2022年20XX年白酒销售工作总结 .pdf

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1、20XX年白酒销售工作总结【篇一：20XX 年白酒销售工作总结】时间依旧遵循亘古不变的规律延续着，又一年结束了，今年也一久有着许多美好的回忆和诸多的感慨。做一份白酒销售工作总结，国家对白酒消费税的调整，在业界引起了骚动，随后又是严打酒驾和地方性的禁酒令，这一路走来的喜悦和忧伤、困惑和感动、兴奋和无奈一、个人的成长和不足做销售的这一行需要公司领导的支持下，和同事之间的互相帮助。这一年我无论是在组织协调、业务拓展、管理方面都取得了很大的提升：1、处理应急问题、对他人的心理状态的把握能力增强了；2、心态的自我调整能力增强了；3、团队的管理经验和整体区域市场的运作能力有待提升；4、对整体市场认识的高度

2、有待提升；5、学习能力、对市场的预见性和控制力能力增强了。二、销售业绩回顾与分析这一年的业绩还是很不多的：1、奠定了公司在鲁西南，以济宁为中心的重点区域市场的运作的基础工作；2、成功开发了四个新客户；3、年度总现金回款110 万，超额完成公司规定的任务。对于我取得的的业绩我分析为以下几点：1、我公司在山东已运作了整整三年，所以吸取前几年的经验教训，今年我个人也把寻找重点市场放在以金乡为核心运作济宁市场，通过两个月的市场运作也摸索了一部分经验，为明年的运作奠定了基矗；2、新客户开放面，落实了4 个新客户，俗话说选择比努力重要，经销商的实力、网络、配送能力、配合度、投入意识等，直接决定了市场运作的

3、质量；文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I

4、6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6

5、I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K

6、6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10

7、K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T1

8、0K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T

9、10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q103、虽然完成了公司规定的现金回款的任务，但距我自己制定的 200

10、万的目标，相差甚远。主要原因有：a。公司服务滞后，特别是发货，严重影响了市场，和经销商的销售信心；b。新客户拓展速度太慢，且客户质量差；c。重点市场定位不明确不坚定。三、工作中的不足整年我走访的新客户中，有10 多个意向都很强烈，但因为在于后期跟踪不到位，自己信心也不足，但最终落实很少，浪费了大好的资源！对于滕州市场，基础还是很好的，只是经销商投入意识和公司管理太差，这个市场失误有几点：1、没有在适当的时候寻找合适的其他潜在优质客户作补充；2、没有能够引导经销商按照我们的思路自己运作市场。对于平邑市场，虽然地方保护严重些，但我们通过关系的协调，经销商开发的特曲还是非常迎合农村市场消费的。在淡季

11、来临前，由于我没有能够同经销商做好有效沟通，再加上文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3

12、HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3

13、 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D

14、3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2

15、D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C

16、2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5

17、C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10服务不到位，最终经销商

18、把精力大都偏向到啤酒上了。最后在白酒销售工作总结中，我作为一名白酒销售人员，我对公司的几点建议：1、注重品牌形象的塑造；2、完善各种规章制度和薪酬体制，使之更能充分发挥人员的主观能动性；3、加强产品方面的硬件投入，产品的第一印象要给人一种物有所值、物超所值的感觉。【篇二：白酒销售2015 上半年工作总结】转眼 20XX 年上半年已经结束，为了更好的开展下半年的工作，我就上半年的工作做一个全面而详实的总结，目的在于吸取教训、提高自己，以至于把下半年的工作做的更好，完成公司下达的销售任务和各项工作。1、销售指标的完成情况文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I

19、6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6

20、I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K

21、6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10

22、K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T1

23、0K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T

24、10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10

25、T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10上半年在公司各级领导的亲切关怀和正确领导下，及经销商的共同努力下，市场完成销售额157 万元，完成年计划300万元的 52%，比去年同期增长126%，

