英语修辞学_课件.ppt
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1、 English RhetoricEnglish Rhetoric Ma HuiMa Hui Course descriptionThis course will be oriented by the following aspects:General idea about English rhetoric a brief and interesting survey of the history of rhetoric with emphasis on several major classical rhetoricians and their theories and applicatio
2、nCommunicative rhetoric(the choice of words and sentences)Aesthetic rhetoric:figures of speech (phonetic,syntactic,semantic,logic)Assignments and Point distributionAssignments:1.Presentation(Group Work)2.some assignments by the instructor3.questions for you to think out of classPoint distribution:1.
3、class attendence:10%2.class participation and assignments:30%3.final exam:60%ApproachMainly through lectures,discussions,presentations and assignments.Presentations:In groups,you will develop a presentation on one area of rhetoric.You can provide us with a handout,plus any additional materials you t
4、hink will be useful for the goal of your presentation.The grade for this will be shared evenly.If you have questions Ask me in class E-mail me: Phone me at:18988488622Textbook&References:1.胡曙中.英语修辞学.上海外语教育出版社,20042.吕煦.实用英语修辞.清华大学出版社,2005 3.English RHETORIC(by Xiuguo Zhang,2005.Beijing:Tsinghua Unive
5、rsity Press and Beijing Jiaotong University Press)Lead-in1.I see students taking premedical courses with joyless determination.They go off to their labs as if they were going to the dentist.Simile 明喻 2.No X in Nixon.Palindrome 回文Rhetoric is power.Whoever does not study rhetoric will become a victim
6、of it.-Ancient Greek wall inscriptionHistories make men wise;poets,witty;the mathematics,subtle;natural philosophy,deep,moral,grave;logic and rhetoric,able to contend.-Francis BaconRhetoric in AdvertisementsSimile Breakfast without orange juice is like a day without sunshine.眉笔像花瓣一样柔和。眉笔像花瓣一样柔和。(眉笔)
7、像母亲的手一样柔软像母亲的手一样柔软。(童鞋)Phonetic rhetoricOnce tasted,always loved.(饮料)(10)Big thrills.Small bills.(出租车)Pepsi-Cola hits the spot,Twelve full ounces,thats a lot,Twice as much for a nickel,too,Pepsi-Cola is the drink for you.一册在手手,纵览全球球。(全球杂志)来也匆匆,去请冲冲。非常非常可乐,非常非常选择。(非常可乐饮料)买电视就要买金星,买金星就是买放心买金星就是买放心!Let
8、 TUGU INSURANCE keep you afloat in the face of the worst of elements.(保险公司)The whole area becomes ablaze with the whites,yellows,reds,and oranges of tulips,daffodils and other species popular in English gardens.(苏格兰旅游广告)Antithesis对偶输入千言万语,奏出一片深情输入千言万语,奏出一片深情(文字处理机)(文字处理机)皮张之厚无以复加厚无以复加;利润之薄无薄无以复减以复减。
9、(上海鹤鸣皮鞋厂广告)她工作她工作,你休息休息。(洗衣机)Pun双关语甜甜蜜蜜甜甜蜜蜜,无限爱恋尽在其中无限爱恋尽在其中。(饮料)With boundless love in it,the drink is more than sweet.第一流产品,为足下增光为足下增光。(红鸟鞋油广告标语)Metaphor隐喻 Blessed by year round good weather,Spain is a magnet for sunworshippers and holidaymakers.You can spread your wings with Open Studies.(开放型大学招生
10、广告标语)Flowers by Interflora speak from the heart.随身的随身的绿荫。(爱萝莉护肤膏)Green shadow which kisses your skin.What is rhetoric?1.What is rhetoric?rhetoric n.1.(technical term)the skill or the art of using language effectively and persuasively in speech or writing修辞;修辞学;修辞技巧2.(general word)a.A style of speaki
11、ng or writing,语言艺术 the rhetoric of fiction,body rhetoric b.The language of a particular subject:辞令,语言fiery political rhetoric,soothing rhetoric,employ stirring rhetoric 3.(derogatory)Language that is elaborate,pretentious,insincere,or empty:【贬】华丽的词藻,花言巧语,浮夸之词His offers of compromise were mere rhetor
12、ic.1.Cold war diplomacy and rhetoric2.As the clamor for basic skills continue to grow,it may be time for the fourth RRhetoricto reenter the classroom.Discuss:Identify the different meanings of“rhetoric”in the following phrases/sentences:3.Campaign promises have proved to be empty rhetoric.4.Despite
