作业成本管理在格兰云天酒店管理中的应用研究,硕士论文.docx
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1、作业成本管理在格兰云天酒店管理中的应用研究,硕士论文本篇论文目录导航:【】【】【】【】 作业成本管理在格兰云天酒店管理中的应用研究【】【】 酒店管理硕士论文:GLYT酒店的作业成本管理应用讨论 内容摘要 当代酒店业在国内市场恶性竞争与国外市场不断涌入的双重压力下,竞争愈演愈烈.酒店面临的竞争不仅仅是市场份额的抢夺,也是管理理念与方式方法先进性的具体表现出.因而,我们国家酒店要想在竞争中获得优势,就必然要接受应用先进管理方式方法来提高酒店的经营管理水平.五星级酒店具有服务产品多样、服务对象差异性大、固定成本以及间接费用高等特点,因而传统的成本管理方式方法难以将成本准确地归集到详细的服务产品上.作
2、业成本管理凭借其合理的成本计算方式以及愈加系统科学的管理形式对酒店业经营管理水平的提高会有显著的优势. 本文以GLYT为对象,根据 理论概述-案例公司应用的必要性及可行性分析-案例公司方案设计-保障措施 的研究思路,采用理论分析与案例分析相结合的研究方式方法,在战略管理理论、成本动因理论、全面成本理论的基础上,以GLYT酒店应用作业成本管理为主线,根据GLYT酒店实际情况讨论其应用的必要性及可行性,进而分析其拟应用的经过、效果及保障措施. 首先,本文从理论角度阐述了作业成本法及作业成本管理的涵义和作业成本法的核算经过,然后阐述了作业成本管理的应用领域,主要从作业分析、客户盈利性分析和绩效考核三
3、个方面进行了分析.其次,以GLYT酒店为案例研究对象,对GLYT酒店经营及管理现在状况作了陈述,进而阐述GLYT酒店应用作业成本管理的必要性及可行性.GLYT酒店成本管理上存在成本管理内容欠缺、方式方法单一、成本核算不准确、成本信息对决策支持性不强等问题.基于上述难题,GLYT酒店应用作业成本管理提高成本管理是非常有必要的,加上管理层对成本管理的高度重视、酒店信息化系统的支持,本人以为作业成本管理在GLYT酒店中进行应用是可行的. 然后在这里基础上对GLYT酒店拟应用作业成本管理的经过进行了分析,主要有下面四个方面:酒店作业成本体系构建;作业分析;客户盈利性分析;绩效考核.一是为了作业成本管理
4、的顺利应用,根据GLYT酒店的现在状况及作业成本管理方面的信息需要设计作业成本体系;二是对GLYT酒店的作业进行增值性及效率性分析,进而提出作业改良;三是为GLYT酒店建立不同客户盈利性分析的模型,为决策提供有用的信息;四是为GLYT酒店建立基于作业成本管理的绩效考核体系,进一步提高酒店的经营管理. 最后,提出了GLYT酒店推进应用作业成本管理的保障措施.(1)完善组织管理体系,确保从决策层高度重视作业成本管理.主要包括:引领企业管理者树立当代作业成本管理理念;建立科学的管理制度.(2)完善信息化系统建设.主要包括:改良加大信息系统的投入与建设,以便更有效地施行作业成本管理;重整原有财务数据,
5、使之与作业成本管理形式匹配.(3)提高人员素质,全员介入管理.主要包括:加强管理人员及其他辅助人员培训力度;加强提高企业全员成本意识的宣传力度. 对作业成本管理在GLYT酒店的应用研究,不仅能够为该酒店的成本管理提供愈加先进的管理理念与方式方法,还能为其他酒店应用作业成本管理提供一些经历体验借鉴,进而为我们国家酒店业管理水平的整体提高奉献气力. 【本文关键词语】作业成本法;作业成本管理;酒店业;客户盈利性;绩效考核 Abstract Under the double pressure of vicious competition in the domestic market and conti
6、nuous influx in the foreign market, the competition of the modern hotel industry is becoming more and more fierce. The competition facing hotels involves not only the seizure of market share, but also the embodiment of the advanced management ideas and methods. Therefore, if our hotels want to gain
7、advantages in the competition, they must accept the application of advanced management methods to improve the hotel management level. Five-star hotels have the characteristics of diversified service products, large differences in service objects, high fixed costs and indirect costs, so it is difficu
8、lt for traditional cost management methods to accurately aggregate costs into specific service products.Activity-based cost management, with its reasonable cost calculation method and more systematic and scientific management mode, will have significant advantages in improving the management of hote
9、l industry. Taking GLYT as the object, this dissertation follows the research idea of theoretical overview-necessity and feasibility analysis of the application of activity-based cost management in case company-Conceptual Design in case company-safeguard measures . It adopts the research method of c
10、ombining theoretical analysis with case analysis. On the basis of strategic management theory, cost driver theory and overall cost theory, taking GLYT hotel s application of activity-based cost management as the main line, this dissertation discusses the necessity and feasibility of the application
11、of activity-based cost management according to the actual situation of GLYT hotel, and then analyzes the implementation process, effect and safeguard measures of its intended application. First of all, this dissertation expounds the meaning of activity-based costing and activity-based cost managemen
12、t and the accounting process of activity-based costing from a theoretical perspective. Then, it expounds the application fields of activity-based cost management, mainly from three aspects: activity analysis, customer profitability analysis and performance appraisal. Secondly, taking the GLYT hotel
13、as the case study object, this dissertation states about the current operation and management situation of GLYT Hotel, and then expounds the necessity and feasibility of applying activity-based cost management in GLYT Hotel. GLYT Hotel has some problems in cost management, such as deficient content,
14、 single method, inaccurate cost accounting, and weak support of cost information to decision-making. Based on the above problems, it is necessary for GLYT Hotel to apply activity-based cost management to improve cost management. With great importance attached to cost management by the decision-maker
15、s and the support of hotel information system, the writer believes it is feasible to apply activity-based cost management in GLYT hotel. On this basis, the process of applying activity-based cost management in GLYT hotel is analyzed, including the following four aspects: the construction of hotel ac
16、tivity-based cost system, activity analysis, customer profitability analysis and performance appraisal. Firstly, in order to successfully apply the activity-based cost management, the activity-based costing system is designed according to the current situation of GLYT Hotel and the information neede
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