剑桥商务英语中级unit_2 (2).ppt

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1、剑桥商务英语中级unit_2An Overview of Unit Two2.1 Business Topic(Company Benefits)Vocabulary(Benefits Incentives)Reading(An article about Xerox)Speaking(Asking questions about jobs)Writing(A letter of application)2.2 Business Skills(Presenting your company)Vocabulary(Company Terms)Listening(Presentations)Spe

2、aking(Giving a presentation)Writing(A memo)2.1 Business TopicCompany BenefitsVocabulary preparationlbenefits n.福利lincentive n.奖励 ljob title 职位，头衔ltraining and staff development 培训和员工发展lgood salary 可观的收入lpension n.养老金 lclient service executive 客户服务主管ltakewith a pinch of salt 对将信将疑 lold and establishe

3、d 历史悠久lresources director 人力资源部经理lqualification 资格ltemp n.临时员工lincumbent program 在职员工培训课程lhuman resources 人力资源lpromote from within 提拔内部员工ltake on 接受，招聘lintake n.从外部吸纳招收的员工lproject manager 项目经理lgrow and maintain customer relationship 发展和维持客户关系lcanteen 食堂，餐厅lhead office 总部，总公司lbrainstorming n.自由讨论，头脑风

4、暴，集思广益lbreakout n.突破 lencompass vt.包括lsales and marketing 销售和市场营销lresearch and development and manufacturing 研发和生产lperk n.好处，额外津贴，外快lfinal salary pension scheme 按最终薪水给付的养老金计划lbudget n.预算lnon-cash reward 非现金形式的奖赏lonce-in-a-lifetime adj.千载难逢的，令人难忘的lcareer goal 职业目标lsenior management 高层管理 人员lXerox 施乐公司

5、lGlobal Service 环球服务公司lUxbridge 欧克斯桥镇l Discuss:What is most important to you when choosing a job?lan impressive job titleltraining and staff developmentla good salaryla pensionlflexible working hourslopportunities to travellopportunities for promotionlparental leaveldays off and long holidaysla comp

6、any carVocabulary:Benefits and Incentives员工福利(Employee Benefits)的形式：1.法律保障的权利(Legally Required Benefits)，包括社会保障(Social Security)、失业补偿(Unemployment Compensation)、工伤赔偿(Workers Compensation)等。2.与退休有关的福利(Retirement-related Benefits)，例如退休金计划(Pension Plans)等。3.与保险有关的福利(Insurance Related Benefits)，包括健康保险(H

7、ealth Insurance)、人寿保险(Life Insurance)、意外事故和伤残保险(Accident and Disability Insurance)等。4.带薪休假的福利，包括带薪公假和带薪休假(Paid Holidays and Paid Vacations)。、其他的福利，例如交通补贴(Local Conveyance Allowance)、住房补贴(Housing Allowance)、伙食补贴(Meal Allowance)、旅游津贴(Holiday Bonus)。无形的福利：老板的奖赏、晋升的可能性、舒适的工作环境等。奖励措施(incentives)：一个红包、一顿饭

8、、一瓶酒、一次旅行机会ListeninglListen to five short recordings.Which of the benefits and incentives in exercise1 is each person referring to?Speaker 1:_Speaker 2:_Speaker 3:_Speaker 4:_Speaker 5:_company carflexible working hoursparental leavean impressive job titlea pensionListening scriptSpeaker 1 Its great

9、 because usually it means my wife can use the one at home and we even take mine away at weekends.I work for quite a relaxed company and they dont seem to mind how I use it for leisure.Speaker 2 I thought it wouldnt change the way I worked after the first six months,but as they got older it actually

10、became more complicated with getting them to school or if they wanted to do activities in the afternoon.But my boss has been really good about it and some days I can do a half day if I want and then I might work later on other days or I take work home,which I dont like doing,but its the only waySpea

11、ker 3 Its actually the law now so they had to let me have it.It was only two weeks but at least I had time to help my wife out.Mind you,after all the late nights and crying I was really happy to get back to work for a while and have a rest!Speaker 4 Ive just been promoted form Assistant IT Technicia

