《跨境电商实务》课程简介英文.docx

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1、Cross-border E-commerce Practice - Course IntroductionIn recent years, Chinas cross-border e-commerce industry has developed rapidly, becoming a new driving force and a new way of transformation for Chinas international economic and trade development. In July 2021, The General Office of the State Co

2、uncil issued Opinions on Accelerating the development of new forms and models of foreign tradeH proposed that accelerating the development of new forms and models of foreign trade is conducive to promoting the high-quality development of trade, cultivating new advantages in participating in internat

3、ional economic cooperation and competition, and plays an important role in building a new development pattern for services.Cross-border e-commerce operation is an elective course for international economics and trade major, which closely combines theory with practice. Based on such characteristics,

4、this course focuses on the definition, connotation and related concepts of cross-border e-commerce, and introduces a series of basic professional knowledge and practical operation knowledge of cross-border e-commerce, covering the whole transaction process of cross-border e-commerce. The course cons

5、ists of ten chapters, including the conventions and rules of cross-border e-commerce, the main models and platforms of cross-border e-commerce, the registration methods of cross-border e-commerce stores, the marketing and market development of cross-border e-commerce, the transaction process of cros

6、s-border e-commerce, the logistics and insurance of cross-border e-commerce, and the settlement methods of cross-border e-commerce, etc. The presentation methods are diversified, including but not limited to text narration, picture presentation, case analysis, video explanation and example presentat

7、ion.This course from the perspective of students, from macroscopic to microcosmic, from theory to the field, all-round, multi-angle, wide areas to lead the students into the world of cross-border electricity, guides the student to pay attention to the forefront of cross-border electricity problems,

8、build the students1 basic knowledge system, raise the student to utilize the knowledge with practice and the ability to solve the problem. Always committed to the training of professional solid foundation, rich in practical operation skills of elite talents. It can not only be used as a reference te

9、xtbook for courses related to cross-border e-commerce operation in colleges and universities, but also as a reference book for cross-border e-commerce practitioners.The course writing team has a strong strength, and its members are all front-line teaching and scientific researchers of Central Univer

10、sity of Finance and Economics. In the process of improving the course system, it has conducted a lot of discussions and made efforts to make it a professional cross-border e-commerce reference book with distinctive characteristics and perfect system. At the same time, in the compilation process, the

11、 ideological and political elements will be integrated into the main line of the curriculum, with the theory of socialism with Chinese characteristics as the guidance, with the “curriculum ideological and political* module as the channel, personal professional knowledge and national development will be combined, highlighting the mission and responsibility of finance and economics students to serve the country*.