实用职场英文写作教程Unit-12-Enquiries课件.ppt

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1、12Unit Enquiries 询盘询盘1 1Content and Format3 3Sample Reading5 5Your Try2 24 4 Writing TechniquesUseful Expressions and Sentences内容大纲内容大纲6 6 Exercises7 7 AnswerIn the international trade,an enquiry is a letter written to a buyer or a prospective seller asking about the specification,quality,quantity o

2、f supply,prices,etc.of goods he wants to buy.In actual practice today an enquiry can be sent by fax or telex or E-mail in addition to a letter.Content and Format HowtoclassifyHowtoclassifyEnquiriesEnquiries 询盘信函按功能可分为两种：一般性询函（询盘信函按功能可分为两种：一般性询函（general enquiry）和具体询）和具体询盘函（盘函（specific enquiry）。买卖双方初建

3、交时，买方往往先发一般性询）。买卖双方初建交时，买方往往先发一般性询函。一般性询函中买方仅仅意图确了解卖方更多情况，因而会索取商品目函。一般性询函中买方仅仅意图确了解卖方更多情况，因而会索取商品目录、价目单、样品、样品本、报价单或形式发票。收到以上资料后，买方录、价目单、样品、样品本、报价单或形式发票。收到以上资料后，买方经研究，会就某一具体商品产生兴趣，继而发出具体询盘，具体询问商品经研究，会就某一具体商品产生兴趣，继而发出具体询盘，具体询问商品名称、规格、数量、单价、装船期、付款方式等。名称、规格、数量、单价、装船期、付款方式等。WhatstheStructureofWhatstheStr

4、uctureofEnquiriesEnquiries 一般性询函的写作应遵循以下基本结一般性询函的写作应遵循以下基本结构：构：1第一段说明想要购买的货物；第一段说明想要购买的货物；2第二段请求对方寄送有关该商品第二段请求对方寄送有关该商品的目录、价格表或样品；的目录、价格表或样品；3第三段询问对方所能提供的折扣，第三段询问对方所能提供的折扣，你方所能接受的支付条件和期望的交你方所能接受的支付条件和期望的交货时间；货时间；4第四段以盼早日回复。第四段以盼早日回复。例如：例如：WhatstheStructureofWhatstheStructureofEnquiriesEnquiries具体询盘函

5、的写作应遵循以下基具体询盘函的写作应遵循以下基本结构：本结构：1第一段感谢对方寄送样品、价目第一段感谢对方寄送样品、价目单、目录、样品等；单、目录、样品等；2第二段就一种商品的综合交易条第二段就一种商品的综合交易条件（价格、可供数量、规格、可能件（价格、可供数量、规格、可能的装运时间、支付条件、包装）提的装运时间、支付条件、包装）提出问询；出问询；3 第三段表示价格合适时订购货第三段表示价格合适时订购货物的可能性；物的可能性；4 第四段以盼早日回复。第四段以盼早日回复。例如：例如：Writing Techniques1.与信件相比，便条格式简单明了。与信件相比，便条格式简单明了。2.便条的日期

6、明确，有时日期可能缩写或者不写年份，但在另外一些情况下便条的日期明确，有时日期可能缩写或者不写年份，但在另外一些情况下具体的时间点都要写明，在一些具体的情境这下只写具体的时间点也是被允具体的时间点都要写明，在一些具体的情境这下只写具体的时间点也是被允许的，只要不会给对方造成误解，任何一种日期格式都是可以的。许的，只要不会给对方造成误解，任何一种日期格式都是可以的。3.便条正文的用词应当简单随意，并且口语化程度较高，有时候都不必用完便条正文的用词应当简单随意，并且口语化程度较高，有时候都不必用完整的句子，整的句子，如：人们可以用“key to back door under mat”代替“The

7、 key to the back door is under the mat.”（后门钥匙在垫子下面。）省略、缩写和简写也经常在便条中出现，省略、缩写和简写也经常在便条中出现，如：(He)Wants a meeting today at 8.John of HP(is)arriving Mon.afternoon.(He)needs to be met at the airport.Sorry about not coming on time,butHope youll have a good time.4.结尾处不需要使用结尾谦辞（结尾处不需要使用结尾谦辞（complementary clo

8、sing），但需要注明姓名，），但需要注明姓名，除非在便条接收者明确知道你的身份时，可以仅用名字缩写或省略名字。若除非在便条接收者明确知道你的身份时，可以仅用名字缩写或省略名字。若要求对方回复而对方又不知道你的地址时，你的姓名和地址则都需要写清楚。要求对方回复而对方又不知道你的地址时，你的姓名和地址则都需要写清楚。5.视便条接受者与写作者的关系，便条有时候也会比较正式，如在向比自己视便条接受者与写作者的关系，便条有时候也会比较正式，如在向比自己地位高的人留便条，或向老师领导请假等情况下，表达相对正式些。如：地位高的人留便条，或向老师领导请假等情况下，表达相对正式些。如：Could I visi

