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1、资资金是运金是运动动的价的价值值，资资金的价金的价值值是随是随时间变时间变化而化而变变化的，是化的，是时间时间的函数，随的函数，随时间时间的推移而增的推移而增值值，其增，其增值值的的这这部分部分资资金就是原有金就是原有资资金的金的时间时间价价值值素彩网素彩网 素彩网素彩网http:/-ppt模板免费下载模板免费下载http:/资资金是运金是运动动的价的价值值，资资金的价金的价值值是随是随时间变时间变化而化而变变化的，是化的，是时间时间的函数，随的函数，随时间时间的推移而增的推移而增值值，其增，其增值值的的这这部分部分资资金就是原有金就是原有资资金的金的时间时间价价值值AccentureProd

2、uct Lifecycle Management(PLM)PracticePractice PersonnelBusiness BenefitExperiencePLM Practice formed in 1989Part of$2.5B+Supply Chain Practice(FY04)World-wide footprintService line focused on cross industry deliveryMedical&Consumer ProductsIndustrial ProductsAerospace&DefenseCommunicationsElectronic

3、s&High TechAutomotiveAccenture PLM Business Implementation MethodologyPLM Feature/Function ChecklistRepository of Industry templates and best practice process definitionsPLM diagnostic and ROI calculator toolsWorldwide Network of Solution Centers(providing low cost development and run services)Over

4、120 successful PLM implementations and Product Development Transformations over the last 15 yearsKey alliances with top tier PLM vendorsBusiness results and referencesImplementation experience with most major PLM vendors Experience from implementations integrated into tools,methodology,and accelerat

5、ors Enterprise view to benefits realization and implementationAssets资资金是运金是运动动的价的价值值，资资金的价金的价值值是随是随时间变时间变化而化而变变化的，是化的，是时间时间的函数，随的函数，随时间时间的推移而增的推移而增值值，其增，其增值值的的这这部分部分资资金就是原有金就是原有资资金的金的时间时间价价值值Metrics Are An Essential Part of a Healthy Product Development Program资资金是运金是运动动的价的价值值，资资金的价金的价值值是随是随时间变时间变化而

6、化而变变化的，是化的，是时间时间的函数，随的函数，随时间时间的推移而增的推移而增值值，其增，其增值值的的这这部分部分资资金就是原有金就是原有资资金的金的时间时间价价值值Business objectives power metrics metrics power business objectivesCreating a Performance Management ArchitectureManaging Ongoing Strategic Performance1.Business StrategyUse the business strategy as the starting poin

7、t2.Business ObjectivesDevelop key business objectives that will help you to attain your strategy3.Measures&MetricsDevelop specific indicators to track progress4.ImplementGather measures,create the scorecards and use it to make decisions.Incorporate all involved parties in the organization in the pro

8、cessUse strategy to identify the objectivesUse objectives to identify the measuresUse measures to build the scorecard or other reporting architectureMeasures should be well grounded in the organization.Let key stakeholders be part of defining KPIsSet performance targets and take corrective actions i

9、f they are not metUse progress against objectives to confirm strategy资资金是运金是运动动的价的价值值，资资金的价金的价值值是随是随时间变时间变化而化而变变化的，是化的，是时间时间的函数，随的函数，随时间时间的推移而增的推移而增值值，其增，其增值值的的这这部分部分资资金就是原有金就是原有资资金的金的时间时间价价值值What about metrics in the context of Product Development?The mantra for Six Sigma practitioners,You can only

10、 manage what you can measure,applies with increasing criticality to New Product Development.Metrics are necessary to understand the current and historical level of product performance,to predict and measure trends and to set goals and reward achievement.Metrics management is A mechanism to facilitat

11、e proper decision makingA tool to highlight situations and issuesOn the rise in Product Development,according to a 2004 survey performed by Goldense Group,Inc.(GGI)of 202 companies from a broad range of industriesThe survey indicates that the number of metrics used by the participants has more than

12、doubled since 1998,demonstrating that more companies are trying more metrics.At the same time,the same 5 metrics continue to be used the most for Research&DevelopmentTop Five R&D Metrics in Use Today1.R&D spending as a percent of sales2.Total patents filed/pending/awarded3.Total R&D head count4.Numb

