世纪商务英语阅读四版基础篇2Unit3.ppt

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1、世纪商务英语阅读四版基础篇2Unit3 Still waters run deep.流静水深流静水深,人静心深人静心深 Where there is life,there is hope。有生命必有希望。有生命必有希望Unit Three Attitude Towards W大连理工大学出版社大连理工大学出版社大连理工大学出版社大连理工大学出版社Attitude Towards Work Working attitude is one of those topics that are easy to talk about,tough to do but simple in nature.Con

2、fused yet?Thats,the concept is simple but doing is hard.Yet,those who have made the resolution to start working onimproving their attitude often meet with success.大连理工大学出版社大连理工大学出版社Attitude Towards Work Of course,remember to throw in patience as a key ingredient.Besides,in this unit,youre going to l

3、earn how to predict what comes next in your reading,a very useful reading technique.大连理工大学出版社大连理工大学出版社Attitude Towards WorkReading Skill FocusWords and ExpressionsPractical ReadingComprehensive Reading大连理工大学出版社大连理工大学出版社Reading Skill FocusPredicting What Comes Next Making predictions while you are re

4、ading is a useful technique that helps you understand a passage better.In a passage,you can often predict what comes next from a sentence,the content of a paragraph,or the structure of a paragraph.You can base your prediction on the grammatical structure of a sentence,linking words,or on the logical

5、 development of the content.大连理工大学出版社大连理工大学出版社Reading Skill Focus The following logical connectors are often used to indicate the relationship of the context,from which you can predict what comes next.Logical ConnectorsExamplesTransition（转折）but,however,unfortunately,although,on the contrary,on the o

6、ther handCause and Effect（因果）because,since,as a result(of),consequently,thus,thereforeSupplement（递进）furthermore,not only.but also.,moreover,in additionContrast（对比）while,whereas,in contrastExamplification（举例）for example,for instance,such as大连理工大学出版社大连理工大学出版社Reading Skill FocusAGuided PracticeSample 1

7、 Read the sentence below about the use of humor and decide which sentence is most likely to follow.In the West,we often try to build immediate rapport through humor,but of course,_.A.some claim that humor cannot or should not be explainedB.this is not universally seen to be appropriate in all contex

8、tsC.humor frequently contains an unexpected,often sudden,shift in perspectiveD.humor is essential to build a good business relationship大连理工大学出版社大连理工大学出版社Reading Skill Focus 该句首先说“在西方，我们经常通过幽默来迅速建立良好的关系”，接下来是一个转折，因此可以推断，后半句的意思应该否定前半句的说法。因此B 选项是正确的，意思是“全世界范围来看,这并不是在所有场合下都适合的”。大连理工大学出版社大连理工大学出版社Reading

9、 Skill FocusSample 2 Read the passage below and decide what the next paragraph is likely to talk about.The general terms“high context”and“low context”(popularized by Edward Hall)are used to describe broad-brush cultural differences between societies.High context refers to societies or groups where p

10、eople have close connections over a long period of time.Many aspects of cultural behavior are not made explicit because most members know what to do and what to think from years of interaction with each other.Your family is probably an example of a high context environment.大连理工大学出版社大连理工大学出版社Reading

11、Skill Focus The next paragraph is most likely to talk about _.A.high context environmentB.family traditionsC.low contextD.cultural differences 本文第一段谈到了社会文化差异可以用两个术语“高语境”和“低语境”来表述。第二段解释了什么是“高语境”。因此，从文章结构来看，下一段应该介绍什么是“低语境”，所以正确答案为C大连理工大学出版社大连理工大学出版社Reading Skill FocusB.Challenge YourselfChallenge 1 Re

12、ad the paragraph below about humor in advertising and decide which sentence is most likely to follow.Many of the most memorable ad campaigns around tend to be funny.Advertisers use this strategy to attract customers to their product.The best products to sell using humor tend to be those that consume

13、rs have to think the least about.Products that are relatively inexpensive,and often consumable,can be represented without providing a lot of facts,and thats where theres room for humor.A大连理工大学出版社大连理工大学出版社Reading Skill FocusA.People will pay more attention to a humorous commercial than a factual or s

14、erious one,opening themselves up to be influenced.B.B.Candy,food,alcohol,tobacco and toys/entertainment related products have proven to benefit the most from humor in their campaigns.C.Humor in advertising tends to improve brand recognition,but does not improve product recall,message credibility,or

15、buying intentions.大连理工大学出版社大连理工大学出版社Reading Skill FocusChallenge 2 Read the passage below about the American way of raising children and choose the best sentence to fill each gap.The job of raising children is a tough one.Children dont come with an instruction manual.And each child is different.So p

