英语演讲UnitSpeakingtoPersuade学习.pptx

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1、1.The ultimate goal of a persuasive speech is to create,reinforce,or change your audience members beliefs or actions.Knowing how to construct an effective persuasive speech will benefit anyone who is trying to get people to agree with you,get people to take a particular action,or accomplish change o

2、f any sort.Unit 9 Speaking to Persuade第1页/共12页2.Before you select a topic,you must realize that your will be trying to“persuade”rather than“inform”.Here are the distinctions:*When you give a persuasive speech,you are a leader.When you give an informative speech,you are a teacher.*A persuasive speech

3、 asks the audience to choose an option.An informative speech simply shows and clarifies options.*A persuasive speech asks the audience for a pledge to do something.An informative speech may similarly ask for commitment from the audience;however,it is significantly smaller.*Any regular public speaker

4、 or public relations professional will tell you that a persuasive speech involves particular ethical obligations.Unit 9 Speaking to Persuade第2页/共12页3.Next,you need to select a topic.Most persuasive speech textbooks will divide topics into three different categories.*The first involves questions of“p

5、olicy”.*The second category is when the persuasive speech focuses on questions of“value”.*The final category is persuasive speeches that focus on questions of“fact”.Unit 9 Speaking to Persuade第3页/共12页4.Once you decide on your speech topic and category,you must then develop your specific purpose.Depe

6、nding on your course structure and theoretical perspective,your specific purpose will either be“speaker-centered”or“audience-centered”.If it is speaker-centered,then your specific purpose will usually begin as,“To persuade my audience about.”in contrast to an audience-centered speech which typically

7、 begins,“At the end of my speech,I want my audience to.”Unit 9 Speaking to Persuade第4页/共12页 5.Once you decided on your topic,your next job is to decide on which persuasive speech organization you will use.The two most popular organizational patterns among college professors are:“The Problem-Cause-So

8、lution”and the“Monroes Motivated Sequence”patterns.The Monroe Motivated Sequence has five parts:Attention,Need,Satisfaction,Visualization,and Action.With the Monroe Motivated Sequence pattern,the“Attention”will be your introduction.Your three main points will be:(1)Need,(2)Satisfaction,(3)Visualizat

9、ion.Your conclusion will be your call of“Action”.Unit 9 Speaking to Persuade第5页/共12页6.After you have decided on your organizational pattern,you should always utilize external sources in order to back-up your central idea and main points.There are three types of supporting material:examples,statistic

10、s,and testimony.Also,make sure your material is accurate,recent,and free of bias.Unit 9 Speaking to Persuade第6页/共12页7.Remember to include all of the following parts in your outline:Attention-getter,establishment of ethos,preview of what you will talk about,main points and their sub points,summary in

11、 conclusion,memorable ending as well as the transitions you will use to move from topic to topic.Unit 9 Speaking to Persuade第7页/共12页Remember that each supporting paragraph needs to contain:(1)a topic sentence;(2)supporting sentences with examples,analogies,statistics,testimonies,etc.;(3)transitional

12、 sentences at the end of the paragraph;and(4)a coherent and logical structure that allows your audience to effortlessly follow your entire speech and see how your main points(supporting paragraphs)support your thesis/central idea.Unit 9 Speaking to Persuade第8页/共12页Tips&WarningsRemember that with a p

13、ersuasive speech,you are trying to talk your audience into taking an action or adopt a belief.Write your outline in paragraph form.Remember that you should be able to relate each paragraph to your thesis/central idea.Look for supporting material that will backup your general statements.Use specific

14、examples to support your ideas.To effectively use statistics:(1)identify the source of your statistics;(2)round off your statistics;(3)combine statistics with more tangible examples;and(4)use visual aids.Unit 9 Speaking to Persuade第9页/共12页To effectively use someones testimony:(1)only use qualified s

15、ources;(2)accurately quote or do justice when you paraphrase;and(3)always identify both the source and the sources qualifications.Make sure you include sources in your speech.Make sure your speech is not too abstract.Avoid expert language.Unit 9 Speaking to Persuade第10页/共12页Unit 9 Speaking to Persuade第11页/共12页感谢您的观看！第12页/共12页