13、their tough anti-American rhetoric,the government is privately trying to maintain good relations with the U.S.5.the rhetoric of film2.rhetoric,rhetorical device and figure of speechrhetorical device-a use of language that creates a literary effect(but often without regard for literal significance)fi
14、gure of speech-Form of expression used in a figurative or nonliteral sense,including simile,metaphor,personification,hyperbole,irony,alliteration,antithesis,and puns etc.for the purpose of clarity,emphasis,or freshness of expressionExamples of figures of speechPlease identify the figures of speech u
15、sed in the following examples:Speech is silver,but silence is golden.(Alliteration)Have a nice trip,buy-buy!(A sign in front of a shop at the airport)(Pun)To err is human;to forgive divine.(Antithesis)Rhetorician1.An expert or theorist/theoretician of rhetoric.2.An orator or eloquent public speaker.
16、3.A Brief Introduction to English RhetoricOrigin of modern rhetoric:a brief historyContents of modern rhetoricThe difference between grammar and rhetoricWhat we learn in English rhetoric:definition and developmentRhetoric originated in speaking.Plato maintained that rhetoric was the expression of tr
17、uth and the art of rational discourse rather than the art of eloquent expression.(Aristotle,in the 4th c.B.C.)first defined rhetoric as the art of persuasion,equivalent to argumentation as people understand today.Arguments should include four sections:1.the introduction;2.the outline or narration of
18、 the subject;3.the proofs for and against the case;4.the summary.In Athens,the center of western civilization,great orators,by exercising their rhetoric,gained following and support,and eventually,political power.Cicero and Quintilians Five ArtsCicero(106-43B.C.):Roman statesman and philosopherRheto
19、ric is a branch of political science.To defend the political state eloquently,the orator should know a great deal about human experience and command a broad understanding of culture.Quintilian(A.D.35-95.):Roman rhetorician Further expanded Ciceros rhetoric and emphasized the idea that a good speaker
20、 must be a good man.Five arts:1.invento(invention);2.dispositio(arrangement);3.elocutio(style);4.memoria(memory);5.pronuntiatio(delivery).1.Invention is about the discovery of valid or seemingly valid arguments,mainly concerns who,what,when,where,how and why.This is the art of discovering a means fo
21、r finding arguments on any topic.2.Arrangement is about how to organize the proofs effectively.This is the method of organizing an argument.3.Style is about diction and the organization of phrase,i.e.,about effective sentences,clarity,force and beauty and using figures of speech.4.Memory is the art
22、of committing the speech to memory by mnemonic devices.A mnemonic relies not only on repetition to remember facts,but also on creating associations among easy-to-remember constructs and lists of data.5.Delivery is the art of speaking concerning the speakers pose,tone,gesture,facial expression,and so
23、 forth.John Locke,English philosopher of the late 17th c.,described rhetoric as“the science of oratory(演讲)”,or“the art of speaking with propriety,elegance,and force”.In the 19th c.,rhetoric came to be understood as the ability to write or speak well in ornate(词藻华丽的),showy language.Overuse of these f
24、igures in speech or writing gave them a bad reputation.They once became associated with“artifice”and“ornamentation”and even with verbal hypocrisy(虚伪造作).Present tendency:There are still people who equate rhetoric with the adoption of stylistic devices or the use of figures of speech in speech or writ
25、ing.More and more people have come to regard rhetoric as the art of effective communication.Furthermore,rhetoric tends to be connected more with writing than with speech,and more with prose than with verse.Rhetoric:the art of speaking or writing to persuade or influence people.-(Longman Dictionary o
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