厨热各品类拼多多数据报告.pptx

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1、www.avc-20120222022年年1010月厨月厨热热各品各品类规类规模及同比表模及同比表现现品品类类销额销额额额同比同比销销量量量同比量同比行行业业均价均价油烟机0.7-42.217.4-43.7419燃气灶0.6-22.622.2-10.1258消毒柜0.1-16.94.1-25.8363洗碗机0.7148.22.088.33226集成灶0.3-33.41.3-28.42348电储水热水器1.2-43.326.3-53.1451燃气热水器0.757.09.144.7806嵌入式微蒸烤0.1-0.4-3365合计4.4-19.482.8-34.5单位：亿元、万台、02 油烟油烟机机T

2、OP10TOP10品牌表品牌表现现排序排序TOPTOP品牌品牌额额占比占比量占比量占比均价均价1好太太29.2042.912902德意16.013.6018993新飞9.0413.462864华帝8.792.2116945志高5.257.932826海尔4.551.8410587美的3.881.0515828先科3.355.192759优盟3.181.7079910威力2.380.571788单位：、元03 燃气燃气灶灶TOP10TOP10品牌表品牌表现现排序排序TOPTOP品牌品牌额额占比占比量占比量占比均价均价1华帝32.519.379052好太太28.9941.331833新飞17.82

3、25.621814苏泊尔5.253.643765志高2.433.601766康佳1.832.312067先科1.822.901648优盟1.331.742009美的1.040.5846610迅达0.930.89272单位：、元04 消毒消毒柜柜TOP10TOP10品牌表品牌表现现排序排序TOPTOP品牌品牌额额占比占比量占比量占比均价均价1好太太31.9548.312482康宝18.1312.825313华帝13.253.6113784新飞11.5611.643725优盟4.982.098946美的3.251.0411747康佳2.563.402828容声2.051.156719韩加1.262

4、.3020510志高1.181.97224单位：、元05 洗碗洗碗机机TOP10TOP10品牌表品牌表现现排序排序TOPTOP品牌品牌额额占比占比量占比量占比均价均价1美的63.9049.7540482海尔15.6012.2840033松下6.0010.1518624华帝3.775.0623485华凌2.724.0721086德世厨2.169.697027好太太1.231.2431158方太0.880.6840839米家0.862.07130810西门子0.780.564395单位：、元06 集成集成灶灶TOP10TOP10品牌表品牌表现现排序排序TOPTOP品牌品牌额额占比占比量占比量占比均

5、价均价1好太太64.2061.8024642先科11.4716.4516543康佳4.142.7635574威力3.013.2821805新飞2.332.5321816优盟2.111.7628377苏泊尔2.081.1144348申花1.732.5815989名气0.980.50465210美的0.740.305743单位：、元07 嵌入式微蒸嵌入式微蒸烤烤TOP10TOP10品牌表品牌表现现排序排序TOPTOP品牌品牌额额占比占比量占比量占比均价均价1美的51.1952.1833012华帝26.9118.9247853威力5.227.1224674好太太3.796.5319495凯度3.78

6、4.1031016老板2.562.3037357苏泊尔2.483.3424978长虹1.262.0320879华凌0.951.49214810方太0.580.484062单位：、元08 电储电储水水热热水水器器TOP10TOP10品牌表品牌表现现排序排序TOPTOP品牌品牌额额占比占比量占比量占比均价均价1美的29.7615.358992志高9.8015.063023统帅9.797.595984华帝8.132.3815825好太太7.6517.302056海尔5.884.306347长虹3.874.184298新飞3.115.382689华凌2.082.1544910长城1.973.27279单位：、元09 燃气燃气热热水水器器TOP10TOP10品牌表品牌表现现排序排序TOPTOP品牌品牌额额占比占比量占比量占比均价均价1万家乐35.7623.8612962美的15.0413.889373林内10.263.3826234华帝8.778.748685海尔3.723.479286能率3.411.3022657威力3.226.074588万和3.113.866979好太太2.755.8141010夏新2.689.59241单位：、元