暴雪英文介绍教案.pptx

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1、会计学1暴雪英文介绍暴雪英文介绍Mike MorhaimeMike Morhaime、Frank Frank PearcePearce、Allen AdhanAllen AdhanThe founders第1页/共33页The headquarters of Blizzard Entertainment第2页/共33页TheheadquartersofBlizzardEntertainmentisbasedinCalifornia第3页/共33页ThisisastatueisinfrontoftheBlizzardofficebuilding.AnditismadeinChina.Thescu

2、lptorswhomakeitalsojointhemovieTheLordoftherings（指环王）tohelptheactorsmake-up.Aroundthestatue,thereare8creedsofBlizzardmakinggame第4页/共33页Gameplay first 趣味第一Learn&grow 学无止境Embrace your inner geek拥抱真我Play nice paly fair 诚信为本第5页/共33页Thinkglobally立足全球Committoquality精益求精Every voice matters集思广益Lead responsi

3、bly王者风范第6页/共33页The game of Blizzard Entertainment第7页/共33页 There are not lots of games that Blizzard made There are not lots of games that Blizzard made,but all of them are,but all of them are high-quality.high-quality.And there is And there is an old saying in an old saying in ChinaChina Taking ten

4、years Taking ten years to sharpen a to sharpen a swordsword（十年磨一剑）（十年磨一剑）Blizzard is doing Blizzard is doing soso.第8页/共33页第9页/共33页第10页/共33页Game charactersSylvanasArthasIllidan第11页/共33页Game charactersJimRaynorZeratulKerrigan第12页/共33页Game charactersdiabloTyrael第13页/共33页World of Warcraft第14页/共33页 Word

5、of Warcraft(WOW)is Word of Warcraft(WOW)is a computer game that made by a computer game that made by the famous game company Blizzard Entertainment.And its the the famous game company Blizzard Entertainment.And its the first network game of Blizzard.first network game of Blizzard.Its a MMORPG Its a

6、MMORPG（MassivelyMassively Multiplayer Multiplayer Online Online Role-Role-Playing Game Playing Game 多人在线角色扮演）多人在线角色扮演）.And WOW sets in the.And WOW sets in the history and heroes in another history and heroes in another RTS game RTS game made by Blizzard made by Blizzard called Warcraft.called Warcra

7、ft.第15页/共33页n nIn WOW,the player live in a planet named AzerothIn WOW,the player live in a planet named Azeroth（艾（艾泽拉斯）泽拉斯）.In this world,.In this world,player can adventure,complete player can adventure,complete the task,explore the unknown world,conquer monster the task,explore the unknown world,c

8、onquer monster,etc.,etc.n nAs of As of nownow，WOW is about 11 years old WOW is about 11 years old，and it has 6 and it has 6 versions,and if there a book record the versions,and if there a book record the story of the story of the World World of of Warcraft equals 12 Warcraft equals 12 The Lord The L

9、ord of the Ringsof the Rings第16页/共33页And in the gameAnd in the game，there are two campsthere are two camps，nine nine ethnicityethnicity（种族）（种族）Horde部落Alliance联盟第17页/共33页Human人类NightElf暗夜精灵Dwarf矮人Dwarfism侏儒Delaney德莱尼Werewolf狼人Orc兽人Tauren牛头人Trolls巨魔Undead亡灵BloodElf血精灵Goblin地精第18页/共33页Some screenshot第1

10、9页/共33页第20页/共33页第21页/共33页第22页/共33页第23页/共33页第24页/共33页And next year And next year，the the movie Warcraft movie Warcraft about the story inabout the story in Azeroth will showAzeroth will show第25页/共33页CG（Computer Graphics 影视动画）影视动画）of Blizzard Entertainments game 第26页/共33页n nThe players in China say Bl

11、izzard spends 10 years The players in China say Blizzard spends 10 years making a game,and it spend 9 year making CG.This making a game,and it spend 9 year making CG.This illustrates illustrates that the that the CG effect of the game is very good,CG effect of the game is very good,and even can be c

12、omparable with the movie,a lot of and even can be comparable with the movie,a lot of players are also seen in the production of Blizzard CG,players are also seen in the production of Blizzard CG,just want to play Blizzard game.There are also players just want to play Blizzard game.There are also pla

13、yers say that say that Blizzard is more like a movie company rather Blizzard is more like a movie company rather than a game companythan a game company第27页/共33页Why Blizzard is so successful第28页/共33页1.1.turn the time to the turn the time to the quality,and quality,and to be perfectto be perfect Blizz

14、ard Blizzard employees believe that a game has employees believe that a game has shortcomings,it is necessary to improve,can not be sold,so shortcomings,it is necessary to improve,can not be sold,so Blizzard often postpone the release of the gameBlizzard often postpone the release of the game第29页/共3

15、3页2 employees on the game to 2 employees on the game to lovelove Blizzards Blizzards staff are game players,love to play games.staff are game players,love to play games.Because Blizzard managers believe that game developers Because Blizzard managers believe that game developers must like to play gam

16、es,in order to know what kind of game must like to play games,in order to know what kind of game players like,so as to produce a good gameplayers like,so as to produce a good game第30页/共33页3.pay 3.pay attention to the culture of the attention to the culture of the gamegame Blizzard Blizzard games hav

17、e a complete story and culture,relying games have a complete story and culture,relying on these to attract playerson these to attract players第31页/共33页4.job 4.job hopping rate is hopping rate is lowlow Blizzard Blizzard employees work for 5 years,the company will employees work for 5 years,the company will give him a sword,10 years,will give a shield,15 years,will give him a sword,10 years,will give a shield,15 years,will give a ring.Many employees will work as a game,so they give a ring.Many employees will work as a game,so they love their work.love their work.第32页/共33页