高中英语Unit 5《Inside advertising》课件 Warm up（新人教选修9）.ppt

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1、Unit 5 Inside Unit 5 Inside advertisingadvertising2021/8/11 星期三1Warming up2021/8/11 星期三22021/8/11 星期三3AdvertisingWhere can we find advertisements?on TV;over the radio;on the Internet;in newspapers;on posterseverywhere(in the media)2021/8/11 星期三4Why are advertisements so popular?increase sales -reduc

2、e the prices make the right decision introduce new products makeaware of-spread;change;improvefunctions;help ina variety of ways2021/8/11 星期三5comprehending2021/8/11 星期三6Make notes about what you have just read under the following headings.Who advertises?businesses,individuals,organizations and assoc

3、iations.Why do they advertise?They want to sell something or to inform or educatethe public.Where do they advertise?On TV and radio,in magazines and newspapers(alsoon clothes,billboards,at snorts fields,on buses andtrains,at bus and train stations and many other places.2021/8/11 星期三7How do they deci

4、de where to advertise?They consider their budget and what medium is most likely to be seen or heard by the target consumer.Does advertising work?Yes and No.People are not usually persuaded by ads to buy things they have no use for.However.ads do changepeoples opinions over time.2021/8/11 星期三82021/8/11 星期三9