电子商务在石化及相关产业中的应用(英文版)19973.pptx

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1、石化業整體資訊規劃戰略石化業整體資訊規劃戰略-電子商務在石化及相關產業之應用電子商務在石化及相關產業之應用 首席電子商務公司總經理 李浩正 博士贏向贏向WTO，石化產業全球，石化產業全球e化戰略研討會化戰略研討會 AgendavB2B&E-MarketplacevReference casesvValue Proposition of CAPCO ExchangevWhy Com2B贏向贏向WTO，石化產業全球，石化產業全球e化戰略研討會化戰略研討會 B2B Back to Basicsv Demand SideCorporate use EC in e-engineering and re-

2、organization to eliminate inefficiency.Outsourcing,ASP&Marketplace emerging v Supply SideOnly leading B2B companies and sound business models will survive.贏向贏向WTO，石化產業全球，石化產業全球e化戰略研討會化戰略研討會 本资料来源贏向贏向WTO，石化產業全球，石化產業全球e化戰略研討會化戰略研討會 The market is hugev B2B is bigThese solutions will impact$47 trillion

3、in global economic activity,25%of which or$12 trillion,will flow through third-party eMarketplace.(CSFB Research,2000)v E-business spending stays strongFor 87 percent of CIOs,Investments in e-business technology will remain steady or increase(AMR Research,2001.1)贏向贏向WTO，石化產業全球，石化產業全球e化戰略研討會化戰略研討會 E-

4、Business is BusinessE-business has E-business has moved from a cutting moved from a cutting edge concept to edge concept to business business mainstream!mainstream!Source:Deloitte Consulting贏向贏向WTO，石化產業全球，石化產業全球e化戰略研討會化戰略研討會 B2B StepsvWe are in the early stages of a B2B that we see unfolding in a se

5、ries 3 stepsThe ERP bolt-onStand-alone public and private marketplaceInter-connected and marketplaces and supply chainsvB2B is a multi-year investment cycle that will produce step functions of growth and value creation over several years贏向贏向WTO，石化產業全球，石化產業全球e化戰略研討會化戰略研討會 B2B eMarketplaces Emerging a

6、s Critical Element of B2B eCommerce贏向贏向WTO，石化產業全球，石化產業全球e化戰略研討會化戰略研討會 Advantages of Linked eMarketplacesvDevelop complementary value offering and capabilities while avoiding the need to build overlapping and redundant functionsvQuickly build e-Marketplace membership allowing accessing to each otherv

7、Help e-Markets avoid becoming a statistic when a time of high burn rate vOne stop shopping贏向贏向WTO，石化產業全球，石化產業全球e化戰略研討會化戰略研討會 EC in Chemical IndustryvMost chemical firms remain bullish in their technology deployments.About half are planning to increase their IT spending this year,and more than half p

8、lan to implement inventory management,supply chain planning and order fulfillment applications this year.(AMR 2001)v E-procurement technology will make up the lions share of B2B technology investments in the coming year.(AMR 2001)贏向贏向WTO，石化產業全球，石化產業全球e化戰略研討會化戰略研討會 Case Study I Eastman Chemical 贏向贏向W

9、TO，石化產業全球，石化產業全球e化戰略研討會化戰略研討會 Eastman Chemicals BackgroundvFounded in 1920 to supply basic photographic chemicals for Eastman Kodak Company,Eastman Chemical Company became an independent publicly traded company in January 1994.Eastman has thousands of customers around the world,and 2000 sales totale

10、d US$5.3 billion.vA global producer of fiber,plastic and chemical with over 16,000 employees worldwide and annual purchases totaling more than 3 billionvThe first chemical company to offer customers a faster,more efficient way to do business through e-commerce.贏向贏向WTO，石化產業全球，石化產業全球e化戰略研討會化戰略研討會 Chal

11、lengevImplementing a web-based electronic procurement application while maintaining interoperability with existing SAP ERP SystemvFacilitating outbound ordering among approved suppliersvEnabling a cost-effective method to manage supplier catalog content 贏向贏向WTO，石化產業全球，石化產業全球e化戰略研討會化戰略研討會 BenefitsvRe

12、duction of transaction costs and order to fulfillment cycle timesvSimplification and expansion of procurement card transactions,reduction of manual workload and elimination of excess inventory and rogue purchasingvEnhancement of eCommerce strategy for future global growth贏向贏向WTO，石化產業全球，石化產業全球e化戰略研討會

13、化戰略研討會 Eastman Chemical Co expects 20 percent of total sales in 2000 will be captured online,and the company is aiming for 30 percent to 40 percent by 2002Internet week,2000 贏向贏向WTO，石化產業全球，石化產業全球e化戰略研討會化戰略研討會 Case II Far Eastern Textile Corp.Textile on-line Reverse Auction贏向贏向WTO，石化產業全球，石化產業全球e化戰略研討