16、arents sometimes pull their hair out in frustration,not knowing what to do.But in raising childrenas in all of lifewhat we do is influenced by our culture.Naturally then,American parents teach their children basic American values.大连理工大学出版社大连理工大学出版社Reading Skill Focus （1）From infancy,each child may g

17、et his or her own room.As children grow,they gain more freedom to make their own choices.Teenagers choose their own forms of entertainment,as well as the friends to share them with.（2）Of course,many young adults still seek their parentsadvice and approval for the choices they make（3）CEA大连理工大学出版社大连理工

18、大学出版社Comprehensive ReadingText AWhy are Some People Unhappy in Their JobsSuggested Reading Time:6 min.1.Why are so many people unhappy in their jobs?There are two primary reasons.First,some people are convinced that earning a living is wasting time that they could spend enjoying themselves or uncove

19、ring their true talents.为什么有如此多的人不喜欢自己的工作？究其原为什么有如此多的人不喜欢自己的工作？究其原因主要有两个。第一个原因是，有些人深信，每因主要有两个。第一个原因是，有些人深信，每天为了生计而工作，没有时间享受人生或发挥天天为了生计而工作，没有时间享受人生或发挥天赋，极大地浪费了自己的人生赋，极大地浪费了自己的人生 翻译翻译大连理工大学出版社大连理工大学出版社Comprehensive Reading 2.If this is the case with you,recall your last long vacation.Was it two weeks

20、of complete enjoyment?More likely it was a week and a half of fun in the sun,with another half a week of“Boy,I cant wait to get back to work.”翻译翻译如果你也是这样认为，回顾一下在过去你曾度过的如果你也是这样认为，回顾一下在过去你曾度过的漫长假期。在两个星期里，你有没有完全沉浸于享漫长假期。在两个星期里，你有没有完全沉浸于享乐当中？很有可能是，在一个半星期的时间里，你乐当中？很有可能是，在一个半星期的时间里，你在美丽的阳光下尽情地开心，而在余下的半个星期

21、在美丽的阳光下尽情地开心，而在余下的半个星期里，你会不厌其烦地自言自语，里，你会不厌其烦地自言自语，“天啊！我迫不及天啊！我迫不及待地想回去上班。待地想回去上班。”大连理工大学出版社大连理工大学出版社Comprehensive Reading If you didnt feel such vacation blues,imagine taking a leave of absence.You could use it to work on a novel,enroll in classes or just sit around watching TV.At the end of three m

22、onths,in all likelihood,your self-esteem would be at an all-time low.翻译翻译如果你没有经历过这样的假期忧郁，那么你可以设想如果你没有经历过这样的假期忧郁，那么你可以设想离开一段时间出去度假。你可以利用这段假期认真地离开一段时间出去度假。你可以利用这段假期认真地阅读一部小说，或报名参加一些培训课程，或无所事阅读一部小说，或报名参加一些培训课程，或无所事事地看电视。在三个月的假期即将结束时，你的自尊事地看电视。在三个月的假期即将结束时，你的自尊很有可能已经达到了你人生中的最低点。很有可能已经达到了你人生中的最低点。blues 抑

23、郁，沮丧enroll 注册；加入all-time low 空前地低大连理工大学出版社大连理工大学出版社Comprehensive Reading While all work and no play is notgood,all play and no work is disastrous.We need to feel we are accomplishing something.We also need some form of order in our lives.翻译翻译然而，只知道埋头工作，不知道放松身心然而，只知道埋头工作，不知道放松身心是不可取的，而只知道享乐，不知道努力是不可取

24、的，而只知道享乐，不知道努力工作也会带来恶果。人需要有种使命感。工作也会带来恶果。人需要有种使命感。人也需要遵循一定的秩序来生活人也需要遵循一定的秩序来生活 大连理工大学出版社大连理工大学出版社Comprehensive Reading 3.The second and perhaps more prevalent reason for people not to like their work is that they feel trapped.Once youve been at a company for five years and have a spouse,a mortgage a

25、nd a child,you often feel you have very little choice about jumping ship if things arent turning out as youd planned.A steady paycheck can be the biggest manacle of all.People resent having to do something because they have no other choice.spouse 配偶mortgage 抵押贷款jump ship 跳槽manacle 镣铐大连理工大学出版社大连理工大学出

26、版社Comprehensive Reading 人们厌倦工作的第二个原因，也许是一个更加普遍的人们厌倦工作的第二个原因，也许是一个更加普遍的原因，是他们觉得自己被工作束缚了。一旦参加了工作，原因，是他们觉得自己被工作束缚了。一旦参加了工作，并在一家公司工作了五个年头以后，找到了自己的生活并在一家公司工作了五个年头以后，找到了自己的生活伴侣，之后支付按揭贷款，再之后要生儿育女。如果很伴侣，之后支付按揭贷款，再之后要生儿育女。如果很多事情没有按照你的计划进行，你常常会发现你别无选多事情没有按照你的计划进行，你常常会发现你别无选择，难下择，难下“贼贼”船。一份稳定的收入反而可能成了最大船。一份稳定的

