how a country uses its money, how much time doctors devote to work and leisure, the outcome of investing in industries, products, the effect of taxes on a population, and why businesses succeed or fail.( ) 4. Based on the behaviour and interactions of economic agents and how eco

28、nomies work, textbooks often distinguish economics between microeconomics and macroeconomics. ( ) 5. The ultimate goal（终极目标）of economics is to make money to improve the living conditions of people in their everyday life. ( ),F,T,F,F,F,Part II Listening,Listen to the dialogue and fill in the blanks w

29、ith what you have heard.,(A wants to open an account in the bank. B is helping her with it.) A: Can I help you, Miss? B: Yes, Id like to open an account. A: Certainly, Miss. 1_? B: Im not sure. But I need an account for which I can withdraw my money anytime. I like and get some interest on it as wel

30、l. A: Well. I think 2_ will be to your satisfaction. You can 3_ _ from the bank and the ATMs anytime you like. B: Thats great! But 4_ for this kind of account?,What kind of account do you want?,a current account,make withdraws,whats the annual interest rate,Dialogue,Part II Listening,Listen to the d

31、ialogue and fill in the blanks with what you have heard.,A: At present the rate is 5_ a year. B: Good. I think Ill open a current account please. A: OK. Please 6_. B: Yes. 7_, address, 8_, thats it. Will 100 dollars be enough to open this account? A: Yes, of course. B: Here you are. A: Fine. Wait a

32、moment, please. Here is your 9_, Miss. Please 10_. B: Thank you for your help. A: You are welcome.,1.8 percent,fill out this application form,Name,phone number,bankbook,keep it safe,Dialogue,Part II Speaking,Useful expressions you may use： Id like to open an account. What kind of account would you w

33、ant? I think a current account will be to your satisfaction. Whats the annual interest rate? You can make withdraws from the bank and the ATMs. Ill open a current account, please. Please fill out this application form. Please keep it safe.,Make a similar dialogue based on the listening material abov

34、e with the help of the useful expressions given below.,Part III Reading,Text,翻译,There are many opportunities for economics graduates. You are not guaranteed a good-paying job with an economics degree, but your chances are more than in many other programs. With an economics degree you can work in a v

35、ariety of different fields from finance and banking to public policy, sales and marketing, civil service, insurance and actuarial work. You can also go on to do further studies in economics, political science, business, or a variety of other fields. If youre certain your interest is in the business

36、world, a business degree may also be a good fit, but an economics degree does open a lot of doors.,经济学毕业生有很多机会。虽然经济学学位不能保证你有一份高薪工作，但却能使你拥有比其他专业更多的选择机会。凭借经济学学位，你可以选择金融、银行业、公共政策、销售和营销、公务员、保险业和精算等各个领域的工作，你也可以在经济学、政治学、商学等各个领域继续深造。如果你确定自己的兴趣在商界，商学位也许就很不错，但经济学学位确实会让你有更多的机会。,Why Study Economics?,Part III R

37、eading,Text,Economics knowledge is useful at a personal level. When pursuing a degree in economics, youll learn a lot of skills and knowledge that you can apply to other jobs or to your personal life. Learning about interest rates, exchange rates, economic indicators and equity markets can help you

38、to make better decisions about investing and obtaining mortgages.,经济学知识在个人层面上是有益的。 在获取经济学学位的过程中，你将会学到很多可以应用于其他工作或个人生活的技能和知识。了解利率、汇率、经济指标和股票市场可以帮助你更好地进行投资和获得抵押贷款。,Why Study Economics?,Part III Reading,Text,Economists understand unintended consequences. Economics teaches students how to understand and

39、 spot secondary effects and possible unintended consequences. Most economics problems have secondary effects the deadweight loss from taxation is one such secondary effect. A government creates a tax to pay for some needed social program, but if the taxation is carelessly crafted, a secondary effect

40、 of that tax may be that it changes peoples behavior, causing economic growth to slow.,经济学家了解意想不到的后果。 经济学教会学生如何理解和发现次生效应和可能的意想不到的后果。大多数经济学问题都有次生效应税收的无谓损失就是次生效应。政府会根据某种社会需要设置一个税种。但如果草率设税，一种可能的负面效应就是人们行为方式的改变，进而减缓经济增长。,Why Study Economics?,Part III Reading,Text,By learning more about economics and wor

41、king on hundreds of economics problems, you will learn to spot secondary effects and unintended consequences in other areas. This can help you to make better decisions about your personal life and make you more valuable to business; “What are the possible secondary effects from the proposed marketin

42、g campaign?”It likely wont help you to get a job, but being able to spot and understand the importance of secondary effects may help you to keep a job or earn a promotion that much faster.,Why Study Economics?,通过更多地了解经济学和大量的经济学问题，你将学会在其他领域发现次生效应和意想不到的后果。这可以帮你更好地决定你的个人生活，并使你对企业更有价值；“拟议的营销活动可能会产生什么次生效

43、应？”这可能不会帮助你找到工作，但是能够发现和了解次要效应的重要性，可能会帮助你保住工作或获得更快晋升。,Part III Reading,Text,Economics provides an understanding of how the world works. You will learn more about how the world works. You will learn more about the impact decisions have on specific firms, entire industries, and on a national level. You

44、 will learn more about the impact of international trade, both good and bad. You will discover the effect government policies have on the economy and on employment; again both good and bad.,经济学有助于了解世界的运转方式。 你会更多地了解世界的运转方式，你会更多地了解决策对具体的公司、各行各业甚至国家层面的影响。并且还可以了解更多关于国际贸易的正负面影响。你会发现政府的政策对经济和就业的正负面影响。,Why

45、 Study Economics?,Part III Reading,Text,It will help you to make more informed decisions as both a consumer and a voter. The country needs better informed politicians. Economics is a very good way of improving public sector performance. Economics gives us all tools to think of things more clearly an

46、d to understand the implications of assumptions we may be making.,它将帮助你作为消费者和选民做出更明智的决定。国家需要讯息灵通的政治家。经济学是改善公共部门绩效的一个很好的方法。经济学可以让我们全方位地更清楚地思考事物，并了解我们可能做出的假设的意义。,Why Study Economics?,Part III Reading,Notes You will learn more about the impact decisions have on specific firms, entire industries, and on

47、 a national level. 【译文】你会更多地了解决策对具体的公司、各行各业甚至国家层面的影响。 【分析】句中impact 和decisions 之间省略了关系代词that。decision.on a national level 作 impact 的定语从句，在意义上对impact 加以限定和补充。,Part III Reading,Exercises,Task 1 Answer the following questions according to the text. 1. Why can the knowledge of economics help you in your

48、personal life? 2. Would you like to follow a career in economics? Why? 3. What are the possible secondary effects from the proposed marketing campaign?,Part III Reading,Exercises,Task 2 Decide whether the following statements are true (T) or false (F) according to the text. 1. There are few opportunities for economics graduates. ( ) 2. Having an economics degree doesnt necessarily mean you will have a good sal