某咨询cibm.pptx
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1、1A restructuring project case presentation How consulting worksHanson ChenRolandberger Strategy Consultants All Right 2001-20032LinienConsulting processProject methodologiesProject backgroundRolandberger Strategy Consultants All Right 2001-20033LinienConsulting processProject methodologiesProject ba
2、ckgroundRolandberger Strategy Consultants All Right 2001-20034LinienThe client is a leading European sanitary manufacturerClients operation in China Entered China market in 1996 Had two independent operation units,one wholly owned company in Ningbo,one JV in Shanghai Employed 10 foreigner and more t
3、han 300 Chinese Provided sanitary products and piping products Sold through different channels nation-wideDisappointing business results Sluggish sales High operation cost Increasing lossRolandberger Strategy Consultants All Right 2001-20035LinienThe project is to develop China market business restr
4、ucturing strategyRestructuring strategyCorporate strategy Market positioning Product strategy JV partnership handlingOrganization Corporate structure Organization capabilitySales and marketing Channel strategy Sales and marketing processOperation process Finance process Production process Logistics
5、processRolandberger Strategy Consultants All Right 2001-20036Linien3-month projectThe client was satisfied with the project deliverySteering committeeClientProject managerClient Roland BergerProject teamClient Roland Berger Roland Berger Buy out Chinese partnership in Shanghai Merge of Shanghai and
6、Ningbos operation Downsizing and management localization Market repositioning as a technology provider Streamline and refocus product portfolio Strategic distributor business model Project oriented channel strategyRoland Berger recommendationsRolandberger Strategy Consultants All Right 2001-20037Lin
7、ienConsulting processProject methodologiesProject backgroundRolandberger Strategy Consultants All Right 2001-20038LinienConsulting process overviewProject acquisitionImplementation supportInternal analysisExternal analysisRestructuring concept and planRolandberger Strategy Consultants All Right 2001
8、-20039LinienProject proposal and initial presentation are the selling tools for consultantsClient initiates project requirementsClient initiated project requirementsProject proposal and presentation to client Client selected consulting firms Project content Project methodology Project organization P
9、roject schedule Project fee and payment terms Reference of experienceRolandberger Strategy Consultants All Right 2001-200310LinienRestrucutring strategy was formulated after an extensive analysis internally and externallyProject scheduleInternal analysisExternal analysis Strategy Organization Proces
10、s Market Competition TrendStrategy formulation Strategic focus on core products and core markets Leverage synergy Optimize organization structure and processFinal recommendationRolandberger Strategy Consultants All Right 2001-200311LinienProject schedule项目内容1ContentMonthKick off meetingInternal anal
11、ysisExternal analysisInterim presentationRestructuring concept and planFinal presentation2 3Project team 4 consultants 3 consultantsRestrucutring strategy was formulated after an extensive analysis internally and externallyRolandberger Strategy Consultants All Right 2001-200312LinienOne-consultant 4
12、-month implementation support was offered to the client afterwards Sales operation process mapping Sales personnel incentive scheme Reporting system Sales and marketing team training Distributor network re-establishment Process implementation Management consultingContent of implementation support St
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