《文化事业经营管理》课程简介（本科）.docx

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1、文化事业经营管理课程简介课程英文名Cultural Operation and Management课程代码Q1103Z95学分2总学时32理论学时32实验/实践学时0先修课程无适用专业公共事业管理内容简介 （中文）文化事业经营管理是公共事业管理专业的学科选修课，在我国大力提倡文化自 信的背景下，以本课程学习为基础，让学生熟悉文化事业管理、公共文化服务、文 化产业发展的相关知识，提高学生对于文化事业经营与管理的能力。通过文化事业经营管理的教学，使学生掌握文化经营和管理的特点及规律，掌 握文化经营和管理的基本原理和方法，对文化经营和管理的基本内容、主要类型等 基本掌握，以此为契机提高我国文化经营

2、管理的科学水平，加快我国的文化管理体 制改革，促进我国文化事业的发展。1 . 了解和掌握文化管理的相关概念、研究内容及发展历程；2 .了解当前文化事业经营与管理的前沿热点，掌握文化事业经营与管理的主要 内容；3 .理解文化产业创新相关政策内容，理解和掌握文化产业集聚的理论知识和方 法。内容简介 （英文）The management of cultural undertakings is an elective course of public administration.Under the background of promoting cultural self-confidence in

3、 our country, students are familiar with the management of cultural undertakings and public cultural services on the basis of the study of this course. Knowledge of the development of cultural industry to improve students1 ability to manage cultural undertakings.Through the teaching of management of

4、 cultural undertakings, students can master the characteristics and laws of cultural management, the basic principles and methods of cultural management, the basic contents and main types of cultural management etc. Taking this as an opportunity to improve the scientific level of our countrys cultur

5、al management,accelerate the reform of our countrys cultural management system, and promote the development of our countrys cultural undertakings.1. Understand and master the related concepts of cultural management, research content and development process;2. To understand the current hot spots in t

6、hemanagement of cultural undertakings, and to grasp the main contents of the management of cultural undertakings;3. To understand the relevant policy content of cultural industry innovation, to understand and master the theoretical knowledge and methods of cultural industry agglomeration.执笔人审定人制定时间2022年03月