旅游英语—雅高酒店集团介绍(全英文)ppt课件.ppt

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1、经营者提供商品或者服务有欺诈行为的，应当按照消费者的要求增加赔偿其受到的损失，增加赔偿的金额为消费者购买商品的价款或接受服务的费用Introduction To ACCORThe Worlds Leading Hotel And Tourism CompanyGUIZHOU UNIVERSITY OF FINANCE AND ECONOMICS College Of Tourism ManagementBy:Yuanhong（20112216011019）and Tangchengwu（20112216011018）Accor(worldwide)group is the worlds lar

2、gest hotel and tourism company.Over the last three decades,Accor has built a network that comprises 4,000 hotels.It is also a leading player in travel agencies(alliance with Carlson Wagonlit Travel),and service vouchers with Accor Corporate Services.The company is also rapidly expanding in the cater

3、ing,restaurant and casino sectors.With a presence in more than 140 countries,Accor employs a workforce of over 168,000 and generates annual revenue in excess of Euro 7 billion.It is listed on the Paris stock exchange.In the hotel sector,Accor continues to grow rapidly through acquisition of hotel gr

4、oups and the award of management contracts.The growth is based on Accors unique international position in the marketplace,with its renowned brands serving all segments of the business and leisure hospitality markets,from budget to luxury.Being widely considered as the worlds largest hotel and touris

5、m group-Accors hotel brands cover a full spectrum of the accommodation market,thereby offering travellers the most comprehensive selection of hotel styles and locations.Accors main hotels brands include:Sofitel(deluxe),Novotel(first class),Mercure(a multi-tiered mid-market brand),Ibis(economy class)

6、and Formule 1(budget).经营者提供商品或者服务有欺诈行为的，应当按照消费者的要求增加赔偿其受到的损失，增加赔偿的金额为消费者购买商品的价款或接受服务的费用Accors main hotel brands are:Sofitel(deluxe)The Sofitel network of world-class hotels primarily focuses on business and leisure travellers who are looking for first class quality,comfort and service,and a personal

7、,refined atmosphere.经营者提供商品或者服务有欺诈行为的，应当按照消费者的要求增加赔偿其受到的损失，增加赔偿的金额为消费者购买商品的价款或接受服务的费用Novotel (first class)Accors“business class”brand is renowned for its consistent international standards and good value.Modern,stylish hotels,Novotels are located in prime business centres and popular resort destinat

8、ions.经营者提供商品或者服务有欺诈行为的，应当按照消费者的要求增加赔偿其受到的损失，增加赔偿的金额为消费者购买商品的价款或接受服务的费用Mercure(a multi-tiered mid-market brand)Mercure hotels cover the spectrum of the market Grand Hotels,Apartments,Hotels,Resorts and Inns all with distinctive style and service,ensuring they are the“key”to the city or region in whic

9、h they operate.Ibis(economy class)Ibis hotels are renowned throughout the world for their simplicity,quality and value for money.Properties are conveniently located in central business districts and major regional and suburban areas.Formule 1(budget)Formule 1 motels are located in city and regional

10、areas,close to transport,food outlets and ancillary services.An innovative brand that provides a consistent motel-style accommodation at budget rates.Accor is principally an owner of its hotel businesses,with over two-thirds of the companys hotel either owned or leased.The remainder are either manag

11、ed or operated under franchises.The current strategy for China is to focus on managing hotels.In Asia Pacific,Accor has established itself as the largest and most dynamic hotel group in the region in a little over a decade.With a network of 235 properties and over 44,199 rooms throughout Asia and th

12、e Pacific,Accor hotels can now be found in 16 countries:Australia,New Zealand,New Caledonia,Fiji,China,Hong Kong SAR,Korea,Singapore,Indonesia,Malaysia,the Philippines,Thailand,Vietnam,Cambodia,Laos,and Japan.The companys Asia Pacific Head Office is based in Sydney with Asia regional Office in Bangk

13、ok,China Representative office is located in Shanghai.Major sales and operations offices in the region are also in Hong Kong,Shanghai,Jakarta,New Delhi,Singapore,Tokyo and Auckland.There are total 28 international sales offices covering all continents.经营者提供商品或者服务有欺诈行为的，应当按照消费者的要求增加赔偿其受到的损失，增加赔偿的金额为消

14、费者购买商品的价款或接受服务的费用In summary,Accors expertise is in the management of hotels,from conception to technical advice in design and construction fit-out,pre-opening planning and service and operation.More than 25,000 people are currently employed in the hotels managed by Accor Asia Pacific and specificall

15、y 9,000 employees alone in China.With 168,000 people in 140 countries,Accor is the European leader and one of the worlds largest groups in travel,tourism and corporate services.经营者提供商品或者服务有欺诈行为的，应当按照消费者的要求增加赔偿其受到的损失，增加赔偿的金额为消费者购买商品的价款或接受服务的费用INTRODUCTION TO ACCOR CHINA Accor was the first internatio

16、nal hotel management company to enter China in 1985,with its first hotel opening in Guangzhou in 1988.Accors intention at the time was to open a series of traditional mid-product,three-star Novotels similar to those in Europe with 180-200 rooms each.Only later did the second generation of Novotels e

17、volve into the larger four-star properties.经营者提供商品或者服务有欺诈行为的，应当按照消费者的要求增加赔偿其受到的损失，增加赔偿的金额为消费者购买商品的价款或接受服务的费用 All Accor hotels are situated in major metropolitan areas and gateway cities around the country.From the capital city of Beijing alone,major tourist attractions including the Forbidden City,G

18、reat Wall and the Ming Tombs can all be easily visited.Shanghai Chinas second largest city is one of the fastest growing commercial and financial centres in the world.This exciting and glamorous city is well positioned for excursions to the West Lake of Hangzhou or the famous Shaolin Temples.Jinan,t

19、he birthplace of Confucius and the“City of Springs”is only slightly further afield.With numerous projects under negotiation in various key cities in China,Accor is well prepared and positioned to expand its China network.经营者提供商品或者服务有欺诈行为的，应当按照消费者的要求增加赔偿其受到的损失，增加赔偿的金额为消费者购买商品的价款或接受服务的费用经营者提供商品或者服务有欺诈行为的，应当按照消费者的要求增加赔偿其受到的损失，增加赔偿的金额为消费者购买商品的价款或接受服务的费用Made By:Yuanhong(Sean)GUIZHOU UNIVERSITY OF FINANCE AND ECONOMICS College Of Tourism Management