26、回款率为100%；低档酒占总销售额的41%，比去年同期降低5 个百分点；中档酒占总销售额的28%，比去年同期增加2 个百分点；高档酒占总销售额的31%，比去年同期增加3 个百分点。2、市场管理、市场维护根据公司规定的销售区域和市场批发价，对经销商的发货区域和发货价格进行管控和监督，督促其执行统一批发价，杜绝了低价倾销和倒窜货行为的发生。通过对各个销售终端长时间的交流和引导，并结合公司的柜中柜营销策略，在各终端摆放了统一的价格标签，使产品的销售价格符合公司指导价。按照公司对商超、酒店及零店产品陈列的要求进行产品陈列，并动员和协助店方使产品保持干净整洁。在店面和柜台干净整齐、陈列产品多的终端粘贴了

27、专柜标签，使其达到利用终端货架资源进行品牌宣传的目的。3、市场开发情况文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM

28、4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:C

29、M4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:

30、CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码

31、:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编

32、码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档

33、编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10上

34、半年开发商超1 家，酒店2 家，终端13 家。新开发的1家商超是成县规模最大的*购物广场，所上产品为52°系列的全部产品；2 家酒店是分别是*大酒店和*大酒店，其中*大酒店所上产品为52°的四星、五星、十八年，*大酒店所上产品为42°系列的二到五星及原浆。新开发零售终端城区4 家，乡镇 9 家，所上产品主要集中在中低档产品区，并大部分是42°系列产品。4、品牌宣传、推广为了提高消费者对*酒的认知度，树立品牌形象，进一步建立消费者的品牌忠诚度，根据公司规定的统一宣传标示，在人流量大、收视率高的地段及生意比较好的门市部，联系并协助广告公司制作各式广告宣传牌35 个，

35、其中烟酒门市部及餐馆门头29 个，其它形式的广告牌6 个。5、销售数据管理根据公司年初的统一要求完善了各类销售数据管理工作，建立了经销商拉货台帐及经销商销售统计表，并及时报送销售周报表、销售月报表和每月要货计划，各类销售数据档案都文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C

36、2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5

37、C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U

38、5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9

39、U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D

40、9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4

41、D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM

42、4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10采用纸质和电子版两种形式保存。对20XX 年的销售情况按照经销商、各个单品分别进行汇总分析，使得的每月的要货计划更加客观、准确。在每月月底对本月及累计的销售情况分别从经销商、单品、产品结构等几个方面进行汇总分析，以便于更加准确客观地反映市场情况，指导以后的销售工作。【篇三：20XX 年白酒销售个人工作总结】进入酒业公司以来，从培训到市场上岗，做好每一项具体的工作，严格按照公司的有关指示和文件精神做好自己的本职工作，对工作认真负责。下面是本

43、人对近期的工作做一下总结：工作上，本人主要市场工作是县。进入市场以后，先是对地区的市场情况作了一个详细的了解和调查，针对具体的情况做了具体的分析，把招商宣传资料发到当地一些资金实力比较雄厚的店面，例如各个品牌的经销商，大型商超，名言名酒店，副食品批发店，酒店宾馆和一些当地比较有实力的商家，以及对当地一些机关工作人员，其中市场共得资料150份，发出资料138 份文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10

44、T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA1

45、0T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA

46、10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 Z

47、A10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6

48、ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6

49、 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G

50、6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10文档编码:CM4D9U5C2D3 HS3W2Z1X7G6 ZA10T10K6I6Q10有意向的客户4 家，经过交流好额联系选出一家比较适合代理我们产品的经销商，目前正在谈判中。瓮安县市场共得资料 100 份，发出资料90 份有意向客户2 家目前正在联系和沟通中。在这里工作的这段时间里让我学到了很多，接下来我将从三个方面向大家介绍一下我感悟到的一些观点，与大家共同交流和探讨。一、端正态度在工作期