13、er of products/projects in active development5.First year sales of new productsSOURCE:Goldense Group,Inc.2004 Survey资资金是运金是运动动的价的价值值，资资金的价金的价值值是随是随时间变时间变化而化而变变化的，是化的，是时间时间的函数，随的函数，随时间时间的推移而增的推移而增值值，其增，其增值值的的这这部分部分资资金就是原有金就是原有资资金的金的时间时间价价值值Types of Metrics Product Focused Enterprise Metricslong term

14、metrics that measure the effectiveness of the business in developing new products Project Metricsmedium-term metrics that measure effectiveness in executing the development project Product Metricsmedium-term metrics that measure effectiveness in meeting technical product objectives Process Metricssh

15、ort-term metrics that measure the effectiveness of the NPD process*Rephrased from http:/www.npd- rights reservedStaff Hours vs.PlanTurnover RateErrors per 1000 lines of code(KSLOC)Number of out-of-phase product changesNumber of requirements changesBalanced Team scorecardProject cost performanceSched

16、ule performanceMean Time Between FailuresProduct ComplianceWeightUnit Production CostsBreakeven Time%revenue from New Products(n years)Contract win%资资金是运金是运动动的价的价值值，资资金的价金的价值值是随是随时间变时间变化而化而变变化的，是化的，是时间时间的函数，随的函数，随时间时间的推移而增的推移而增值值，其增，其增值值的的这这部分部分资资金就是原有金就是原有资资金的金的时间时间价价值值Types of Metrics Enterprise F

17、ocusedFINANCIALShareholder valueSV=Revenue Cost InvestmentReturn on Capital EmployedRevenue growth from new products-OrganicProfit growth form new products OrganicOPERATIONALNumber of projectsNumber of personnelCycle timeCost of developmentCost of sustainingCost of recall/warrantySTRATEGICBrand Valu

18、eNetwork ImpactRight the first timeTime-to-marketR&D EfficiencyMarket ShareEmployee Retention#of patents,articles,etc.资资金是运金是运动动的价的价值值，资资金的价金的价值值是随是随时间变时间变化而化而变变化的，是化的，是时间时间的函数，随的函数，随时间时间的推移而增的推移而增值值，其增，其增值值的的这这部分部分资资金就是原有金就是原有资资金的金的时间时间价价值值Key Metrics Align Product Performance with Corporate Strate

19、gyPlanningPredictiveProactiveReactiveProduct MaturityLowHighStrategic AlignmentHighLowGOAL:Be LESS reactive,Be MORE predictive/plannedThe most commonly used metrics are those that align closely to product maturity;however,these are typically least in line with Product Strategy*Metric types re-contex

20、tualized from GGI,all rights reserved资资金是运金是运动动的价的价值值，资资金的价金的价值值是随是随时间变时间变化而化而变变化的，是化的，是时间时间的函数，随的函数，随时间时间的推移而增的推移而增值值，其增，其增值值的的这这部分部分资资金就是原有金就是原有资资金的金的时间时间价价值值So,What Are They?Standard Product Development Metrics Product Break Even Time Product Time-To-Market R&D as a%of Sales Number of New Product

21、s Released Total Patents Filed/Pending/Awarded Balanced Scorecard,including but not limited to:Strategic Alignment Competitive Advantage Market Attractiveness Expected Commercial Value Target Product Cost Synergies/Leverage Technical Feasibility Risk vs.ReturnCommon Characteristics of Metrics:Focuse

22、d on Product LaunchProduct&Environment Complexity Ignored资资金是运金是运动动的价的价值值，资资金的价金的价值值是随是随时间变时间变化而化而变变化的，是化的，是时间时间的函数，随的函数，随时间时间的推移而增的推移而增值值，其增，其增值值的的这这部分部分资资金就是原有金就是原有资资金的金的时间时间价价值值Sample Product Development Metric Breakeven TimeBreakeven time measures the time to recover the investment in developing

23、 a new product from profits generated from the sale of the new product.This combines a number of factors:Initial Development Investment(non-recurring development cost)Development Schedule(time-to-market)Product Capability/Satisfaction/Quality Product Manufacturability/Design to CostBreakeven time re

