(3.2.1)--2.2B2BE-commerceModel.pdf

《(3.2.1)--2.2B2BE-commerceModel.pdf》由会员分享，可在线阅读，更多相关《(3.2.1)--2.2B2BE-commerceModel.pdf（9页珍藏版）》请在淘文阁 - 分享文档赚钱的网站上搜索。

1、Framework and Model of E-commerceB2B E-commerce1.Concept of B2B e-commerce2.Type of B2B e-commerce3.Revenue of B2B e-commerce4.Trend of B2B e-commerceBusiness to BusinessBusiness-to-business(B2B),also called B-to-B,is a form of transaction between businesses,such as one involving a manufacturer and

2、wholesaler,or a wholesaler and a retailer.Business-to-business refers to business that is conducted between companies,rather than between a company and individual consumer.1.1.Concept of B2B e-commerceSuppliermanufacturerWholesalerretailerB2BB2B（1）Sellers market model2.Type of B2B e-commercebuyerSel

3、lers market modelsellercompany Acompany Bcompany Ccompany D(2)Buyers market model 2.Type of B2B e-commercesellerBuyers market modelbuyer company A company B company C company D(3)Trading market Model 2.Type of B2B e-commerceSellerBuyer Trading platformTrading market modelPlatform 3.Revenue of B2B e-

4、commercePlatformOffline servicesAdvertisingValue-added serviceMembership feeTransaction commissionRevenue of B2B e-commerce4.Development trend of B2B e-commerce(1)Integration of B2B and B2CReduce the distance between enterprises and customers,improve the speed and accuracy of information exchange,reduce costs(2)Extension from information services to online transactionsFrom information services as the core to online transactions as the core.Framework and Model of E-commerceB2B E-commerce