14、會化戰略研討會 FEG Purchasing Center Yearly procurement volume:Yearly procurement volume:NT$30 billionNT$30 billion,40 ,40 procurement officers,more than procurement officers,more than 37,000 requisitions37,000 requisitions per year per year More than More than 900 requisitions900 requisitions per procurem

15、ent officerper procurement officer per year per yearProduct:PVC,Direct Material Construction/engineering/Product:PVC,Direct Material Construction/engineering/Computer MROComputer MRO Suppliers:Suppliers:+5000+5000贏向贏向WTO，石化產業全球，石化產業全球e化戰略研討會化戰略研討會 FEG E-Procurement PlanPhase 4：Connect to e-Marketpla

16、cePhase 1：E-AuctionPhase 2：Lotus Notes SystemE-procurement engineering systemOrder Management SystemIntegrated With EBDPhase 3：Supply Mgmt tool(BugEyes)Catalog/e-Sourcing贏向贏向WTO，石化產業全球，石化產業全球e化戰略研討會化戰略研討會 Project ResultvMore than 100 reverse auction have been conductedvMore than 50%are Construction

17、project relatedvAverage Purchasing Cost saving:10%vVery effective tool to drive out market pricevExpanding sourcing base will provide long lasting results贏向贏向WTO，石化產業全球，石化產業全球e化戰略研討會化戰略研討會 Benefits to Far Easternv Online Reverse Auction Apply advanced IT technology in procurement Pricing transparenc

18、y improve market efficiency Easy to adoptv Drive out market price effectivelyv Provide instant E-commerce benefits贏向贏向WTO，石化產業全球，石化產業全球e化戰略研討會化戰略研討會 Customer ExperiencevPre-auction preparations are essentialvEnd-to-end process flow integration with existing procurement flowvLegacy process and histor

19、ical burdens need to overcomevSupplier communication and preparation are critical to on-line reverse-auction success贏向贏向WTO，石化產業全球，石化產業全球e化戰略研討會化戰略研討會 Value Proposition of CAPCO Exchange贏向贏向WTO，石化產業全球，石化產業全球e化戰略研討會化戰略研討會 Key Success Factors for eMarketplacevMature Technology platformvClear Business

20、CasevExisting Industry CommunityvEasy User Adoption贏向贏向WTO，石化產業全球，石化產業全球e化戰略研討會化戰略研討會 Proven SAP Technology vCAPCO Successful Implementation of SAPvCAPCO exchange based on SAP EBP package(Enterprise Buyer Professional)贏向贏向WTO，石化產業全球，石化產業全球e化戰略研討會化戰略研討會 Clear Business CasevCAPCO offers hosted SAP EBP

21、 as Marketplace platformvCAPCO also invested initial installation and supplier adoptionsvBasic domestic order processing will be free of chargevLeverage participants slow moving part stock to reduce turn around time and inventory cost 贏向贏向WTO，石化產業全球，石化產業全球e化戰略研討會化戰略研討會 Existing Industry CommunityvAl

22、ready won support from companies in 林園工業區vMajor supplier and buyer training will be conducted in 高雄贏向贏向WTO，石化產業全球，石化產業全球e化戰略研討會化戰略研討會 Easy User AdoptionvWeb base friendly user interfacevNo platform investment cost for additional participantsvMinimum business process changevStream line buyer and supp

23、lier communication贏向贏向WTO，石化產業全球，石化產業全球e化戰略研討會化戰略研討會 Why Com2B贏向贏向WTO，石化產業全球，石化產業全球e化戰略研討會化戰略研討會 Com2B Corp.vLeading B2B Marketplace Service Provider in Greater China Region v E-Marketplace Enabler by providing industry leading platform,business services and solutions贏向贏向WTO，石化產業全球，石化產業全球e化戰略研討會化戰略研

24、討會 Core Competencev Advanced products and technologyv Customized solutions and professional servicesv Creating global trading opportunitiesv Rich B2B e-commerce implementation experiences贏向贏向WTO，石化產業全球，石化產業全球e化戰略研討會化戰略研討會 Com2Bs Shareholders-Represented 9 IndustriesValue added industry leadersvFar E

25、astern Group Telecom,RetailvLite-on Group ComponentsvWalsin Lihwa Group Steel/Cable/WirevYulon Group AutomobilevSESODA ChemicalvShinKong Group Security Systex,NetpacificetcPlatform ProvidersvCompaq ComputervCommerce One B2B SolutionvWI Harper Venture Capitalish 贏向贏向WTO，石化產業全球，石化產業全球e化戰略研討會化戰略研討會 Com2Bs role in CAPCO eMarketplacevCom2B enabled EBP platform in CAPCOvCom2B provides and executes supplier adoptionvCom2B will work with CAPCO to operate and maintain CAPCO eMarketplace