27、收入反而可能成了最大的束缚。人们极其厌恶由于别无选择而必须去做某件事的束缚。人们极其厌恶由于别无选择而必须去做某件事情情 翻译翻译大连理工大学出版社大连理工大学出版社Comprehensive Reading 4.If you find yourself resenting your job because you cant affordto quit,it may be time to prepare what one career counselor humorously calls a“cyanide capsule”.cyanide capsule氰化物胶囊翻译翻译如果你发现你自己因担

28、负不起辞职的后如果你发现你自己因担负不起辞职的后果，而对目前的工作产生反感，也许你果，而对目前的工作产生反感，也许你该为自己准备一些被某位职业顾问幽默该为自己准备一些被某位职业顾问幽默地称之为地称之为“氰化物胶囊氰化物胶囊(有剧毒有剧毒)”的东的东西了西了 大连理工大学出版社大连理工大学出版社Comprehensive Reading He recalls spy movies in which the secret agent has such a capsule hidden somewhere on his body.If hes captured and tortured unbear

29、ably,he has an option.And having an option gives him the strength to hold on a little longer in the hope that the situation may change.翻译翻译他（职业顾问）想起了一部关于间谍的电影，影片中他（职业顾问）想起了一部关于间谍的电影，影片中的那名地下特工人员将氰化物胶囊藏在自己身体的某的那名地下特工人员将氰化物胶囊藏在自己身体的某个部位。当他不幸被捕，却无法忍受酷刑时，他可以个部位。当他不幸被捕，却无法忍受酷刑时，他可以选择服毒。这样的选择使他能继续支撑下去，希望情

30、选择服毒。这样的选择使他能继续支撑下去，希望情况会有所转机况会有所转机 大连理工大学出版社大连理工大学出版社Comprehensive Reading 5.Rather than cyanide,your option takes the form of an up-to-date rsum.You might take a weekly glance through the help-wanted section,and make some visits to industry functions where low-key networking can take place.industr

31、y 行业function 重大的社交聚会；功能low-key 低调的翻译翻译你的选择当然不是你的选择当然不是“氰化物胶囊氰化物胶囊”而是一份而是一份全新的求职履历书。你很可能要花上一个星全新的求职履历书。你很可能要花上一个星期的时间浏览招聘版上的所有招工信息，往期的时间浏览招聘版上的所有招工信息，往返于各个行业部门之间，这些部门并不是很返于各个行业部门之间，这些部门并不是很看重看重“关系关系”大连理工大学出版社大连理工大学出版社Comprehensive Reading Youre not giving up on your current job.Rather,you are.If thin

32、gs get unbearable at work,you could jump ship.Being in this positioncan do wonders for your attitude.It allows you to enjoy your work since,in reality,you are there only because you want to be.翻译翻译你不是在放弃目前从事的工作，相反，你是在给自己你不是在放弃目前从事的工作，相反，你是在给自己创造一个选择的机会。如果你对目前的工作难以忍受，创造一个选择的机会。如果你对目前的工作难以忍受，那么这意味着你可以

33、跳槽了。这样的态度创造出奇迹。那么这意味着你可以跳槽了。这样的态度创造出奇迹。事实上，因为这是一份你想从事的工作，你才能从中事实上，因为这是一份你想从事的工作，你才能从中享受到乐趣。享受到乐趣。大连理工大学出版社大连理工大学出版社Comprehensive Reading 6.At the core of adopting a positive attitude to your workplace is,above all,assuming responsibility for your own situation.Most people feel controlled by their en

34、vironment,but they really arent.They have to learn to manage that environment so they can get from it what they need.翻译翻译用积极的态度对待工作是解决自身状况的关键。用积极的态度对待工作是解决自身状况的关键。许多人觉得受制于环境。但是事实并非如此。人许多人觉得受制于环境。但是事实并非如此。人们必须学会如何应对所处的环境，才能从中获得们必须学会如何应对所处的环境，才能从中获得所想要得到的乐趣所想要得到的乐趣 大连理工大学出版社大连理工大学出版社Comprehensive Read

35、ingTask 1 Figure out the topic of each paragraph with the developmentof the content.1.The topic of Paragraph 1:_2.The topic of Paragraph 2:_3.The topic of Paragraph 3:_ Earning a living is wasting time Play and work People feel trapped 大连理工大学出版社大连理工大学出版社Comprehensive Reading4.The topic of Paragraph

