某咨询_IT战略规划ciek.pptx

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1、Federico Germani(CH),Bernd Kraus(FT),Andr Krause(DU),Friedrich Neumeyer(FT),Stefan Schmitgen(FT),Juergen Stark(CH),Safroadu Yeboah-Amankwah(CH)CONFIDENTIALPrimer Document,Version 1.0Chicago/Frankfurt,March 2004This report is solely for the use of client personnel.No part of it may be circulated,quot

2、ed,or reproduced for distribution outside the client organization without prior written approval from McKinsey&Company.This material was used by McKinsey&Company during an oral presentation;it is not a complete record of the discussion.ITelecomCONTENTS Management summary Situation and demands on Tel

3、co IT Assessment of existing Telco IT environments Vision of a future Telco IT landscape Outsourcing of Telco IT How to get started Appendix 1:Detailed description of IT-supported functions Appendix 2:Glossary of terms2Network managementInventory managementDecision support systems/data warehousingCu

4、stomer care&billingService provisioningNetwork element managementBack office applicationsMaintenance and workforcemanagementSource:McKinseyIT SUPPORT OF TELCO BUSINESS PROCESSES Capacity and traffic planning Design of the physical network Management of the network installation Engineering Inventory

5、management.Customer care and billingNetwork planning and installationSalesNetwork operationService provisioning and delivery Manage/control correct functioning of the physical network Manage the load of network traffic Maintain network Manage interfaces to 3rd party networks.Manage/control sales for

6、ce Manage sales channels Launch campaigns Manage accounts Manage customer contracts.Manage and control the order processes for telecommuni-cation services Activate/terminate services for customers.Rate and bill telecommunication services according to price lists,contracts and 3rd party tariffs Rate

7、and bill 3rd party Telco services Maintain customer relationship.Decision on business focus Investment planning Design of products and tariff schemes Design of market penetration approach Enterprise resource management HR management Finance Accounting.IT supports all parts of a Telco operators value

8、 chainTelco IT systemsBack-office administrationStrategy and marketingPROCESSVIEW3Back office applicationsSource:McKinseyOVERVIEW:FUNCTIONALITY OF TELCO ITNetwork managementInventory managementDecision support systems/data warehousingCustomer care&billingService provisioningNetwork element managemen

9、tMaintenance and workforcemanagement Network configuration Surveillance of network traffic and performance Fault management Tariff and customer contract management Order handling Billing,invoicing,A/R Complaint management Configuration and surveillance of individual network elements such as switches

10、,multi-plexers,routers,etc.)Inventory management of customer premises equipment network elements(e.g.,switches,mutilplexers,etc.)For detaileddescription of systemsand their functionality see Appendix 1 HR management Finance Enterprise resource management Management of maintenance and repair service activities for customer premises equipment,switch network and trunk network components Analysis of customer behavior,churn,etc.Customer segmentation Profitability analysis Service configuration and activation(e.g.,selection of phone number,line or SIM card activation,etc.)Call collection4