12、n to Chief Operational Network Administrator.It means I get a bit of a pay rise and new business cards with my name on.Im not sure if I get my own office though.Speaker 5 The problem for me is that I wont have enough to live on when Im 60 and I cant afford a private plan.So Ill probably try and keep

13、 working for a few more years,and anyway,I heard the government is planning to rise the age of retirement.Task 1:Read the following article.What benefits and incentives does the article mention for employees at Xerox?Reading Is Working for Xerox Too Good to Be True?What a lovely place Xerox is to wo

14、rk!Kim Moloney,a client services executive,cant say enough nice things about her employer.Its a very special environment,she says,People describe Xerox as a family and I was amazed at the number of people who have worked here for so long.Its tempting to take Moloneys comments with a pinch of salt,es

15、pecially considering that when youve been working somewhere for only two years,as she has at Xerox,everyone seems old and established.But theres truth behind her enthusiasm.Take Carole Palmer,the group resources director.She joined Xerox in 1978 as a temp and has been in her present role for seven y

16、ears.Xerox has been good to me over the years,she says.It has supported me through qualifications and last year I took part in the vice-president incumbent programme.Task 2 Human resources is taken seriously at Xerox,Palmer says,and the company has a policy of promoting from within(which would expla

17、in Moloneys amazement at her colleagues longevity).The company takes on only fifteen to twenty graduates each year and Moloney was part of an intake who joined having already acquired a couple of years work experience.She started as a project manager for Xerox Global Services before moving into sale

18、s.Now her responsibility is to grow and maintain customer relationships.Moloney is based at the head office in Uxbridge.Its great in terms of working environment,she says.Weve just got a new provider in the canteen and we have brainstorming rooms and breakout areas.Much of Moloneys role is visiting

19、clients,so she doesnt have a permanent desk at head office.Im a hot-desker,which is good because you get to sit with different people in the hot-desk areas.And youre given a place to store your things.Head office staff numbers between 1,200 and 1,500 people,Palmer says.The company has four other mai

20、n offices in the UK.The nature of the organization,which encompasses sales and marketing,global services(the biggest division),developing markets,research and development and manufacturing,means that the opportunities at the company vary from service engineers to sales roles and consultants.lOpportu

21、nities for promotionlTraining and staff developmentlA pensionlA reward and recognition scheme Perks include a final-salary pension scheme and various discount schemes.The reward and recognition scheme is a little different,and rather nice:Each manager has a budget every year to recognize and reward

22、staff,Palmer says.It can be in the form of a meal for two,or a bottle of wine.It can be up to 1,000.Theres the recognition,and then theres putting money behind it.Moloney,however,likes the non-cash rewards.Xerox takes care of all its staff but it also recognizes the people who put in the added effor

23、t,she says.It offers once-in-a-lifetime incentive trips,and recently I organized a sailing trip for my team.The idea of working abroad with the company appeals to her,and she says that her career goal is to be part of the senior management team.Heres another employee,it would seem,who is in it for t

24、he long haul.BackTask 2:Choose the best answer,A,B or C for questions 1-5 about the Xerox article.1.The journalist of this article thinks that A.staff at Xerox are not telling the truth about the company.B.Xerox offers great benefits to staff.C.people havent worked at Xerox long enough to know if it

25、s a good company.2.Where does the company tend to find its new managers?A.From existing staff.B.On training courses.C.Only from graduates.3.Why doesnt Kim Moloney have her own desk?A.Because she isnt important enough.B.Because there isnt space at head office.C.Because she often travels and is away o

26、n business.4.As well as recognizing its staff through promotion,Xerox A.gives cash bonuses.B.provides a number of perks.C.gives unpaid leave to take trips of a lifetime.5.One common feature of Xerox staff is that they tend A.to work hard.B.to get promoted.C.not to change employer.Back常见的与take搭配的短语：1

