实用商务英语口语教程Programme-8-Commodity-Packaging课件.ppt

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1、Programme 8 Commodity PackagingPopular Business Proverbs:1.Custom Custom is is the the guide guide of of the the ignorant.ignorant.2.Proper package perfects the goods.Proper package perfects the goods.3.3.Modern Modern society society needs needs manufacturers manufacturers to to strive strive for f

2、or not not only only the the inherent inherent quality quality of of goods,goods,but but also also their their proper packaging.proper packaging.4.4.We We should should not not deceived deceived by by the the dazzling dazzling package,package,but perceive the practical value through it.but perceive

3、the practical value through it.5.5.Dont Dont judge judge the the value value of of goods goods from from its its outer outer packaging.packaging.Programme Study Objectives:Packaging is to realize the value of commodities.Packaging refers to the package in which a commodity reaches consumers.Packing

4、refers to the protective covering which is used for the shipment of commodities.2.Pictures and Questions for Discussion.2.Pictures and Questions for Discussion.2.Pictures and Questions for Discussion.2.Pictures and Questions for Discussion.【DirectionDirectionDirectionDirection】Look at the following

5、pictures and discuss the following three Look at the following pictures and discuss the following three Look at the following pictures and discuss the following three Look at the following pictures and discuss the following three questions.questions.questions.questions.Do you have any idea of the ab

6、ove packing Do you have any idea of the above packing materials?materials?What kinds of goods are they used for?What kinds of goods are they used for?Do you know what advantage when Do you know what advantage when using this kind of packing?using this kind of packing?Project Study 2 Project Study 2

7、Project Study 2 Project Study 2 Dialogue:Dialogue:Role-play:Role-play:Role-play the above-mentioned dialogue in pair Discuss the Packaging of Silk ScarfProject Study 3 Project Study 3 Improper PackingImproper PackingDialogueDialogue:Role-play:Role-play:Role-play the above-mentioned dialogue in pairs

8、.2.Sentences Practice (1)The packaging should be novel and attractive.(novel)(2)Theyre seaworthy and can withstand rough handling.(seaworthy,withstand)(3)The packaging must be in line with local market preference.(in line with)(4)The glassware is wrapped in a plastic-film bag,fixed with foam padding

9、.(be wrapped in)(5)We pack each scarf in a polybag,a dozen to a box,and 20 dozen to a carton.(polybag,carton)3.Dialogues Practice Mr.Jones:我想了解一下玻璃器具的包装。Mr.Qian:OK.The glassware is wrapped in a plastic-film bag,fixed with foam padding.Mr.Jones:你知道玻璃器具易碎，you should keep them shock-proof.Mr.Qian:Dont

10、worry.We use foam padding at the four corners of the cartons as the outer packing.Mr.Jones:Are the cartons strong enough to withstand loading and unloading?Mr.Qian:您放心吧。They are strong enough and we usually use metal straps to reinforce them.Mr.Jones:但是纸箱容易潮湿，而且容易被切开。Mr.Qian:Our cartons are made of

11、special water-proof materials,and they are strong enough.Mr.Jones:Im still concern over this kind of packing.Mr.Qian:纸箱相当结实，并且在国际贸易中广泛使用。Mr.Jones:Well,well agree to use cartons as the outer packing.Section V:Speak Out1.Tongue Twisters 1.Tongue Twisters (1)Can you can a can as a canner can can a can?

12、(2)I scream,you scream,we all scream for ice-cream!(3)The driver was drunk and drove the doctors car directly into the deep ditch.(4)Few free fruit flies fly from flames.(5)There is no need to light a night light on a light night like tonight.Situation II.You sell silk clothes on behalf of China Nat

13、ional Clothing Import&Export Ltd.Co.Now a businessman from England has ordered 6 000 pieces.Hes very careful and particular about the way the clothes are packed,and keeps asking you questions.He wants to make sure that the clothes are absolutely damp-proof and sea-worthy.You tell him what kind of ma

14、terials you use when packing the clothes and the size of the carton boxes you use.3.Group Work(1)Why is it so important to carefully arrange the packing of goods?(2)What kind of languages should be used in the labeling?(3)Do you think packaging has any help to promote the sales of the best product?(

15、4)Why may labeling be regarded as part of packaging?(5)Is the inner packing as important as the outer packing?Section V:Expression Pool Vogue WordsVogue Words 2.Business presentation SceneSceneofofProjectProject1:1:Mr.Mr.RobinsonRobinsonwantswantstotoknowknowthethepackagingpackagingofofhishiscompute

16、rs,computers,sosohehecomescomestotoMr.Mr.GuosGuostotodiscussdiscussthetheinnerinnerpackagingandouterpackingofthecomputer.packagingandouterpackingofthecomputer.SceneofProject2:Becausesilkscarfiseasytobedamaged,Mr.WrightisworriedaboutitspackagingandcomestoMr.Yangstodiscussthematter.SceneofProject3:Mr.DuhasreceivedthemilkpowderfromaCanadianMilkPowderCompany,butunfortunatelyfoundthemoutdated.SohecomestoMr.Harristofindoutwhathashappened.Finally,he finds the reason and accepts thesolutiontotheproblem.Thank you for your attention!