24、quires a project costing system to accumulate the development costs(including labor)and a product revenue and cost accounting system to accumulate profits by product.*From http:/www.npd- rights reservedNET CASH FLOWInitial RevenueBreakeven TimeInitial DevelopmentInvestment-+TIME资资金是运金是运动动的价的价值值，资资金的

25、价金的价值值是随是随时间变时间变化而化而变变化的，是化的，是时间时间的函数，随的函数，随时间时间的推移而增的推移而增值值，其增，其增值值的的这这部分部分资资金就是原有金就是原有资资金的金的时间时间价价值值Sample Product Development Metric Balanced ScorecardExample of Balanced Team ScorecardCooper,R.G.Winning At New Products:Accelerating the Process from Idea to Launch Reading,Mass.:Perseus Publishing

26、,2003 Projects ranked by predetermined criteria(e.g.ECV,Project Attractiveness(avg of other scores as a%of 100),etc.)Projects incorporated until the resource constraint is reached(here final two are on HOLD)(Resource Limit:70 FTE)资资金是运金是运动动的价的价值值，资资金的价金的价值值是随是随时间变时间变化而化而变变化的，是化的，是时间时间的函数，随的函数，随时间时间的

27、推移而增的推移而增值值，其增，其增值值的的这这部分部分资资金就是原有金就是原有资资金的金的时间时间价价值值So,What Are They?Non-Standard Product Development Metrics Engineering Time and/or Dollars as a%of New Product Launch Cost of Maintaining Product vs.Number of Customers Using Product Product Maintenance Time vs.Product Revenue Aftermarket Sales Gen

28、erated as a%of Product CostCommon Characteristics of Metrics:Product&Environment Complexity Ignored资资金是运金是运动动的价的价值值，资资金的价金的价值值是随是随时间变时间变化而化而变变化的，是化的，是时间时间的函数，随的函数，随时间时间的推移而增的推移而增值值，其增，其增值值的的这这部分部分资资金就是原有金就是原有资资金的金的时间时间价价值值Product Team Program LevelExecutiveProduct Team and FunctionalMiddle LevelsPro

29、duct Team and FunctionalFront LineProduct Team and Functional“Top 5”“Top 5”“Top 5”“Top 5”Increasing number of“Top 5s”for each function and organizationIncreasing frequency of reporting and reviewKeylower level metrics(e.g.BU)are summed for each reporting level(e.g.Production)Metricsare summed by per

30、iodto providelarger pictureDaily WeeklyMonthlyQuarterly Reviews become less formal at lower levelsMany more metrics are used only atmiddle and lowerlevelsMetrics Management Should Address Organization,Reviewing Frequency and Number of Metrics资资金是运金是运动动的价的价值值，资资金的价金的价值值是随是随时间变时间变化而化而变变化的，是化的，是时间时间的函数

31、，随的函数，随时间时间的推移而增的推移而增值值，其增，其增值值的的这这部分部分资资金就是原有金就是原有资资金的金的时间时间价价值值Metrics Solve Business ProblemsA successful metrics program addresses real business problems.When successful,it moves the needle on items that matter,such as revenue,costs,capital use,people skills,productivity growth.And it is not abo

32、ut technology资资金是运金是运动动的价的价值值，资资金的价金的价值值是随是随时间变时间变化而化而变变化的，是化的，是时间时间的函数，随的函数，随时间时间的推移而增的推移而增值值，其增，其增值值的的这这部分部分资资金就是原有金就是原有资资金的金的时间时间价价值值Qualities of Effective Metrics ProgramsSustainableAdaptableRelevantVisibleLeveragedMetrics Are Most Effective When They Are:Relevancy implies metrics ultimately sup

33、port strategic objectives AND provide information in a way which supports themVisibility means all stakeholders have easy,ad hoc access to organizational metricsIts easier to look at your speedometer than to actually do the math(its also safer).Thats leverage!Sustainable implies:Collection and repor

34、ting tasks are distributed,minimizing the impact on any one individualMetrics collection is increasingly automated over timeAdaptable means accommodating all metrics-old,new,corporate metrics AND line metrics Simple Kept to a minimum Based on business strategy Practical(avoid significant extra effor

