咨询管理战略组织项目麦肯锡工具评估 MUC-0061-04238-02-02a.ppt
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1、-1-Roland Berger&Partner GmbH International Management ConsultantsBarcelona Beijing Berlin Brussels Bucharest Budapest Buenos Aires Detroit Dsseldorf Frankfurt Hamburg Kiev LisbonLondon Madrid Milan Moscow Munich New York Paris Prague Riga Rome So Paulo Shanghai Stuttgart Tokyo Vienna ZurichHolderba
2、nk Management&Consulting Interim presentation Slag supply 2020Zurich,March 31,2000MUC-0061-04238-02-02a.ppt-2-This document was created for the exclusive use of our clients.It is not complete unless supported by the underlying detailed analyses and oral presentation.It must not be passed on to third
3、 parties except with the explicit prior consent of Roland Berger&Partners.Content PageA.Current work status3B.Top-down assessment81.Future output levels102.Blast furnace outlook203.Steel making technology trends314.Feedstock availability58C.Bottom-up assessment791.Plant survey812.Country survey84MUC
4、-0061-04238-02-02a.ppt-3-A.Current work statusMUC-0061-04238-02-02a.ppt-4-During Phase 1 we have focussed on long-term trends affecting steel making processesDegree of completionTop down assessment1.Forecast output levels70%2.Review of existing blast furnaces80%3.Assessment of steel making technolog
5、y trends70%4.Determination of feedstock availability and cost 60%Bottom-up assessment1.Assessment of current/future plant viability Start Apr.32.Review of company/plant strategic Start Apr.3options/plans3.Estimation of most likely slag output20%volumes4.Scrutiny of selected steel producing30%countri
6、esPhase 1Phase 2MUC-0061-04238-02-02a.ppt-5-From April onwards,we will concentrate on the field surveyA.Top down assessment1.Studying available forecasts/studies2.Discussing with steel organisations3.Discussing with plant makers4.Develop output and mixscenariosB.Bottom-up assessment1.Construct quest
7、ionnaire2.Contact respondents3.Brief international offices4.Conduct interviews5.Interpret interview resultsC.Country studies1.Interpreting available studies2.Discussing with country expertsConclusion and presentationFebMarAprMay7MonthWkIssues891011121314151617181920 Kick-off(16.02.)Interim presentat
8、ion(31.03.)Final presentation(19.05.)MUC-0061-04238-02-02a.ppt-6-In-depth discussions with steel industry experts are on-goingExpert interviews(selected)Plant makersSMS DemagKobe/MidrexHYLSA(HYL)VA TechLurgiFuchs(3)(3)(3)3(3)3OthersUN,IMF,OECD,World BankRWI-Essen33Steel organizationsIISIVW-StahlFEHs
9、ABAREBDSVRWTHPlantfactsBIRVDEh3333(3)(3)33(3)(3)follow-up requiredMUC-0061-04238-02-02a.ppt-7-By the same token,our international offices have started their respective surveysCountry studiesResponsible(office)Ricardo Lins(So Paulo)Steel output 1999 m tKick-offbriefingInterviewsCountryreportBrazilChi
10、naIndiaJapanUkraineRoger Zhao(Shanghai)Ashish Wadhwani(New Delhi)Dr.Satoshi Nagashima(Tokyo)Dr.Vladimir Konstantinow(Kiew)25,0123,324,394,226,833333PersonalTelephonePostalStarting April 3rd 2000(3)(3)(3)(3)MUC-0061-04238-02-02a.ppt-8-B.Top-down assessmentMUC-0061-04238-02-02a.ppt-9-The top-down anal
11、ysis will be based on own assessments as well as Roland Berger&Partners industry expertise and databasesSlag supply 2020 top-down surveyAssessment stepsIssues to be addressedInformation sourcesregional consumptionlocational advantages/disadvantagescapacity utilizationoutput levelscost effectiveness:
12、operational/capital costsenergy effectivenessexpected global production shareenvironmental impactraw materials:iron ore,scrap,coking coal,cokeenergy:gas,electricitySteel outputPublished informationDiscussion with steel associationsSteel making technology trendsPublished informationRoland Berger&Part
