大学英语四级阅读理解训练(19页).doc
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1、-第 1 页大学英语四级阅读大学英语四级阅读理解训练理解训练-第 2 页大学英语四级阅读理解训练(一)大学英语四级阅读理解训练(一)Classified advertising is that advertising which is grouped in certain sections of thepaper and is thus distinguished from display advertising.Such groupings as“HelpWanted”,“Real Estate”,“Lost and Found”are made,the rate charged being
2、 less thanfor display advertising.Classified advertisements are a convenience to the reader anda saving to the advertiser.The reader who is interested in a particular kind of advertisement finds alladvertisements of that type grouped for him.The advertisers may,on this account,usea very small advert
3、isementif it were placed among larger advertisements in the paper.It is evident that the reader approaches the classified advertisement in a differentframe of mind from that in which he approaches the other advertisements in the paper.He turns to a page of classified advertisements to search for the
4、 particularadvertisement that will meet his needs.As his attention is voluntary,the advertiserdoes not need to rely too much extent on display type to get the readers attention.Formerly all classified advertisements were of the same size and did not have displaytype.With the increase in the number o
5、f such advertisements,however,eachadvertiser within a certain group is competing with others in the same group for thereaders attention.In many cases,the result has been an increase in the size of thespace used and the addition of headlines and pictures.In that way,the classifiedadvertisement has in
6、 reality advertisement.This is particularly true of real estateadvertising?1.All of the following facts are advantages of classified advertisement for advertisersEXCEPT that _.A)classified advertisement charges less moneyB)it is easier to attract the attention of the target consumersC)it provides mo
7、re information for the readersD)it does not have to rely too much on display type2.One of the examples given of types of classified advertisement is _A)houses for saleB)people who are asking for helpC)people who are lostD)job vacancies-第 3 页3.What sort of attitude do people have when they look at cl
8、assified advertisement,according to the writer?A)They are in the frame of mind to buy anything.B)They are looking for something they need.C)They feel lost because there are so many advertisements.D)They feel the same as when they look at display advertisements.4According to the passage,in which way
9、have the classified advertisements changednowadays?A)They depend more on display type.B)More money is charged for them.C)They are divided into more groups.D)They are less formal.5Why have classified advertisements changed in appearance?A)Because people no longer want headlines and pictures.B)Because
10、 real estate advertising is particularly truthful now.C)Because the increase in the number of such advertisements means they have to besmall now.D)Because there are more advertisements now and more competition amongadvertisers.答案与解析:答案与解析:1.C分类广告的优越性不包括为读者提供更多的信息。事实辨析题。从文中可看出,分类广告的优越性在于收费低、无需很多的展现形式
11、,以及更易吸引对某类广告感兴趣的读者的注意力,因此 A,B,D 都正确。文中唯独没有提到 C。2.A房地产业就是分类广告的其中一块。细节题。本题考察对“Real Estate”的理解,它的意思是“房地产”,故选项 A 正确。3.B当读者看分类广告时,他们会搜索自己需要的信息。事实辨析题。从文中可知,读者在看分类广告时和看展示广告的注意力的模式是不一样的,他们会去浏览自己感兴趣的类别,查找所需信息。故选项 B 正确。4.A-第 4 页根据文章,分类广告更多地依赖展现形式。推断题。文章最后指出,由于竞争的加剧,分类广告商们不得不用大标题和图片来吸引读者的注意力。故选项 A 正确。5.D因为现在更多
12、广告的投入和广告商之间的竞争日益加剧,所以分类广告不断变化形式。事实辨析题。文中指出,分类广告的变化是由于“With the increase in the number of such advertisements,however,each advertiser within a certain group is competing with others in the samegroup for the readers attention”,故选项 D 正确。大学英语四级阅读理解训练(二)大学英语四级阅读理解训练(二)Psychologists take opposing views of