36、4:_5.The topic of Paragraph 5:_6.The topic of Paragraph 6:_Preparing an option Finding an option Assuming responsibility大连理工大学出版社大连理工大学出版社Comprehensive ReadingTask 2 Fill in the blanks with the words given below.Change the form where necessary.primary option current disastrous recallvacation career

37、quit prevalent convince1.He _his job for a better position.2.A _fire in the city caused loss of life and money.()quit()disastrous 大连理工大学出版社大连理工大学出版社Comprehensive Reading3.They didnt leave him much _either he paid or theyd beat him up.4.They went to Europe on _.5.His diaries are a _source for the his

38、tory of the period.6.I lay in bed and _the things he had told me.()option()vacation primary()()recalled 大连理工大学出版社大连理工大学出版社Comprehensive Reading7.The habit of traveling by aircraft is becoming more _ each year.8.He is now _ of the truth of the report.9.They suggested measures to overcome the _difficu

39、lties.10.Hes hoping for a _in the police force.prevalent()convinced()current()career()大连理工大学出版社大连理工大学出版社Comprehensive ReadingTask 3 Read the sentences in each group carefully and choose A,B,or C if the underlined word in the sentence is used in the same way as in the sample sentence.1.Was it two wee

40、ks of complete enjoyment?(Para.2,Line 2)A.It was a complete surprise to me.B.When will work on the new railway be complete?C.The ship will be completed by April.()A大连理工大学出版社大连理工大学出版社Comprehensive Reading 2.If you didnt feel such vacation blues,imagine taking a leave of absence.(Para.2,Line4)A.These

41、two blues are quite different.B.A rainy day always gives me the blues.C.The blues are a type of folk song,originated among African-Americans.()B大连理工大学出版社大连理工大学出版社Comprehensive Reading3.and make some visits to industry functions where low-key networking can take place.(Para.5,Line 3)A.The main functi

42、on of the kidneys is to purify B.the blood.B.The minister has to attend all kinds of official functions.C.X is a function of Y.()B大连理工大学出版社大连理工大学出版社Comprehensive Reading4.At the core of adopting a positive attitude to your workplace is.(Para.6,Line 1)A.Cut out the core of the apple.B.Her refusal sho

43、cked us to the core.C.The core of the doctors advice was that we should take care of our bodies.()C大连理工大学出版社大连理工大学出版社Comprehensive Reading5.above all,assuming responsibility for your own situation.(Para.6,Line 2)A.The new President assumes office at midnight B.tonight.B.He assumed a look of indiffer

44、ence,but I knew how he felt.C.I assumed you knew each other because you went to the same school.()A大连理工大学出版社大连理工大学出版社Comprehensive ReadingTask 4 At the very beginning of this unit,youve learned the techniques of predicting what comes next.With the help of the grammatical structure of a sentence，link

45、ing words，or the logical development of the content,it will be easier to guess what is likely to follow.The following two paragraphs are cited from Text A.Choose from A to F to fill in the gaps without referring to the text.大连理工大学出版社大连理工大学出版社Comprehensive Reading 1.Once youve been at a company for f

46、ive years and have a spouse,a mortgage and a child,you often feel _ if things arent turning out as youd planned.()D 2.You might take a weekly glance through the help-wanted section,and _ where low-key networking can take place.Youre not giving up on your current job.E()大连理工大学出版社大连理工大学出版社Comprehensiv

47、e Reading Rather,_.If things get unbearable at work,you could jump ship.Being in this position can do wonders for your attitude.It allows you to enjoy your work since,in reality,_.()C()BA.having an option gives him the strength to B.hold on a little longer in the hope that the situation may changeB.

48、you are there only because you want to be大连理工大学出版社大连理工大学出版社Comprehensive ReadingC.you are providing yourself with an optionD.you have very few choice about jumping shipE.make some visits to industry functionsF.assuming responsibility for your own situation大连理工大学出版社大连理工大学出版社Comprehensive ReadingTask

49、5Word Formation LearningRoot(4)In Text A,the following roots could be seen.RootsMeaningExamplesasterastrostar星星astronomy n.天文学astronaut n.宇航员astral a.星的,星状的disaster n.灾难,灾祸大连理工大学出版社大连理工大学出版社Comprehensive Readingprimmanner方式，模式，风度primacy n.主要地位，重要性primitive a.原始的prime a.最初的，基本的primer n.初级读本primeval a

50、.早期的；远古的大连理工大学出版社大连理工大学出版社Comprehensive Readingpleplenpletplifullto fill满，填满complement n.补足，补全implement v.完成，实施n.工具plenty n.大量，丰富replete a.充满的，吃饱的accomplish v.成就；完成大连理工大学出版社大连理工大学出版社Comprehensive Readingprobprovto test测试，证明approbate v.许可，批准probable a.可能的probe v.探索，刺探approve v.赞成，承认disapprove v.不赞成di