13、ners databaseDiscussion with plantmakersFeedstock availabilityand costPublished informationRoland Berger&Partnersdatabase123MUC-0061-04238-02-02a.ppt-10-B.1 Future output levelsMUC-0061-04238-02-02a.ppt-11-The blast furnace route(still)accounts for 60%of total steel outputCrude steel output 1999 m t
14、 771 m tSource:IISIm t=million metric tons1)incl.TurkeyWesternEuropeAmericasJapanCIS/EasternEurope1)Asia(excl.Japan)Restofworld1561639412520429EAFBF/LDOthersBF/LD(455)Others(54)EAF(262)MUC-0061-04238-02-02a.ppt-12-Global steel growth has considerably slowed down after the energy crisisSteel producti
15、on 19001999 mt1900192019301940195019601970198019901910End World War IWall Street CrashEnd World War IIStart of Cold WarIndustrial growth(Steel age)1st oil crisis2nd oil crisisEnd East/West conflict-growth%p.a.GDPSteel1945731973995.2%1)6.7%2.8%0.4%Source:World Bank1)between 19661973MUC-0061-04238-02-
16、02a.ppt-13-For the coming decade,only moderate growth is forecasted:+100200 million tonsComparison of crude steel output forecasts m t1)calculated from finished steel consumption forecast assuming losses at 10%2)distinct studiesIISI1)WSDABARERB&PIISIDelphiWSDRB&PAnnual growthrates 19992005/101,8%2,0
17、%2,3%1,4%0,9%3,1%1,3%199920052010Source:World BankActual2)2)MUC-0061-04238-02-02a.ppt-14-According to a IISI survey,steel output is expected to grow to 850 million tons till 2010 and LD production remain at current levelIISI Delphi survey 1999(1)Steel output m tVarianceOther1)EAFLD1)435(57%)425(50%)
18、250(33%)340(40%)76085075(10%)Share of production%Quartiles1st2nd3rd4thOthersEAFLDNumber of participants=130Median860(3rd qt.)850(1st qt.)50(6%)MUC-0061-04238-02-02a.ppt-15-More specifically,flat products will primarily be produced through the LD routeIISI Delphi survey 1999(2)1)Assuming flat/long ra
19、tio will remain at current levels(55/45)Importance of LD1)m tVariance flat products on LDm tQuartilesMedianFlatLong(median)(median)420470340380385390505023028075155605020LDOtherEAF1st2nd3rd4thMUC-0061-04238-02-02a.ppt-16-Until 2020,we would expect steel output to increase by 200 million tons(i.e.+1.
20、1%p.a.)1)to be validated by field researchSteel output 2020 m tTentativeKey assumptions1)836Roland Berger steel model(1)Source:Roland Berger&Partners estimates+1.1%p.a.1.GDP growth 199920202.Finished steel intensitykg/1,000$GDP)3.Yield losses crude/finished 4.Steel trade balance:2.4%p.a.1999202024.0
21、19.49%6%not consideredMUC-0061-04238-02-02a.ppt-17-In this time frame,slag output could fall considerably and be partially offset by higher granulation ratesLikely slag output m t163163145135123thereof granulatedKey assumptions1)1)to be validated by field researchTentativeRoland Berger steel model(2
22、)1.Metallurgical mix BF/LDEAF(scrap and/or DRI)Others2.Pig iron overfeed3.Slag rates 4.Granulation rate1999202060%50%35%45%5%5%1.17 1.0030%25%45%70%MUC-0061-04238-02-02a.ppt-18-Higher quality ores may lead worldwide to lower slag volumes1)to be validated by field researchFuture slag rates1)Schematic
23、Fe content%Slag ratekg/t1,0003002030405060400500600700800900 MUC-0061-04238-02-02a.ppt-19-Next steps1.Further detail analysis on a regional basis:trade balance,metallurgical mix2.Collect empirical date for slag rates and compare with HMC slag data base3.Assess future iron ore quality for blast furna
24、ces4.Agree on future granulation rates5.Carry-out sensitivity analysis(best/worst case scenarios)6.MUC-0061-04238-02-02a.ppt-20-B.2 Blast furnace outlookMUC-0061-04238-02-02a.ppt-21-Worldwide some 600 blast furnaces are currently being reviewedPlant facts database overview1.Companies2.Sites3.Blast f
25、urnaces210230586Available informationUnits1.Capacity2.Age(inst.or last rel.)installationlast relining3.Operational status4.Slag granulator510413366300585110Capacity mt588518474432588217Installed capacityUnits1.Plant facts2.RB&P estimatesTotalless:non-operating5103654633Capacity mt5883362143MUC-0061-
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