企业管理资料范本-面试方法面试技巧培训资料(英文).docx
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1、Case QuestionsCase questions arc most monly used in consulting interviews, but they can be used in other situations, such as in interviews for marketing positions with consumer goods panies. Simply pul, a case inten iew is the analysis of a business question. Unlike most other interview questions, i
2、t is an interactive process. Your interviewer will present you with a business problem and ask you fbr your opinion. Your job is to ask the interviewer logical questions that will permit you to make a detailed remendation. The majority of case interviewers dont have a specific answer that you, the c
3、andidate, are expected to give. What the interviewer is looking for is a thought process that is at once analytical and creative. Heres a sample case question:You are advising a credit card pany that wants to market a prepaid phone card to its customers. Is this a good idea?You: What is the role of
4、our pany? Do we simply market the card or must we create them ourselves?Interviewer: This card will he co-marketed with an outside phone pany. We dont need to perform telemunications functions.You: What are our expenses connected with the card?Interviewer: Wc must pay 15 cents for every minute wc se
5、ll. Wc also have to pay $1.00 as a start-up cost for the card and card systems.You: What are our marketing expenses?Interxiewer: Wc normally use slips of paper that arc attached to the backs of our credit card payment envelopes. We sometimes also send customers a direct mailing - in a separate envel
6、ope. Or we can have telemarketers call selected customers.You: Whats the cost of each of these marketing techniques, and what is their response rate?Interviewer: Telemarketers have a 2 percent response rate, and cost $1.00 per call. Direct mailings cost us 40 cents per mailing and have a 0.50 percen
7、t rate of response. Our payment attachments have a 0.25 rate of response, but only cost us 5 cents each.You: Im going to assume we will sell one-hour phone cards. That will cost us $9.00 fbr the minutes and a dollar per card - so each card costs us $10.Interviewer: That sounds reasonable.You: And wh
8、at is our expected revenue on a one-hour phone card? What is the current market rate fbr a 60-minute phone card?Interviewer: Assume its 50 cents a minute.You: So if we sell the cards fbr $30, we have a $20 profit, minus our expenditures on marketing.Inteniewer: Whats our cost slructure look like?HUD
9、s statistics arm could help, or even conducting a small sample of the second calculation in a few representative towns is possible.Other guesstimates:1. How much orange juice is consumed each day in America?2. How many golfballs would fit into a 747?3. How many grocery stores are there in the U.S.?B
10、rainteasersHigh-tech panies, investment banks and consulting firms are famous for their brainteasers. Anyone, after all, can e up with a canned answer to display their leadership and management skills - but fewer people can quickly e up with three solid reasons why a manhole cover is round. Whether
11、youre applying for a technical, corporate finance or marketing position, expect to get a few of these beauties. Creativity and mental flexibility and speed arc of paramount importance to high-tech firms, and one surefire way to test these qualities is through these slightly offbeat questions.If you
12、field one of these brainteasers, your interviewer may give you a time limit. Dont bee flustered. Simply try to think through the question from every angle you can. Most questions require either logic, (hat ever-popular out of the box thinking, or both.1. If you look at a clock and the time is 3:15,
13、what is the angle between the hour and the minute hands?The answer to this is not zero! The hour hand, remember, moves as well. The hour hand moves a quarter of the way between three and four, so it moves a quarter of a twelfth (1/48) of 360 degrees. So the answer is seven and a half degrees, to be
14、exact.2. A pany has ten machines that produce gold coins. One of the machines is producing coins that are a gram light. How do you tell which machine is making the defective coins with only one weighing?Think this through - clearly, every machine will have to produce a sample coin or coins, and you
15、must weigh all these coins together. How can you somehow indicate which coins came from which machine? The best way to do it is to have every machine crank out its number in coins, so that machine I will make one coin, machine 2 will make two coins, and so on. Take all the coins, weigh them together
16、, and consider their weight against the total theoretical weight. If youre four grams short, for example, youll know (hat machine 4 is defective.3. Four members of U2 (Bono, the Edge, Larry and Adam) need to get across a narrow bridge to play a concert. Since it*s dark, a flashlight is required to c
17、ross, but the band has only one flashlight, and only two people can cross the bridge at a time. (This is not to say, of course, that if one of the members of the band has crossed the bridge, he cant e back by himself with the flashlight). Adam takes only a minute to get across, Larry takes two minut
18、es, the Edge takes five minutes, and slowpoke Bono takes ten minutes. A pair can only go as fast as the slowest member. They have 17 minutes to get across. How should they do it?The key to attacking this question is to understand ihat Bono and (he Edge are major liabilities and must be grouped toget
19、her. In other words, if you sent them across separately, youd already be using fifteen minutes.What docs this mean? That Bono and the Edge must go across together. But they can not be the first pair (or one of them will have to transport (he flashlight back). Instead, you send Larry and Adam over fi
20、rst, taking two minutes. Adam es back, taking another minute, for a total of three minutes. Bono and the Edge then go over, taking ten minutes, and bringing the total to 13. Larry es back, taking another two minutes, for a total of 15. Adam and Larry go back over, bringing the total time to 17 minut
21、es.Illegal questionsInterviewers arc legally barred from asking questions about your religion, color, race, national origin, marital status, sex, sexual orientation, childcare arrangements, or other family plans. Federal and State laws such as The Americans With Disabilities Act (ADA,) the Pregnancy
22、 Discrimination Act, and (he Civil Rights Act of 1964 (Title VII,) which was amended in 1991, allow you to avoid discussing any of this information. The interviewers ask should focus exclusively on the position and your experience and qualifications for it. You do not have to reveal any private info
23、rmation that does not relate to your ability to perform on the job.Your interviewer might not realize theyre asking an illegal question (hey might think they are simply breaking the ice. So if they do ask a question of this sort, you should make a decision about their intentions and whether or not y
24、ou want to answer it. In some cases, the question might be innocuous enough that youll feel fortable answering it. If you dont wish to discuss something that you fear might wrongfully be used against you, then you should tactfully say that question docs not relate to your abilities to perforin the j
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