西南交通大学--当代物流学（ppt 23）英文版！.ppt

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1、当代物流学西南交通大学交通运输学院李国旗E-mail guoqi_ Tel:135500375452021/9/241Lesson one logistics and the supply chainKey words Channel intermediaries Cost trade-offs Economic utilityFIFOFOB originFOB destinationPricing systemsForm utilityFreight absorptionLanded costs 2021/9/242lLIFOlMarketing channellPhantom freigh

2、tlPlace utilitylReverse logisticslSupply chainlStock-keeping unitslStockoutslSystems approachlTime cost approach2021/9/243Part one:economic impacts of logisticslOne:while absolute and relative in logistics costs in relation to GDP vary from country to country,logistics is most definitely an importan

3、t part in a countrys economy lTwo:logistics can also play an important role in a nations growth and development,particularly improvements in transportation efficiency 2021/9/244 Three:the economic imparts of logistics can affects individual consumers such as you,these imparts can be illustrated thro

4、ugh the concept of economic utility which is the value or usefulness of a product in fulfilling customer needs or wants 2021/9/245Part two:logistics :what it is One:some of the terms used to refer to business logistics have included the followinglBusiness logisticslDistributionlIndustrial distributi

5、onlLogistics lLogistics managementlMaterials managementlPhysical distributionlSupply chain management2021/9/246Two:the meaning of logistics lClm:logistics is that point of the supply chain process that plans,implement,and controls the efficient,effective forward and reverse flow and storage of goods

6、,services,and related information between the point of origin and the point of consumption in order to meet customers requirement 2021/9/247Part three:the increased important of logistics lOne:a reduction in economic regulationlTwo:recognition by prominent now-logisticslThree:technological advancesl

7、Four:the growing power of retailers lFive:globalization of trade2021/9/248Part four:the system and total cost approach to logistics One:the system approach indication that a company is objectives can be realized by recognizing the mutual interdependence of the major functional areas of the firm,such

8、 as marketing,production,finance,and logistics2021/9/249lOne implication of the systems approach is that the goals and objectives of the major functional areas should be compatible with the companys goals and objectives.l This means that one logistics system does not fit all companies since goals an

9、d objectives vary from one firm to anotherl A select implication is that decisions made by one functional area should consider the potential implication upon other functional areas.2021/9/2410Part five:logistics relationship within the firm Finance:The logistics development regularly interfaces with

10、 the finance area,in part because logistical decisions are only as good as the quality of cost data with which they are working.2021/9/2411lMarketing Contemporary marketing places heavy emphasis on customer satisfaction,and logistics strategies can facilitate customer satisfaction through reducing t

11、he cost of products,which can translate into lower prices as well as bringing a broader variety of choices closer to where the customer wishes to buy or use the products Logistics strategies offer a unique way for a company to differentiate itself among conpetiters,and logistics now offers an import

12、ant route for many firms to create marketing supervionty2021/9/2412 4p:place decision price decision product decision promotion decision2021/9/2413Production Perhaps the most common interface between production and logistics involves the length of production runs Increasing utilization of the postpo

13、nement concept also influence the interface between production and logistics 2021/9/2414Marketing channels Marketing channel can be views as sets of interdependent organization involved in the process of making a product or service available for use or consumption2021/9/2415 The most significant con

14、tribution that the logistics channel makes to the overall channel process is the sorting function,this function involves rearranging the assortment of products as they flow through the channels through the customer,taking large blocks of single products and rearranging them into quantities,assortmen

15、ts,and varieties that consumer prefer.2021/9/2416The sorting function has four steps,and these are important to understanding the concept of goods flowing through the logistics channel.lSorting out is sorting a heterogeneous supply of products into stocks that are homogeneous lAccumulating is bringi

16、ng together similar stocks from different sourceslAllocating is breaking a homogeneous supply into smaller lotslAsserting is building up assortments of goods for resale,usually to retail customers2021/9/2417lOther channelsNegotiation channels promotion channel financing channel2021/9/2418Part six ac

17、tivities in the logistical channel lCustomer servicelDemand forecasting lInventory managementlMaterials handlinglOrder managementlParts and service supportlProduction schedulinglProcurementlReturned products2021/9/2419lSalvage and scrap disposelTransportation managementlWarehousing management2021/9/

18、2420Part seven logistics career l由于与物流重要性的日益提高，它已经取得了由于与物流重要性的日益提高，它已经取得了真正的职业地位，物流领域中的许多专业组织真正的职业地位，物流领域中的许多专业组织正致于提高成员的专业知识。这些专业协会建正致于提高成员的专业知识。这些专业协会建立的宗旨是考虑到目前的工艺水平变化如痴之立的宗旨是考虑到目前的工艺水平变化如痴之快，专业人才必须不断接受教育和再教育。快，专业人才必须不断接受教育和再教育。l目前开设五六证书课程的学术组织有：目前开设五六证书课程的学术组织有：lClm lClamlApicslWevc2021/9/2421上课地点l我的群我的群:5801319l讲义将上传至讲义将上传至 物流及供物流及供应链版版lwww.amteam.org社区社区2021/9/2422谢谢！欢迎大家与本人交流物流问题！欢迎大家与本人交流物流问题！本讲义由本人制作！本讲义由本人制作！参考文献：当代物流学（英文版）参考文献：当代物流学（英文版）现代物流学（中译版）现代物流学（中译版）2021/9/2423