外贸英语函电Unit-5--Counter-Offer课件.ppt

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1、Unit 5 Counter-Offer 还盘还盘还盘信的要点报盘信函收悉，表示感谢对不能接受报盘说明理由还盘建议，提出新的条件结束语，表示希望及早答复和买卖成功句型1：对价格的抱怨（1）我们很遗憾告知你方，尽管我们很满意你方产品的质量，但我们认为你方价格偏高。We regret to inform you that your price is on the high side though we appreciate the good quality of your products.（2）我们很遗憾你方价格与现行价格不符。We regret that your price is out o

2、f line with the prevailing market.句型2 与其他供货商价格相比（1）印度产的商品以约低于你方10%的价格在本地出售 Indian makes have been sold here at a level about 10%lower than yours.（2）与其他货源的价格相比，你方的价格比他们的报价几乎高出10%。When comparing with the other suppliers prices,your price is almost 10%higher than theirs.（3）你方的价格比我们从其他货源得到的价格高得多。Your pr

3、ice compares much higher than that we can get from elsewhere.Letter 1 A Counter-Offer Dear Sirs,Re:RaincoatsWe write to thank you for your fax of May 20 and for the booklets you very kindly sent us.We appreciate the good quality of the captioned goods,but unfortunately your prices appear to be on th

4、e high side and out of line with the prevailing market level.To accept the prices you quote would leave us with only a small profit on our sales since this is an area in which the principal demand is for articles in the medium price range.Yours faithfully,We like the quality of your goods and also t

5、he way in which you have handled our enquiry and would welcome the opportunity to do business with you.May we suggest that you allow us a discount of,say,5%on your quoted prices that would help to introduce your goods to our customers?If you cannot do so,then we must regretfully decline your offer.I

6、nformation indicates that some parcels of Japanese make have been sold here at a much lower price.It is in view of our long-standing business relations that we make you such a counter-offer.As the market is declining,we hope you will consider our counter-offer most favorably and fax us your acceptan

7、ce as soon as possible.We are anticipating your early reply.Yours faithfully,Letter 2 A Counter-Offer Dear Sirs,Re:Forever Brand Bicycles Thank you for your letter about the offer for the bicycles.Although we appreciate the quality of your bicycles,their price is too high to be acceptable.Referring

8、to the Sales Confirmation No.89,you will find that we ordered 1000 bicycles with same brand as per the terms and conditions stipulated in that Sales Confirmation,but the prices was 10%lower than your present price.Since we placed the last order,price for raw materials has been decreased considerably

9、.Retailing price for your bicycles here has also been reduced by 5%.Accepting your present price will mean great loss to us,let alone profit.练习中译英1.我们很遗憾你们的发盘比美国供应商的价格高出5%。2.羊毛行市目前疲软，除非你方能降5%，否则无法成交.3.兹遗憾通知你方，本地买主认为你方报价太高。4.我们的报价相当合理，且已为你地其他客户所接受。5.至于男士衬衫，我们盼望能够按接近我们的价格。练习答案1.We very much regret that your offer is 5%higher than those from the American suppliers.2.As the market of Wool is declining,there is no possibility of business unless you can reduce your price by 5%.3.We regret to inform you that our customers here find your price too high.