9、t you at your office tomorrow afternoon to talk about my dissertation?Would it be possible for you to see me sometime tomorrow?I was wondering whether we could meet sometime tomorrow.I would be very grateful if you could see me sometime tomorrow.1.AnEnquiryaboutChineseCottonPieceGoods1.AnEnquiryabou

10、tChineseCottonPieceGoods4.AReplytoanEnquiry4.AReplytoanEnquiryUseful Expressions and SentencesUsefulSentencesUsefulSentences1.We shall be very glad to place our order with you if your quotation is competitive and delivery date acceptable.如果你方报价具有竞争性，交货期可接受的话，我们愿意向你方订货。2.The price varies according to

11、 the quantity.So please tell us what quantity you require so that we can work out the offer.价格随数量不同而有所不同。所以请告知你方需要的数量，以便我方报价。3.The size of our order depends greatly on your price.我们要订的数量主要取决于你方的价格。4.Id like to have your lowest quotations,CIF New York.我想请你们报到纽约的最低到岸价。5.We are pleased to inform you th

12、at your bicycles have a ready market in our country and there is a steady demand for your product in our market.So wed like to make an inquiry.很荣幸告诉你方，你们的自行车在我国很畅销，而且市场需求很大。所以我们向你方询价。6.Our exports of textiles last year reached a record high and this year we are trying hard to further improve the qua

13、lity and design to suit the international market.去年我们纺织品出口创记录，今年我们努力进一步提高质量和设计以适应国际市场的需要。7.As our stocks of these goods are limited,we would advise you to place your order without delay.由于我方这些产品的存货有限，请立即订货，切勿拖延。8.As a rule we do not allow any commission.But if the order is a sizable one,well conside

14、r it.我方一般不给佣金。但是如果订货数量大，我们可以考虑。9.With an eye to our future business,well stretch a point this time.Well allow you a 3%commission.Thats the top rate.着眼于我们将来的贸易往来，我们这一次破例让步。我们给你 3%的佣金，不能再高了。10.We believe through the cooperation between us,large transactions will be brought to speedy conclusion.我们相信通过你

15、我双方的合作，我们将很快做成大笔的生意。11.In reply to your letter,we enclose our latest illustrated catalog for your reference.兹附上最新插图目录供参考，以回复你们来信。12.Should your price be found competitive and delivery time acceptable,we shall place a large order with you.如果你方价格有竞争力，交货期可接受，我们将向你方大量定货。13.Please advise us of the earlie

16、st delivery date.A timely delivery means a lot to us.请告知最早的交货日期。及时交货对我们很重要。14.Our products enjoy a wide popularity in the European markets.我们的产品在欧洲市场很收欢迎。Your TryTask 1 Group discussionQ1.By whom are the enquiries usually made in foreign trade?Q2.What is the aim of making enquiries?Q3.What should th

17、e answers to enquiries be?Task 2Identify the one error in each of the following sentences.Task 3 Fill in the missing words in the following blanks with the first letter given.Answer:Task 2 1.2.3.4.5.Task 3 Interested should send catalogues with products.Translate the following sentences.1.We should

18、be glad if you could send us your catalogues and the latest price lists.2.Please advise us of the earliest delivery date.A timely delivery means a lot to 3.Should your price be found competitive and delivery time acceptable,we shall place a large order with you.4.As for terms of payment,we need irre

19、vocable L/C payable against shipping documents.5.We hope this will be a good start for profitable business relations and assure you that your offer will receive our careful consideration.6.从因特网上我们了解到你们正询购各种油漆。7.们想购买 15，000 吨小麦。8.我想打听一下你方下季度所需要的数量。9.所询之货已脱销。10.我们现有 5000 双丝袜的询价单一份。.Translate the follo

20、wing passages into Chinese The company has accelerated its development of wind power in Guangdong,Jilin,Shandong,Inner Mongolia and Hainan,said Huaneng President Li Xiaopeng.“The companys wind power projects in operation or under construction now have a total capacity of l,347 mW,”said Li.“We are al

21、so developing solar power projects in the Northwest and biomass power projects in Jilin province in Northeast China.Write a specific enquiry according to the followings.1.给 Messer J Smith and Co 公司写一封询盘函。2.告诉对方你从驻美大使馆商务参赞处得知对方经营电动剃须刀出口业务，而你是此类商品国内的主要进口商之一。3.最近你们接到大量客户询盘，希望对方邮寄产品目录和价格清单。4.如果品质优良价格合理的话，你将长期大量订购。To:Messer J Smith and Co Answer