27、.take after 与相像 eg.The baby took after his mother.2.take down 记下 eg.Take down the notes while you are listening.3.to be taken for 被误认为 eg.to be taken for a foreigner4.take off 打折 eg.Shop early and well take off 20 percent.5.take on 承担 eg.to take on new responsibilities6.take for granted 认为理所当然 eg.We

28、 often take these things for granted.0.Q:why/like/the company?Why do you like the company?A:Its like a family.1.Q:long/working/the company?_ A:Two years.2.Q:when/join?_ A:In 1978.3.Q:was/first job?_ A:A project manager.4.Q:what/responsible?_ A:Growing and maintaining customer relationships.5.Q:where

29、/based?_ A:At Uxbridge.6.Q:would/like/in the future?_ A:Work abroad and be part of the senior management team.Speaking:Asking questions about jobsHow long have you been working for the company?When did you join(the company)?What was your first job?What are you responsible for?Where are you based?Wha

30、t would you like to do in the future?Writing:A Letter of Application1.在信中你必须简要表达你对应聘工作感兴趣的原因。2.告诉收信人你是从何处获悉招聘信息，例如报纸广告或电台、广告牌等。3.告诉对方你的教育背景、工作经验，甚至是与此有关的个人兴趣、嗜好等。如果刚离开校门，也不妨告诉对方你曾做过何种暑期兼职工作，虽然并不一定有关联，但起码向对方表示你具有一定的工作能力。4.提供你的个人资料，例如年龄、种族、婚姻情况、兴趣爱好、你所参与的团体活动等。5.必要的话提供两三个推荐人的姓名及其电话号码。他们对你的为人及工作情况应有所了解

31、，最好是你的前雇主或以前的老师。6.表示你很想获得面试机会，如果你前去面试的时间有所限制，也需于信中说明，但不要把时间限制得太紧。7.措辞要礼貌，但不要太过分谦卑或拐弯抹角。表达尽量显得客观，不要过于自夸品学兼优、工作态度认真等，这些应该是推荐人说的话，不是你自己说的话。8.以上内容要根据实际情况进行增删。求职信常用的句式表达：Beginning 开头（1）With reference to your advertisement in(newspaper)of May 2 for a clerk,I offer myself for the post.（2）In reply to your a

32、dvertisement in todays(newspaper)for an accountant,I am writing to apply for the post.（3）I should like to/I wish to apply for the position mentioned in your advertisement in(newspaper)of July 22.Introducing oneself:about age and experience 介绍自己的年龄和经验（1）I have had 5 years experience with a company as

33、 a salesman.（2）I am 25 years of age,and have had two years experience in my present post,which I am leaving to better myself.About personal ability 叙述个人能力(1)I am a good accountant and have a thorough knowledge of the English language.(2)I have received a good education,and know English,Spanish and s

34、horthand.(速记)About enclosure 附件(1)You will find enclosed an outline of my education and business training and copies of two letters of recommendation.(2)Enclosed please find a resume and a photo.(3)I attach schedule of my qualification and experience.(4)About salary 薪酬待遇(5)I am quite willing to star

35、t with a small salary.(6)I should require a salary of 4,500 a month to begin with.(7)The salary I should require would be 60,000 a year,plus 1%commission on all sales.Reasons for leaving 离职原因(1)My reason for leaving the company is that I wish to get into the advertising business.(2)I am leaving our

36、office to be with my mother and care for my aged mother in a distant city.(3)My reason for leaving my present employment is simple because I see no chance of advancement.Ending:request for an interview 结尾：请求面谈(1)If you desire an interview,I shall be most happy to call in person,on any day and at any

37、 time you may appoint.(2)Should you think favorably of my application,kindly grant me an interview.(3)I hope that you will be kind enough to consider my application favorably.恳请惠予考虑本人之申请为盼。1.Read the application for a job.Write the verb in brackets in the past simple,present perfect or present perfe

38、ct continuous.Dear Sir or Madam,I _(see)your advert for the post of Client Services Executive in yesterdays newspaper and I would like to apply for the position.As you can see from my attached CV,I _(work)for my current company for over two years.I _(join)Mackintyre and Co in 2007 and since then,I _