13、 how external rewards,from warm praise to oldcash,affect motivation and creativity.Behaviorists,who study the relation betweenactions and,argue that rewards can improve performance at work and school.Someother researchers who study various aspects of mental life,maintain those rewardsoften destroy c
14、reativity byencouraging dependence on approval and gifts from others.The latter view has gained many supporters,especially among educators.But thecareful use of small monetary rewards sparks in grade-school children suggesting thatproperly presented inducements indeed aid inventiveness,according to
15、a study in theJune Journal Personality and Social Psychology.“If they know theyre working for a reward and can focus on a relatively challengingtask,they show the most creativity,”says Robert Esenberger of the University ofDelaware in Newark.“But its easy to kill creativity by giving rewards for poo
16、rperformance or creating too much anticipation for rewards.”A teacher who continually draws attention to rewards or who hands out high grades forordinary achievement ends up with uninspired students,Esenberger holds.As anexample of the latter point,he notes growing efforts at major universities to t
17、ightengrading standards and restore falling grades.In earlier grades,the use of so-called token economics,in which students handlechallenging problems and receive performance-based points toward valued rewards,shows promise in raising effort and creativity,the Delaware psychologist claims.1.Psycholo
18、gists are divided with regard to their attitudes toward _.A)the choice between spiritual encouragement and monetary rewardsB)the appropriate amount of external rewardsC)the study of relationship between actions and-第 5 页D)the effects of external rewards on students performance2.What is the view held
19、 by many educators concerning external rewards for students?A)They approve of external rewards.B)They dont think external rewards.C)They have doubts about external rewards.D)They believe external rewards can motivate small children,but not college students.3.According to the result of the study ment
20、ioned in the passage,what shouldeducators do to stimulate motivation and creativity?A)Give rewards for performances which deserve them.B)Always promise rewards.C)Assign tasks which are not very challenging.D)Be more lenient to students when mistakes are made.4.It can be inferred from the passage tha
21、t major universities are trying to tighten theirgrading standards because they believe _.A)rewarding poor performance may kill the creativity of studentsB)punishment is more effective than rewardingC)failing uninspired students helps improve their overall academic standardsD)discouraging the student
22、s anticipation for easy rewards is matter of urgency5Which of the following facts about“token economics”is not correct?A)Students are assigned challenging tasks.B)Rewards are given for good performances.C)Students are evaluated according to the effort they put into the task.D)With token economics,st
23、udents creativity can be enhanced.答案与解析:答案与解析:1.D心理学家认为外界的奖励对学生会有不同的影响。事实辨析题。根据文章第一句话“Psychologiststake opposing views of how external re wards,from warm praise to old cash,affectmotivation and creativity”可知,心理学家的分歧在于来自外界的奖励对学生的积极性和创造性究竟有什么影响,故选项 D 正确.2.C许多教育家对外界的奖励持怀疑态度。文章第二段第一句话提到,后一种观点得到了许多教育工作者的
24、支持,从第一段中可知,后一种观-第 6 页点是:奖励会促使学生对别人的赞许和馈赠产生依赖心理,因此奖励会破坏创造精神。由此可知,他们对奖励的正面作用持怀疑态度。故选项 C 正确。3.A根据文中的研究结果表明,教育家通过给予学生应得的奖励来提高他们的积极性和创造性。文章第三段指出,给予学生恰当的奖励,可使他们发挥更大的创造性,但如果对糟糕的表现也给予奖励,或让学生对奖励有太多的期许,反而会扼杀创造性。故选项 A 正确。4.B从文中可以得知,一些重点大学试图加强等级标准,因为他们相信惩罚比奖励更有效。事实辨析题。从文中第四段可知,许多大学之所以严格考试的评分标准,是因为“A teacher.who
25、 hands outhigh grades for ordinary achievement ends up with uninspired students”。选项 B 与此意相同。5.C根据学生的表现对他们作出评价。事实辨析题。根据最后一段的意思,在这种奖励制度下,要根据学生的表现对他们做出评价,而不仅仅是他们花费了多少精力来完成任务,故选项 C 正确。大学英语四级阅读理解训练(三)大学英语四级阅读理解训练(三)When a consumer finds that an item she or he bought is faulty or in some other waydoes not
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