35、t)资资金是运金是运动动的价的价值值，资资金的价金的价值值是随是随时间变时间变化而化而变变化的，是化的，是时间时间的函数，随的函数，随时间时间的推移而增的推移而增值值，其增，其增值值的的这这部分部分资资金就是原有金就是原有资资金的金的时间时间价价值值Change Management and Buy-InBehavior is changed by instilling an understanding of the goals for the company(etc.)and using the metrics to weigh how well we meet those goalsKey

36、 Barriers Urgency and Focus “Dont mess with the chefs”Lack of Consensus around what to measure,how often,etc.Concern over what to do with the data(Are we creating jobs that we cant support?)Key Indicators Too Much Information Weak Communication Difficulty defining performance goals Improvement initi

37、atives with unclear results Uninformed Decision-Making PD not measured in meaningful waysChange management and buy-in are critical to the success of a metrics program and to the usage of product development metrics for making business decisions.There are many factors that can indicate and generate c

38、hange management issues on metrics programs.Change Management Is Critical to Metrics Management资资金是运金是运动动的价的价值值，资资金的价金的价值值是随是随时间变时间变化而化而变变化的，是化的，是时间时间的函数，随的函数，随时间时间的推移而增的推移而增值值，其增，其增值值的的这这部分部分资资金就是原有金就是原有资资金的金的时间时间价价值值Questions That Shape a Successful Metrics ProgramAre we measuring the right thing?

39、Are the metrics burdensome,disconnected from“real”work or seen as hampering the creative process?Are there too many metrics?Are the metrics acted upon and monitored regularly?Lesson learned from industry leaders is to locate those critical metrics that1)get the attention of people that need to be aw

40、are 2)are connected to the“doers”in the companyGet buy-in and involvement by those most experienced(they can always tell when something is going wrong or right)knowledge exchange,global visibility,etcMetrics without action have no“teeth”and are merely overhead.Successful systems have consistent,loca

41、l governance systems that never ignore any metric or its message(which implies there can be no excess metrics)Use the experience and knowledge of the organization to set metrics:this virtually guarantees buy-in to the validity and importance of the measures,which will help ensure the metrics are pro

42、per for your company资资金是运金是运动动的价的价值值，资资金的价金的价值值是随是随时间变时间变化而化而变变化的，是化的，是时间时间的函数，随的函数，随时间时间的推移而增的推移而增值值，其增，其增值值的的这这部分部分资资金就是原有金就是原有资资金的金的时间时间价价值值Product Development Metrics In Use资资金是运金是运动动的价的价值值，资资金的价金的价值值是随是随时间变时间变化而化而变变化的，是化的，是时间时间的函数，随的函数，随时间时间的推移而增的推移而增值值，其增，其增值值的的这这部分部分资资金就是原有金就是原有资资金的金的时间时间价价值值

43、Companies that applied integrated product data,portfolio&program management,change management,and analytics across the product lifecycle reported significant advantages over those not using automation.Source:Aberdeen GroupSource:PDMA OrganizationTrends in Product Development Metrics资资金是运金是运动动的价的价值值，

44、资资金的价金的价值值是随是随时间变时间变化而化而变变化的，是化的，是时间时间的函数，随的函数，随时间时间的推移而增的推移而增值值，其增，其增值值的的这这部分部分资资金就是原有金就是原有资资金的金的时间时间价价值值Product Development Metrics are fairly immatureProduct Development Metrics have become more complete in the last 20 yearsProduct Development Metrics will continue to mature over the next 10 year

45、sContinued advances in technology and focus on R&D investment require enterprises to look at Product Development as an area to gain efficienciesProduct Development Metrics are yet to take product complexity into accountProduct Development Metrics will begin to assess the cost/time of product mainten

46、ance and measurements of when to end-of-life a product What is the future of Product Development Metrics?资资金是运金是运动动的价的价值值，资资金的价金的价值值是随是随时间变时间变化而化而变变化的，是化的，是时间时间的函数，随的函数，随时间时间的推移而增的推移而增值值，其增，其增值值的的这这部分部分资资金就是原有金就是原有资资金的金的时间时间价价值值Product Development Metrics Take-AwaysGoal setting precedes metrics selection&Strategy guides use of metrics Measure that which causes the goal to be achieved Without formal(local)governance,metrics are not worthwhile