39、(have)many opportunities to develop my skills.However,I _(consider)a career change with a new challenge for a number of months and this seems like the perfect moment to make that move.I see from recent press reports that your company _(expand)its operations in China and therefore I would like to dra

40、w your attention to my degree in Oriental Studies and Mandarin which I _(complete)in 2006.Combined with my current MBA,which I _(study)for part-time at the local university,I feel that I would be an asset to your company.Please also note that my current manager _(agree)to write a reference and can b

41、e contacted on 0207 857 6785.I look forward to hearing from you.Yours faithfully Daniel Lewis 2.Read this advert for a job.You would like to apply for it and have written some notes about your experience.Use the notes to write a letter of application(120-140 words)similar to the one above.Personal A

42、ssistant to Overseas Sales Manager We are currently seeking someone to work in a busy and expanding department.You will have experience in secretarial duties.Good knowledge of English and at least one other languages is preferred.You will need to travel abroad with the Sales Manager and organize sch

43、edules.Opportunities for pleted course at collegeworked 2 years as receptionist and secretarybeen working for travel agency for last 6 monthslived in Rome summer 2006 fluent Italian1.Dear Sir or Madam信首的称呼语，一般用于正式信件中，在正式的商务信函中一般称呼对方为Dear Mr.或Dear Ms.2.I saw your advert for the post3.I would like to

44、apply for(不能用I want to apply for，语气显得太生硬)4.attached CV 所附的履历。CV为Curriculum Vitae的缩写。5.work for a travel agency6.work as a receptionist and secretary7.Please note that一种常用的句型，在信件中用于提醒收信人注意的事项。8.I look forward to hearing from you.盼早日回复。这是信件结尾常用的表达法。9.Yours faithfully 在正式的商务信函中，一般要写上姓名，不能单单使用名字，更不能用昵称。

45、2.2 Business SkillsPresenting Your CompanyVocabulary preparationldistribution centre 配送中心lwarehouse n.仓库lholding company 控股公司lcall center 呼叫中心lplant n.工厂，成套设备，装置lheadquarter n.总部lsubsidiary n.子公司lbranch n.分公司lcorporation n.公司，法人ldivision n.部门分支 lturnover n.营业额，销售量ldocument management 资料管理，文档管理linnov

46、ative technology 创新技术lchart n.图表lrevenue n.收入，收益 lR&D 研发lmission statement 宗旨宣言，目标宣言lfact sheet 情况说明书Vocabulary:Company TermsWork in pairs.Play this game.You each have five words.Prepare three definitions of each word but only one definition is correct.For example,if the word is“turnover”,your three

47、 definitions might be:A.a companys total profits B.a companys total costs C.a companys total spending Your partner should guess that answer A is correct.Here are your five words each:Student A:distribution center,warehouse,holding company,call center,plant Student B:headquarters,subsidiary,branch,co

48、rporation,divisionListening:A Presentation about Xerox Task 1:Can you say all the following figures from the key facts about the Xerox Corporation?Key Facts:16,000,000,000 _978,000,000 _160 _55,000 _ _4 _6 _5,000,000,000 _2,000,000,000 _1906 _112,000,000,000_XeroxFact Sheetsixteen billionnine hundre

49、d and seventy-eight millionone hundred and sixtyfifty-five thousandhalffoursixfive billiontwo billionnineteen oh sixone hundred and twelve billionTask 2:Listen to the presentation and write what each refers to.Fact SheetXeroxKey Facts:16,000,000,000 _978,000,000 _160 _55,000 _ _4 _6 _ _5,000,000,000

50、 _2,000,000,000 _1906 _112,000,000,000_turnoverfinal incomecountriesemployeeshalf of 55,000 in the USAdivisions6%of revenue dedicated to research&developmentdollars revenue in Europedollars rest of world revenuecompany foundedtotal market Extract 3:Finally,how is the market for the document industry