2023年专八考试阅读复习题.docx

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1、2023年专八考试阅读精选复习题2023年专八考试阅读精选复习题业精于勤而荒于嬉，行成于思而毁于随，以下是我为大家搜寻 整理的2023年专八考试阅读精选复习题，期望能给大家带来帮忙！ 更多精彩内容请准时关注我们应届毕业生考试网！Culture is one of the most challenging elements of the international marketplace. This system of learned behavior patterns characteristic of the members of a given society is constantly

2、shaped by a set of dynamic variables: language, religion, values and attitudes, manners and customs, aesthetics, technology, education, and social institutions. To cope with this system, an international manager needs both factual and interpretive knowledge of culture. To some extent, the factual kn

3、owledge can be learned; its interpretation comes only through experience.The most complicated problems in dealing with the cultural environment stem from the fact that one cannot learn cultureone has to live it. Two schools of thought exist in the business world on how to deal with cultural diversit

4、y. One is that business is business the world around, following the model of Pepsi and McDonalds. In some cases, globalization is a fact of life; however, cultural differences are still far from converging.The other school proposes that companies must tailor business approaches to individual culture

5、s. Setting uppolicies and procedures in each country has been compared to an organ transplant; the critical question centers around acceptance or rejection. The major challenge to the international manager is to make sure that rejection is not a result of cultural myopia or even blindness.Fortune ex

6、amined the international performance of a dozen large companies that earn 20 percent or more of their revenue overseas. The internationally successful companies all share an important quality: patience. They have not rushed into situations but rather built their operations carefully by following the

7、 most basic business principles. These principles are to know your adversary, know your audience, and know your customer.1. According to the passage, which of the following is true?A. All international managers can learn culture.B. Business diversity is not necessary.C. Views differ on how to treat

8、culture in business world.D. Most people do not know foreign culture well.2. According to the author, the model of Pepsi .A. is in line with the theories of the school advocating the business is business the world aroundB. is different from the model of McDonaldsC. shows the reverse of globalization

9、D. has converged cultural differences3. The two schools of thought .A. both propose that companies should tailor business approaches to individual culturesB. both advocate that different policies be set up in different countriesC. admit the existence of cultural diversity in business worldD. Both A

10、and B4. This article is supposed to be most useful for those A. who are interested in researching the topic of cultural diversityB. who have connections to more than one type of cultureC. who want to travel abroadD. who want to run business on International Scale5. According to Fortune, successful international companies .A. earn 20 percent or more of their revenue overseasB. all have the quality of patienceC. will follow the overseas local culturesD. adopt the policy of internationalization文档内容到此结束，欢迎大家下载、修改、丰富并分享给更多有 需要的人。